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Digital Marketing Specialist - Account Manager

webfx.comLancaster, Pennsylvania, United StatesOnsite
Hi there! We're WebFX, a full-service digital marketing agency based in the US. We've been named the Best Place To Work in Pennsylvania 9 times in a row and we'd love to meet you! We are a fast-growing company that has doubled in size over the past 5 years, with talented team members now based around the globe (and representing 18+ different countries!). While we are growing at a rapid rate, we are committed to growing strategically and sustainably, and that starts with growing our team of the #BestCoworkers - that’s where you come in!
We're looking for people to join our mission to provide world-class digital marketing solutions to mid-size businesses around the world. We are passionate about what we do, we’re committed to driving business growth for our clients, and we’re on the hunt for people just like you, who take pride in their work and want to be part of a company that does too.We have a multi-step interview process, where we focus on giving both our candidates, and ourselves, opportunities to get to know each other a bit better.

While our process may be more thorough and perhaps longer than other interview processes that you've been a part of, our goal is to work together with our candidates to find a mutually beneficial fit, where a candidate is a great addition to the FXFamily, and WebFX is the right fit for their career goals. Interested in joining the FXFamily? More info below!Learn more about our Lancaster location here!You Might Be a Great Fit For This Position if You Have…A Bachelor’s DegreeSuccessful FXers in this role have majored in Marketing, Advertising, Business, Journalism, Communications, Information Systems, Statistics, and beyond GPA above 3.4Related Skills and ExperiencesMinimum of 1 year experience in SEO/digital marketing, or 2 years experience in a marketing roleOutstanding customer service skills, in any industryExperience at a marketing/advertising agencyGeneral knowledge of SEOGeneral knowledge of Google Ads and Google AnalyticsGeneral knowledge of HTMLAny of these Signature FXer Traits!You have an interest in the web and stay up-to-date on new and developing technologiesYou are a professional, dependable, and independent worker with a strong work ethicYou’re self-motivated, thrive on challenges, and enjoy getting things doneYou have an eye for detail and dedication to high-quality workYou have an exceptional level of follow-throughYou are a proactive, creative problem-solver who faces challenges with a can-do mindsetYou possess excellent time/project management skillsYou have solid analytical skills and a knack for making data-driven decisionsYou work with a sense of urgency and can consistently meet deadlinesYou are an outstanding communicator and possess strong interpersonal skillsYou are a lifelong learner who loves to grow and stretch outside of your comfort zone, and are always looking to improve your skillsIf any of these sound like you, then we want to hear from you! We are committed to growing 1% better everyday, and we believe working at WebFX could quite possibly make your life 1(00)% better - after all, you would be surrounded by the #BestCoworkersinPA!In This Role, You’ll Get To…-Work directly with a portfolio of clients as their direct point of contact at WebFX, educating them through clear communication, and helping them achieve their goals-Work to maintain our world-class client retention rate by developing and fostering long-lasting client relationships-Optimize client websites for search engines (on-page SEO)-Manage significant paid search budgets on top-tier search engines (Google, Bing, etc.)-Perform keyword research for both SEO and PPC campaigns-Create and manage paid search campaigns-Perform research to ensure client success - think keyword research, competitor analysis, and everything in between-Project manage all aspects of digital marketing campaigns for clients-Calculate ROI and prepare monthly digital marketing campaign reports-Direct the design of web pages and other content, ensuring all web functionality is operating properly and all content is up-to-dateA Typical ‘Day in the Life’ Might Consist of:5% managing resources for CRO projects5% analyzing clients’ competitors and making appropriate recommendations10% working in the backend of websites/fixing technical issues/implementing content10% creating reports for client campaigns15% analyzing data and identifying deliverables25% communicating with clients30% executing on SEO and PPC strategies with regular optimization100% pursuing your own personal best while delivering real-world impact for our clients!Note: The Digital Marketing Specialist - Account Manager is a client-facing positionWhat You’ll Get From Us!Opportunities to Learn and Train With Our Team!-Our “Bootcamp” training program will be provided for new FXers to learn, grow and develop both in and out of the office in the specific hard skills necessary to be successful in their position-World-class on-the-job training from the experts (think Sr.

Marketers, not the HR team) as well as opportunities for ongoing personal learning and development-On-site, state-of-the-art training amenities to facilitate departmental trainings, industry-related updates, and monthly Lunch-and-Learns.A Place to Grow Your CareerWebFX grew 250%+ over the past 3 years, and we promote almost exclusively internally. Merit-based promotional opportunities are abundant for new FXers who meet or exceed position performance metrics.In-Person Experience Alongside Our Team of Industry ExpertsThis position is based fully on-site at our Lancaster, PA office, with opportunities for this to evolve as Fxers advance in their career tenure.Potential promotional path for Digital Marketing Specialist - Account Manager:Digital Marketing AnalystDigital Marketing ConsultantLead Internet Marketing ConsultantSr. Internet Marketing ConsultantCompensationNegotiable

Why Choose WebFX?


- We've been named the Best Place To Work in Pennsylvania 9 years in a row 🎉- We're expanding! New offices in Guatemala, South Africa, St Petersburg FL, and Lancaster and York, PA! 🌱📈- Entry-level roles - over 90% of our openings are open to brand new college grads! 🎓 - Flexible Schedule (start your day between 8 and 10 am - when you do your best work!)- Love animals? Cool, so do we! That's why we have a Pet Friendly Office 🐶- Profit Sharing 💰 - 150% Company Match Of Personal Charity Donations- Our #FXBuilds program is set to positively impact 10,000 people around the world by 2024 - and every individual FXer’s work directly contributes! 🌍- Supplemental Insurance- 100% Company Match 401K (up to 4%) 💰 - Generous Paid Time Off 🏖- Employee Wellness Program, including a free FitBit and fitness challenges 👟- Love to learn? You sound like an FXer! FXLearns Library with hundreds of personal and professional growth books 📚- Humanitarian Trips ✈️- Health/Vision/Dental Coverage- New Parent Support 👶🏿👶- Dressing up everyday not for you? We get it! Enjoy our Casual Dress Code- Home Buyer Program 🏡- Personal Desk Fund 💰 - Green Commute Benefits- Pawternity Leave 🐱- Merit-based promotions (we promote from within, you will move up and grow here!)-The opportunity to be part of a passionate, driven team where we pride ourselves on delivering high-quality work that makes a real-world impact for our clientsCheck out our culture on social media:InstagramTwitterFacebook*You don't need to apply more than once even if you're interested in multiple positions - you can simply let us know! We consider all open roles when reviewing resumes and applications! WebFX is an Equal Opportunity Employer, committed to providing and fostering an inclusive environment where all people, including women, minorities, LGBTQ+ and other underrepresented groups are supported, respected, and encouraged to excel within STEM careers.

Our goal as an organization is to empower our team to achieve their personal best, bring people together, and provide equal opportunity to do so regardless of race, age, gender, sexual orientation, religion, physical ability or disability, or political affiliation. You can learn more on our website here!Apply for this job

Life at webfx.com

Thrive Here & What We Value1. Competitive compensation package2. Flexible working hours & remote work options3. Supportive office environment in Cape Town4. Wellness program with gym memberships, mental health resources, 150% charitable donations match5. Generous PTO policy for rest and personal development6. Employee wellness programs (fitness classes, nutrition counseling, stress management)7. Diverse & inclusive workplace culture8. Professional growth opportunities (mentorship, training, promotions)
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