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Growth Marketer

zomentumBengaluru, India | KarnatakaOnsite

About Zomentum:
Zomentum is a Partner Ecosystem Management platform that enables SaaS companies and channel partners to win more, together. Zomentum nurtures a strong, trusted Partner Ecosystem, revolutionizing the SaaS selling process.FOR PARTNERS: Zomentum reduces complexity of the sales, quoting & billing process, eliminating numerous tools with one modern platform built for the Partners. FOR SAAS VENDORS: Zomentum enables B2B SaaS vendors to grow partnerships into a major acquisition channel by integrating channel partner GTM motion into their existing sales motion.With this, SaaS vendors get revenue visibility and predictability from partnerships and become a vendor of choice for the partners.

Partners save their time by automating workflows and maximizing their profitsAchievements:1. Investment - In February 2021, Zomentum raised $13 million in Series A funding from leading investors,  including Accel Partners, Elevation Capital.Total funding raised is $17 million.2. Awards & Recognition - Zomentum's Revenue Platform has not only garnered the support of the investment community, but it is also quickly becoming a channel partner’s favorite, earning a range of accolades from channel partners, including:


  • Traxcn Emerging Startups 2024

  • Category Leader, Channel Program 2023

  • Top 10 Vendors of the year - ASCII Cup 2022

  • Best Revenue Booster award - The20 Vision Conference 2022

  • CRN’s 10 Hottest SaaS startup of 2022

  • The ChannelPro Network Readers' Choice Award for Best Sales and Marketing Automation 2021

  • Best Solution Presentation 2021 by The ASCII Group community of independent North American IT MSPs, VARs and solution providers

  • Best Market Opportunity 2021 by The ASCII Group

  • Most Innovative Solution 2020 by The ASCII Group

  • 2021 ASCII Cup Vendor of the Year

3. Acquisition - To bolster platform functionality and further expand its European presence, the company has acquired Belgium-based Goolash, a billing reconciliation tool that captures lost revenue from unsynced client licenses.TeamFounders:


  • Shruti Ghatge (CEO): ex-Accel, Exfinity Venture and Credit Suisse│ IIT Kharagpur

  • Rahil Shah (CTO): ex-Twitter, Rubrik│IIT Bombay

Core Team:


  • Strong product and tech team with experience across reputed tech organizations (Adobe, Freshworks, Microsoft, Chargebee)

  • Experienced business team (Linkedin, Browserstack, Chargebee) from top universities (ISB, University of Michigan, BITS Pilani)

  • Industry veterans and ex-channel partners based out of USA, UK and Europe

As a Growth marketer you will be responsible for growing the traffic and converting leads into demos by conducting various demand generation activities and experiments. This role reports directly to the CEO.Roles & Responsibilities


  • Develop and execute short and long term multi channel marketing campaigns to drive leads and sales pipeline across various products 

  • Monitor and optimize paid and organic marketing campaigns by analyzing and building performance reports

  • Work closely with Product Marketing to develop customer personas and identify their buying preferences to craft targeted marketing campaigns

  • Work closely with content marketers, marketing operations, design and product teams to enhance strategies and build effective programs

  • Set and manage marketing budgets and resources thereby ensuring cost-effective customer acquisition

Qualifications


  • Bias towards action

  • MBA/PGP from Tier 1 universities (IIM-A/B/C/L, FMS, ISB) required

  • 4+ years of experience marketing tech products

  • Startup experience mandatory

  • Experience running digital marketing, PPC, and outbound marketing campaigns preferred

  • Experience working with marketing automation tools such as Hubspot CRM good to have

  • Deep understanding of demand generation metrics and utilizing online analytics platforms

  • Stellar communication skills

  • Ambitious, Hunger to grow and be part of an early stage startup 

Benefits/Perks


  • People-centric culture, Great Place to Work certified

  • Saturdays and Sundays off, enjoy your weekend off with your friends and family

  • Health Insurance coverage for you and your family

  • No fixed hours, get the work done philosophy

  • Location: Bengaluru office

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{ "@context" : "http://schema.org/", "@type" : "JobPosting", "url" : "https://zomentum.freshteam.com/jobs/XDtB4wkUa3x_/Growth%20Marketer", "title" : "Growth Marketer", "description" : "<p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:11.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">About Zomentum:</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Zomentum is a Partner Ecosystem Management platform that enables SaaS companies and channel partners to win more, together.

Zomentum nurtures a strong, trusted Partner Ecosystem, revolutionizing the SaaS selling process.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">FOR PARTNERS: Zomentum reduces complexity of the sales, quoting &amp; billing process, eliminating numerous tools with one modern platform built for the&nbsp;</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Partners.&nbsp;</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">FOR SAAS VENDORS: Zomentum enables B2B SaaS vendors to grow partnerships into a major acquisition channel by integrating channel partner GTM motion into their existing sales motion.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">With this, SaaS vendors get revenue visibility and predictability from partnerships and become a vendor of choice for the partners.

Partners save their time by automating workflows and maximizing their profits</span></p><div><br></div><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:11.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Achievements:</span></p><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">1.

Investment -&nbsp;</span><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">In February 2021, Zomentum raised $13 million in Series A funding from leading investors, &nbsp;including Accel Partners, Elevation Capital.</span></p><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Total funding raised is $17 million.</span></p><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><br></p><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">2.

Awards &amp; Recognition</span><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">&nbsp;- Zomentum's Revenue Platform has not only garnered the support of the investment community, but it is also quickly becoming a channel partner’s favorite, earning a range of accolades from channel partners, including:</span></p><ul style="margin-top:0;margin-bottom:0;"><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:11pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Traxcn Emerging Startups 2024</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Category Leader, Channel Program 2023</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Top 10 Vendors of the year - ASCII Cup 2022</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10pt;font-family:Inter,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:italic;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Best Revenue Booster award - The20 Vision Conference 2022</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">CRN’s 10 Hottest SaaS startup of 2022</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">The&nbsp;</span><a href="https://www.prweb.com/releases/zomentum_wins_2021_channelpro_readers_choice_award_for_best_sales_marketing_automation/prweb18171285.htm" style="text-decoration:none;" rel="noreferrer"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">ChannelPro Network Readers' Choice Award</span></a><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">&nbsp;for Best Sales and Marketing Automation 2021</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Best Solution Presentation 2021 by The ASCII Group community of independent North American IT MSPs, VARs and solution providers</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Best Market Opportunity 2021 by The ASCII Group</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Most Innovative Solution 2020 by The ASCII Group</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:11pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">2021 ASCII Cup Vendor of the Year</span></p></li></ul><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">3.

Acquisition</span><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">&nbsp;- To bolster platform functionality and further expand its European presence, the company has acquired Belgium-based&nbsp;</span><a href="https://www.zomentum.com/license-reconciliation" style="text-decoration:none;" rel="noreferrer"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Goolash</span></a><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">, a billing reconciliation tool that captures lost revenue from unsynced client licenses.</span></p><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><br></p><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><br></p><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:11.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Team</span></p><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:700;font-style:italic;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Founders:</span></p><ul style="margin-top:0;margin-bottom:0;"><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:11pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Shruti Ghatge (CEO): ex-Accel, Exfinity Venture and Credit Suisse│ IIT Kharagpur</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:11pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Rahil Shah (CTO): ex-Twitter, Rubrik│IIT Bombay</span></p></li></ul><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:700;font-style:italic;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Core Team</span><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:italic;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">:</span></p><ul style="margin-top:0;margin-bottom:0;"><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:11pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Strong product and tech team with experience across reputed tech organizations (Adobe, Freshworks, Microsoft, Chargebee)</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Experienced business team (Linkedin, Browserstack, Chargebee) from top universities (ISB, University of Michigan, BITS Pilani)</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:11pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Industry veterans and ex-channel partners based out of USA, UK and Europe</span></p></li></ul><p dir="ltr" style="line-height:1.38;background-color:#ffffff;margin-top:11pt;margin-bottom:0pt;padding:0pt 0pt 11pt 0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">As a Growth marketer you will be responsible for growing the traffic and converting leads into demos by conducting various demand generation activities and experiments.

This role reports directly to the CEO.</span></p><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:8pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Roles &amp; Responsibilities</span></p><ul style="margin-top:0;margin-bottom:0;"><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:11pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Develop and execute short and long term multi channel marketing campaigns to drive leads and sales pipeline across various products&nbsp;</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Monitor and optimize paid and organic marketing campaigns by analyzing and building performance reports</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Work closely with Product Marketing to develop customer personas and identify their buying preferences to craft targeted marketing campaigns</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Work closely with content marketers, marketing operations, design and product teams to enhance strategies and build effective programs</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:11pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Set and manage marketing budgets and resources thereby ensuring cost-effective customer acquisition</span></p></li></ul><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:8pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Qualifications</span></p><ul style="margin-top:0;margin-bottom:0;"><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Bias towards action</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">MBA/PGP from Tier 1 universities (IIM-A/B/C/L, FMS, ISB) required</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">4+ years of experience marketing tech products</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Startup experience mandatory</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Experience running digital marketing, PPC, and outbound marketing campaigns preferred</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Experience working with marketing automation tools such as Hubspot CRM good to have</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Deep understanding of demand generation metrics and utilizing online analytics platforms</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Stellar communication skills</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#333333;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Ambitious, Hunger to grow and be part of an early stage startup&nbsp;</span></p></li></ul><div><br></div><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Benefits/Perks</span></p><ul style="margin-top:0;margin-bottom:0;"><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:11pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">People-centric culture,&nbsp;</span><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Great Place to Work certified</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Saturdays and Sundays off, enjoy your weekend off with your friends and family</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Health Insurance coverage for you and your family</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;padding:0pt 0pt 11pt 0pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">No fixed hours, get the work done philosophy</span></p></li><li dir="ltr" style="list-style-type:disc;font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;"><p dir="ltr" style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:11pt;"><span style="font-size:10.5pt;font-family:Arial,sans-serif;color:#183247;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;">Location: Bengaluru office</span></p></li></ul>", "datePosted" : "2024-04-09 16:23:02 UTC", "employmentType" : "FULL_TIME", "remote" : "false", "hiringOrganization" : { "@type":"Organization", "name":"Zomentum" }, "jobLocation" : { "@type": "Place", "address": { "@type": "PostalAddress", "streetAddress": "", "addressRegion": "Bengaluru", "postalCode": "", "addressLocality": "Karnataka", "addressCountry": "India" } } } var translation = { 'employer_title': `Designation`, 'employer_company': `Company/Business name`, 'employer_start_date': `Start date`, 'employer_end_date': `End date`, 'employer_is_current': `I currently work here`, 'employer_summary': `Summary`, 'employer_remove': `Remove this employer`, 'education_degree': `Degree`, 'education_field_of_study': `Field of study/major`, 'education_school_name': `Institution/school name`, 'education_start_date': `Start date`, 'education_end_date': `End date`, 'education_is_current': `Currently pursuing`, 'education_grade': `Grade`, 'education_remove': `Remove this degree` };

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