The Big Picture
DigiSay is a leading MPN (Multi-Platform Network) in the MENA region that has diversified its portfolio of services to be specialized in the media sector but aiming for those services to be scalable and technology-based. DigiSay’s objective is to become one of the biggest digital media companies in the EMEA region using technology and targeting the global market and making sure it’s a great place to work for.
Responsibilities
- Set and implement social media campaigns for the assigned clients based on the approved strategy and general direction.
- Develop a content marketing plan and editorial calendar for all social media platforms (Facebook – Instagram – Youtube – TikTok – Kwai – Snapchat – Youtube).
- Provide engaging text, image and video content for social media accounts (Arabic/English Text and captions)
- Respond to comments and customer queries in a timely manner (based on approved SLA with clients – Bilingual Ara/Eng)
- Monitor and report on feedback and online reviews
- Monitor social media content and analyze engagement from the online community using key performance indicators (KPIs) and analytics tools. Create shareable reports on a regular basis with the client.
- Organize and participate in events to build community and boost brand awareness
- Coordinate with Outreach, Events, PR and Communications teams to ensure brand consistency
- Use social media management tools/apps and stay up to date with the latest features and technologies.
- Build relationships with clients, potential clients and industry professionals.
- Stay up-to-date with digital technology trends
Requirements:
- 3+ years experience in a communications or PR role
- Ability to develop creative, engaging and original content in Arabic and English
- Exceptional written and oral communication skills
- Good customer service and interpersonal skills
- Friendly and outgoing personality
- Knowledge of search engine optimization (SEO) and web metrics
- Proficient in word processing applications, spreadsheets, presentation software and social media management tools
- Good judgment and problem-solving skills
