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Performance Marketing Senior Specialist


About Stori


Stori is a fast-growing, venture-backed financial technology company, on a mission to democratize credit access for 400 million underbanked LatAm consumers. Stori currently operates in Mexico and has a global team with offices in Arlington Virginia, Mexico City, and Asia. We have quickly made our mark as one of the top digital banks in Mexico with more than two million applicants for our credit card product since launching.Stori is one of the top-funded startups in the region with US$250 million raised to date.

We are backed by top global venture capital funds, such as GGV Capital, GIC, Lightspeed Venture Partners, General Catalyst, Goodwater Capital, Mexico’s Tresalia Capital, Vision Plus Capital, BAI Capital and Source Code Capital; who have successfully invested in startups such as Affirm, Airbnb, Alibaba, Stripe, and TikTok.Stori has a standout founder team among fintechs, leveraging 100+ years of accumulated experience in consumer finance, banking and technology across Mastercard, Intel, Capital One, Morgan Stanley, GE Capital, and HSBC in the U.S., Mexico and Asia. The team has launched and managed many multi-million-customer credit card products globally, providing a wide breadth of experience and knowledge to our team.We welcome diversity of background, experience and thinking.

Storians are passionate about our mission and take pride in the products we build. Our culture thrives off of a flat structure and an inclusive environment where all of our employees can be their authentic selves, with boundless opportunities for professional growth.Key Responsibilities:

  • Develop and execute multi-channel performance marketing campaigns, including search engine marketing (SEM), social media advertising, display advertising, Tik Tok Ads and more!
  • Work with our marketing and product teams to develop campaign objectives, targets, and KPIs.
  • Use data and analytics to identify opportunities for campaign optimization and lead ongoing testing and analysis.
  • Work with creative teams to develop engaging ad copy and creative assets that drive engagement and conversions.
  • Stay up-to-date on industry trends and best practices, and make recommendations to optimize campaign performance.
  • Collaborate with cross-functional teams to ensure alignment on marketing strategies and tactics.
  • Manage relationships with third-party vendors and partners, as needed.
  • Provide regular reporting and analysis to stakeholders on campaign performance and insights.

Qualifications:

  • Bachelor's degree in marketing, business, or a related field.
  • 3+ years of experience in performance marketing, with a focus on user acquisition.
  • Proven track record of developing and executing successful multi-channel campaigns.
  • Strong analytical and data-driven mindset, with experience using analytics tools and data to optimize campaigns.
  • Strong project management and organizational skills, with the ability to manage multiple campaigns and projects simultaneously.
  • Excellent communication and collaboration skills, with the ability to work effectively in a cross-functional team environment.
  • Ability to self- start and take action.
  • Ability to deal with ambiguity
  • Problem solving skills
  • Analytical and quantitative skills, ability to use hard data and metrics to back up assumptions and concepts
  • Proficient written and verbal communication in Spanish.
  • Fluent level of English communication in written and spoken.
  • Experience in the fintech industry is a plus.

If you're looking for an exciting opportunity to drive growth in a fast-paced, dynamic startup environment, we encourage you to apply for this position.

What we offer


  • Make a positive impact on the lives of our customers via financial inclusion
  • Professional development opportunities 
  • International exposure & work experience
  • Company swag
  • Legally required benefits

Life at Stori Card

Desafiamos el estatus quo al hacer lo que los demás no se atreven, darle a la población financieramente desatendida los productos financieros que necesitan. Sin anualidad, sin historial crediticio. 100% aprobación garantizada con Stori o Stori con Garantía si tus datos son correctos. Experiencia y control Digital TOTAL. Maneja todo desde tu celular: - Solicítala en minutos desde tu app - Sin sucursales - Notificaciones en tiempo real - Movimientos - Categorización de gastos - Edo de cuenta fácil de obtener Nos esforzamos para crear la nueva generación de productos y servicios bancarios accesibles y fáciles de usar para hacer tu vida más sencilla. Damos todo de nosotros para empoderar a nuestros clientes y darles las herramientas necesarias para mejorar sus vidas y alcanzar sus sueños y metas.
Thrive Here & What We Value• Welcome diversity of background, experience, and thinking• Promote from within• International exposure & work experience• Professional development opportunities• Competitive salaries with strong Stock Option package• Health, dental, and vision insurance• Paid time off• Flexible schedule including remote work• 401(k)• Health Savings Account• FSA• Commuter Benefits• Short and Long Term Disability• Life Insurance• Employee Assistance Program• Onsite gym• Casual dress code• Company outings</s>
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