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Social Media Specialist

InkittSan Francisco, California, United StatesHybrid, Onsite
This job is no longer open
Inkitt is building the Disney of the 21st Century, standing at the forefront of technology and entertainment. Leveraging AI and predictive algorithms,
Inkitt discovers unknown stories and turns them into blockbuster hits, producing a new $1M ebook every 4 weeks and selling directly to consumers through its Galatea app. Inkitt has become the 11th most bestseller-generating publisher in the world, boasting a 40x higher hit-rate than traditional publishers. Recently raising a Series C and backed by some of the top VC’s such as: Khosla, Kleiner Perkins, and NEA Ventures, our recent expansion into GalateaTV is only the beginning of our journey to becoming the next-gen entertainment powerhouse.

What You'll Do:


  • Develop and implement a comprehensive social media strategy aligned with business goals across platforms by working in tandem with the rest of the social team.
  • Identify target audiences and create strategies to effectively engage them.
  • Create, curate, and manage all published content (images, video, written, and audio) across social media platforms.
  • Work closely with the creative team to brainstorm out of the box, groundbreaking ideas for social and guerilla marketing endeavors. 
  • Ensure content is on-brand, consistent in style and quality, and optimized for each platform.
  • Collaborate with the marketing team to create and execute social media campaigns for TikTok, Instagram, YouTube, Facebook and beyond.
  • Engage with followers, respond to inquiries, and foster conversations to build a community around the brand. Work with the community manager to develop strong relationships across audiences spanning multi-platforms. 
  • Monitor social media channels for customer feedback and respond in a timely manner.
  • Address any issues or crises that arise on social media, maintaining the brand’s reputation.
  • Track and analyze social media performance metrics to evaluate the effectiveness of strategies and campaigns. Iterate and adapt with the social team.
  • Provide regular reports with insights and recommendations for improvement.
  • Utilize tools like Sprout Social, Facebook Insights, and other social media analytics tools to grow and adapt social strategy over time. 
  • Stay up-to-date with the latest social media trends, tools, and best practices.
  • Conduct competitor analysis to identify opportunities for improvement and differentiation.
  • Work closely with other departments, such as PR, sales, and customer service, to ensure cohesive messaging and branding.
  • Coordinate with the community manager to work closely with influencers and brand ambassadors to amplify the brand’s reach.

Who You Are:


  • Creativity: Strong creative skills with a portfolio of content that demonstrates originality, innovation, and engagement.
  • Technical Skills: Proficiency in using social media platforms, content creation tools (Adobe Creative Suite, Canva, etc.), video editing software, and copyrighting. Understanding of social media metrics. 
  • Communication: Excellent written and verbal communication skills, with a knack for crafting compelling and relatable content.
  • Adaptability: Ability to quickly adapt to changing trends and platform updates.
  • Team Player: Collaborative mindset with the ability to work effectively in a team environment.

What We Offer:


  • 401k plan, designed to help you save for the future
  • Health benefits tailored to your needs, including medical, dental, and vision coverage
  • Professional coaching after two years with us
  • Team-building events, including our annual Tulum trip
  • Unlimited access to our Galatea app
  • Unlimited budget for self-development books
  • Charity donation of your choice at your one year anniversary
  • Snacks and drinks from our micro-kitchens
  • Class Pass membership for US based employee and gym access for Berlin employees
  • Dog/cat friendly offices in Berlin and San Francisco

The annual base salary range for this position is $50,000—$65,000 USD. Compensation will be determined by skill level, proficiencies, and experience.At Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion. We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20+ countries, we welcome everyone to apply.We look forward to hearing from you!Check out our 

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Life at Inkitt

Did you know that Harry Potter was rejected by 13 publishers and was only published because the 14th publisher?s 8-year-old daughter found the manuscript, read it, and liked it? Twilight was rejected by 14 publishers, Stephen King?s first book was rejected by 30 publishers, and James Patterson was rejected by 31 publishers. We asked ourselves: how many great and talented authors are there who must have given up after a few rejections and never had the chance to get published? At Inkitt, we believe that every author should have an equal chance to succeed. Our mission is to discover hidden talents from all around the world and turn them into globally successful authors. On the Inkitt platform over 100,000 authors upload their manuscripts and 2 million readers can read them for free. The best stories are objectively selected based on reader engagement and published on our immersive reading app Galatea. Currently, our most successful author Sapir Englard, a 22 year old from Israel who uploaded her story to Inkitt in 2018 and her story is selling faster than Harry Potter on Galatea all around the world. We're a team of 60 hard-working, extremely talented, and highly dedicated entrepreneurs and artists who have raised $21m from Investors of Amazon, Google and Uber. Join us to build the Disney of the 21st Century!
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