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Branded Content Managing Editor

BabylistRemote
This job is no longer open

Who We Are


Babylist is the trusted platform for millions of growing families. For over a decade, Babylist has been the technology solution for expecting parents and the community that supports them, expanding from baby registry into a full-service platform that helps parents make decisions with confidence, stay connected, and build happy and healthy families. Every year Babylist helps over 9M people make purchases through its registry, app, ecommerce shop, and comprehensive product guides. The Babylist ecosystem now includes Babylist Health, which provides access to products and services including insurance-covered breast pumps, Expectful, a new voice in health and wellness for pre-pregnancy through postpartum care, and The Push, a branded content studio that works with the biggest companies in the baby space.

With over 59M monthly pageviews and 1.2M TikTok followers, Babylist is a generational brand leading the $88 billion baby product industry. To learn about Babylist’s registry options, editorial content, and more, visit www.babylist.com

Our Ways of Working


We have team members located across the United States spanning multiple time zones. This means we put in extra effort to make sure we connect and collaborate in ways that make sense for us. We know how valuable the flexibility of remote work is for our employees. We know that personal connection is the foundation for the great work we do together. In order to build those relationships with team members in other cities, we meet with coworkers in person two times a year at a full company offsite and a departmental offsite.

These offsites are expected of employees and are great opportunities to meet the people you work with every day and to do some of the work that is much more difficult to do virtually.

What the Role Is


Babylist is looking for an organized Managing Editor to oversee the daily operations of our growing Branded Content team, an exciting and fast-growing area of Babylist’s business. Producing over 700+ long- and short-form written and video content pieces per year, this team helps expecting and new parents make decisions and helps clients achieve their goals. In this role,  you’ll be part editor and part project manager. You are skilled at developmental and line editing, creating and managing processes, looking for operational efficiencies, ensuring deadlines are met and making sure we meet client objectives while maintaining Babylist’s user-centric voice.

You’re an excellent people manager who is excited about working with and developing a passionate team of creatives. In this role, you will take a high-performing team to the next level through operational excellence and strong people management.

Who You Are


  • 8+  years editorial experience with multiple years in branded content 
  • A strong people manager, with experience managing creatives
  • An operational thinker with a passion for streamlining systems and processes, and who can manage multiple priorities while meeting deadlines
  • Excels at building and refining processes that allow for creativity and big ideas, while also ensuring efficiency and operational excellence
  • A skilled editor with a solid understanding of the branded content world and how to create user-centric content within it
  • Understands the importance of balancing the clients needs with what the user wants
  • Has experience with many different forms of content creation, including: email, video, social and articles
  • Knowledge of Asana or similar project management tool

How You Will Make An Impact


  • Manage a team of content creators currently responsible for 700+ content pieces across various channels each year
  • Bring operational excellence to everything we do through fantastic project and people  management
  • Streamline and/or create workflows and content creation processes to help team members work efficiently and effectively
  • Collaborate with marketing, partnerships and account management to drive branded content campaigns, processes and workflows to success
  • Drive key operational projects to take our content creation from reactive to proactive
  • Edit content to ensure user-centricity, brand voice and editorial standards

Why You Will Love Working At Babylist


  • We invest in the infrastructure you’ll need to be supported and successful: tools, opportunities to connect with colleagues, and a stipend to help you set up your office
  • We build products that have a positive impact on millions of people’s lives
  • We work at a sustainable pace which means work/life balance is a real thing here
  • We believe technology and data can solve hard problems 
  • We believe in exceptional management 
  • We are an antiracist organization and doing the work to support differences of all kinds
  • We offer competitive pay and meaningful opportunities for career advancement
  • We have great benefits like company paid medical, dental, and vision, a generous paid parental leave policy, and 401k with company match
  • We care about employee wellbeing with perks for physical, mental and emotional health, parenting, childcare, and financial planning

Babylist takes a market-based approach to pay, and pay may vary depending on your location. Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location.The estimated pay range for this role is $132,800.00 - $199,200.00In addition, Babylist offers equity, bonus, and benefits, including company paid health, dental and vision insurance, 401(k) matching, flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies.

IMPORTANT NOTICE: Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All of our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses (@babylist.com), instant messaging platforms or unsolicited calls.


#bi-remote

This job is no longer open

Life at Babylist

At Babylist, we make having your first baby less overwhelming, more creative, sustainable, and most importantly more delightful. We have a large and rapidly growing user base of passionate parents-to-be who are making important purchasing decisions for one of the biggest events in their lives. eCommerce, Marketplace, Bridging Online & Offline, Consumer Internet, Parenting, Kids, Family Tech
Thrive Here & What We Value1. Flexible Work Environment2. Worklife Balance3. Sustainable Pace4. Antiracist Organization5. Competitive Pay and Benefits Package6. Emphasis on Employee Wellbeing7. Market-Based Approach to Pay8. Great Benefits Package
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