PredictionHealth has developed the first AI that can read and understand PT/OT documentation within an EMR.
Our AI Platform helps clinics capture more revenue, document more compliantly and significantly reduce their documentation burden. It continually monitors 100% of notes in the EMR while also helping clinicians write their notes faster with ambient scribing and smart dictation. The platform helps therapists:
- Save hours per day to either get their life back or see more patients
- Ensure optimal CPT codes are being selected during their visits
- Document compliantly
PredictionHealth is headquartered in Nashville, Tennessee. We have a remote-friendly culture with employees all over the country, as we believe in hiring the best people regardless of their location. You'll be joining a world-class team that is building a product that is solving a major problem for healthcare clinicians, patients, and insurance companies.
Our Values:
- Start with the customer
- Bias toward action
- Data drives the decisions we make
- Progress over perfection
Position Overview:
The Marketing Director will be responsible for developing and executing a comprehensive marketing strategy to increase brand awareness, generate leads, and support sales efforts. As the first marketing hire, you will have the opportunity to build and lead a marketing team, manage key marketing functions, and work closely with the executive team to achieve our business objectives.
Essential Duties and Responsibilities
- Content Marketing
- Develop and execute a content marketing strategy to drive engagement and lead generation.
- Create and manage a content calendar, including blog posts, whitepapers, case studies, webinars, and other relevant content.
- Oversee the production of high-quality content that aligns with our brand voice and business goals.
- Product Marketing
- Develop product positioning and messaging that differentiates our products in the market.
- Conduct market research to understand customer needs, competitive landscape, and market trends.
- Sales Enablement
- Develop sales enablement materials, including sales decks, product sheets, and case studies.
- Assist with training and supporting the sales team with the knowledge and tools they need to effectively sell our products.
- SEO and Website Management
- Develop and implement an SEO strategy to improve organic search rankings and drive traffic to our website.
- Oversee website content and updates to ensure it is optimized for search engines and provides a great user experience.
- Monitor website analytics and use data to inform and improve marketing strategies.
- Brand Development
- Build and maintain a strong, consistent brand identity across all marketing channels.
- Develop and execute PR strategies to enhance brand visibility and reputation.
- Manage social media presence and engagement.
- Metrics and Reporting
- Define and track key marketing metrics to measure the effectiveness of marketing campaigns and initiatives.
- Prepare regular reports and presentations on marketing performance for the executive team.
- Use data-driven insights to refine and optimize marketing strategies.
- Other miscellaneous tasks as assigned by the founding team, duties are subject to change at the discretion of the Company
Desired Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.- 7+ years of experience in marketing, preferably within the SaaS industry.- Proven track record of developing and executing successful marketing strategies.- Strong understanding of content marketing, product marketing, SEO, and sales enablement.- Excellent written and verbal communication skills.- Ability to think strategically and execute tactically.- Experience with marketing automation tools and CRM systems.- Ability to work independently and as part of a team in a fast-paced, dynamic environment.- Strong analytical skills and experience with data-driven marketing.Salary Range: $100K-$150KPredictionHealth is currently not hiring in the following states: CA, DC, MT, HI, or NYThis organization participates in E-Verify.
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