Essence Ventures was established with the goal to articulate through experiences, media, technology, and commerce, that
Black
is not a monolith. Its goal is to show the spectrum of Black existence, as it is lived every day, and use that to return value to the greatness of Blackness. We accomplish this mission and vision through four incredible and distinct brands: ESSENCE Communications, Inc. (ESSENCE, Girls’ United, Naturallycurly.com), Beautycon, AFROPUNK and ESSENCE Studios. Essence is seeking a dynamic and creative Social Media Intern to join our team. This internship offers a hands-on opportunity to gain experience in social media management, content creation, and digital marketing.
The ideal candidate will be passionate about social media trends, possess strong communication skills, and have a keen eye for engaging content.What you'll do...
- Assist in collecting and presenting up-to-date knowledge on cultural news of the day and keeping the team informed of social trends
- Assist in creating engaging content for various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn)
- Develop written and visual content, including but not limited to posts, images and videos
- Collaborate with the Social team to ensure content aligns with the brand voice and messaging
- Assist in tracking key performance metrics (e.g., reach, engagement, conversion) and generate regular reports to assess the effectiveness of social media efforts.
- Assist in developing and executing campaigns, contests, and promotions to increase brand visibility and engagement.
Qualifications
- Currently enrolled in or recently graduated from a Bachelor's degree program in marketing, communications, or a related field.
- Strong written and verbal communication skills, with a keen eye for detail and grammar.
- Creative mindset with the ability to generate innovative ideas for content and campaigns.
- Familiarity with social media platforms and their respective best practices (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Basic knowledge of social media analytics and reporting tools.
- Ability to multitask, prioritize, and manage time effectively in a fast-paced environment.
- Self-motivated, proactive, and able to work both independently and collaboratively as part of a team.
- Graphic design, photography, or video editing skills are a plus.
