Senior Associate/ Associate, Business is responsible for building and managing a pipeline of Partner leads, identifying and closing new business opportunities, and supporting Partners to succeed on the Involve Asia platform. The senior role may have a junior associate directly reporting this position. The ideal candidate will also be responsible for managing and assisting Partners, engaging with them through multiple channels of communication, and providing support ad-hoc.
Key Responsibilities:
1) Prospecting and lead generation:
- Research and identify potential publishers across various channels (online/offline).
- Develop targeted outreach strategies and build relationships with potential publishers.
- Qualify leads and assess their suitability for the Involve Asia network.
2) Recruitment and onboarding:
- Present the Involve Asia platform and its benefits to potential publishers.
- Negotiate contracts and manage the onboarding process for new publishers.
- Provide ongoing support and training to new publishers.
3) Relationship management:
- Maintain regular communication with prospects and new publishers to build trust and rapport.
- Address publisher concerns and provide solutions to potential challenges.
- Monitor publisher performance and identify opportunities for optimization.
4) Reporting and analysis:
- Track and analyze publisher recruitment and engagement metrics.
- Prepare reports and presentations to communicate results and insights.
- Recommend strategies for improving publisher recruitment and engagement.
Job Requirements:
Education:
- Bachelor's degree in a related field
Experience:
- 2+ years of leads hunting and sales experience in a B2B sales or marketing role
Software and Technical Skills:
- Excellent communication and interpersonal skills
- Strong analytical and problem-solving skills
- Ability to work independently and as part of a team
- Proficiency in Google Workspace & Microsoft Office
Languages:
- Must be able to communicate in both English (proficient) and Thai