We are seeking a results-driven and creative
Digital Marketing Specialist to join our team in Tallinn or Tartu (or hybrid/remote). You’ll be responsible for developing and executing Paid Social marketing campaigns to boost our user base, keep customers coming back, and grow our revenue. When you join us,you’ll experience perks such as a 4-day work week, wellness benefits, inclusive company and team events, and health and sports compensation. Plus, you'll help spread the word about Click & Grow, bringing the joy of nature into everyone's lives!What You'll Be Doing:Campaign Management:
- Build and manage Paid Social campaigns from start to finish, ensuring they align with our overall strategy and achieve key performance metrics.
- Continuously optimize campaigns to improve ROAS using insights and A/B testing for maximum impact.
- Create compelling campaigns to build brand awareness and drive user acquisition through captivating storytelling and engaging visuals.
Actionable Insights:
- Measure and analyze the performance of your campaigns, assessing them against goals.
- Conduct competitive analysis and research industry trends to find new growth opportunities, applying this knowledge to achieve optimal results.
- Share learnings with the team to drive ongoing improvement and action.
Creative Input & Collaboration:
- Provide clear and detailed design briefs that produce attention-grabbing content and align with campaign objectives.
- Write bold and imaginative ad copy in English that captivates users while staying true to the brand identity and values.
- Maintain strong communication and collaboration across departments, sharing ideas and feedback to achieve campaign success.
Skills You'll Need To Bring:
- Demonstrated proficiency with 2+ years of managing ad campaigns on Meta; additional experience with platforms like TikTok, Pinterest, and Snapchat is highly desirable.
- Strong analytical skills to inform data-driven decisions and enhance campaign effectiveness.
- Exceptional English copywriting skills.
- Prior experience in creative briefing.
- Effective communication and collaboration skills (and a great sense of humor!)
- Experience working across other digital marketing disciplines such as Paid Search (Google Ads) is a big plus.
- Ability to thrive in a fast-paced environment, efficiently juggling multiple tasks and meeting deadlines.
Please note that we are assessing our candidates on an ongoing basis, so we hope to hear from you as soon as possible!Click & Grow is a plant experience brand developing innovative solutions that bring the peace and joy of nature closer to our everyday lives. Our smart indoor gardens are used by hundreds of thousands of happy click & growers all over the world. By combining the power of technology with the magic of nature, we change the way people think about plants, consume fresh food and enjoy greenery.Discover more about us at www.clickandgrow.com
