Director of Communications
We are seeking a highly skilled and passionate Director of Communications who specializes in shaping narratives, building brands, and driving impactful communication strategies. As the Director of Communications, you will oversee and execute communication strategies for our diverse portfolio of clients across various industries. You will play a pivotal role in shaping and amplifying brand identity and messaging and crafting compelling narratives that resonate with our clients' target audiences to drive business growth.
The ideal candidate will blend strategic thinking, creative flair, and excellent communication skills to effectively convey our agency's mission, values, and offerings. We specialize in crafting strategic marketing solutions that drive business growth and enhance brand visibility. Our team is comprised of talented individuals who are passionate about creativity, collaboration, and exceeding client expectations. You’ll work with team members across our service lines, including Strategic, Creative, and Interactive. In addition, you will lead projects that support our clients’ communications efforts and drive agency success. Responsibilities As a Director of Communications, you will be responsible for:
- Strategic Communication Planning
- Develop comprehensive communication strategies aligned with the goals and objectives of our agency and individual client projects. Collaborate closely with internal teams to ensure messaging consistency and effectiveness
- Media Relations
- Cultivate and maintain relationships with key media outlets, journalists, and influencers to secure press coverage and maximize exposure for our clients and agency. Proactively identify media opportunities and pitch compelling stories to relevant outlets
- Content Creation
- Lead the development of engaging content across various platforms, including press releases, articles, blog posts, social media posts, and marketing collateral
- Ensure content is tailored to target audiences and aligns with strategic objectives
- Brand Management
- Safeguard and enhance the reputation and image of our clients by maintaining brand integrity across all communication channels. Develop and enforce brand guidelines to ensure consistency in tone, voice, and visual identity
- Client Management
- Act as a trusted advisor to clients, providing strategic counsel on communication matters and ensuring their needs and expectations are met. Build strong client relationships through clear communication, responsiveness, and delivery of high-quality work
- Risk Management
- Serve as the primary point of contact for risk management and communication during crises or sensitive situations. Develop crisis communication plans and protocols to mitigate reputational risks and maintain stakeholder trust effectively across clients
- Strategic Growth
- Proactively seek opportunities to collaborate with TrendyMinds colleagues for organic growth among current clients as well as support new business opportunities. Assist with writing proposals and participating in new business meetings
- Team Leadership
- Manage and mentor a team of communication professionals, providing guidance, support, and feedback to foster their growth and development
- Delegate tasks effectively and foster a collaborative work environment
What you'll need
- Proven experience (at least 8+ years ) in communications roles, with a focus on earned media, media relations, and content creation
- Robust networking and writing skills. The ideal candidate will actively contribute to day-to-day account operations, particularly creating and executing earned media strategies and storytelling for our clients
- Well-versed in digital/social media to lead the development of engaging content across various platforms, including press releases, articles, blog posts, and social media posts.
- Demonstrated track record of successfully managing multiple projects and priorities in a fast-paced environment
- Pulse on the latest news and media trends to proactively identify media opportunities. Pitch compelling stories to relevant outlets, ensuring content is tailored to target audiences and strategic objectives.
- Crisis and risk management communication experience and the ability to remain calm and composed under pressure
- Bachelor's degree in Communications, Public Relations, Marketing, or a related field
- Excellent written and verbal communication skills, with a keen eye for detail and storytelling
What makes TrendyMinds a great place to work We believe a happy team is a solid team; it’s as simple as that.
- Fully remote: We believe the best team is one that isn’t limited by proximity to a physical location. Whether it’s the West Coast or East Coast, we work with team members across all U.S. time zones.
- Collaborative team environment: Your voice is important, and we believe the best projects include contributions from everyone.
- Great benefits: 30 paid days off and 401(k) matching. What more could you ask? Oh yeah, we cover 100% of health insurance premiums for all team members and 50% for their spouses and dependents.
- Flexible schedule: Some people are early birds who love collaborating in person at our offices. Others are night owls who enjoy working from home. We are flexible to accommodate different work styles, times, and locations - within reason and the needs of our clients - of course!
- New equipment: In order to produce incredible work, we have to have incredible equipment. Sorry if you were hoping for a 7-year-old PC. That’s just not our style.
- Philanthropy: We like to do our part to help our community. With our philanthropy committee and donation matching system, we offer you the resources you need to make a difference.
Our valuesAt TrendyMinds, we aim to hire people who share our values. They are at the center of how we treat each other and our clients, and they act as our guideposts for every decision.Know the Why behind the What.We aim to be as honest and transparent as possible with our team and clients. The idea of Why lives at the heart of our LOGIQ process and grounds us with clear reasons for the decisions we make. (You will learn more about our LOGIQ process if you join our team.)Put relationships first.We not me.
For more than 25 years, we've grown a business built on strong relationships with clients. But we also know that developing trust and a collaborative spirit is equally important to cultivate a healthy team that loves having fun.Think Ahead and push boundaries.Our tagline isn’t Think Ahead for nothing. We bring a contagious passion to our craft, always searching for creative ways to challenge ourselves and deliver results, even though things don’t always go according to plan. Don’t be afraid to make mistakes, improve, and try again.Bring your full self.Show up.
Each of us has something unique to contribute. In all that we do, we celebrate diversity and strive to create an equitable, inclusive environment so that everyone feels a sense of belonging.
