PharmaCann, Inc. owns and operates best-in-class production facilities and retail dispensaries for cannabis-based products. We currently operate in the States of Illinois, New York, Massachusetts, Ohio, Pennsylvania, Maryland, Colorado and Michigan as a medical and/or adult use cannabis provider to patients and customers. We are looking for energetic, results-driven individuals to join our rapidly growing team and industry.
As the Regional Director of Wholesale, you will play a pivotal role as a leader within our sales organization, optimizing sales processes and ensuring our sales department's efficient and effective operation. This role requires a combination of strategic thinking, leadership, and a deep understanding of the cannabis industry or similar CPG industry. You will be responsible for maximizing revenue, enhancing customer satisfaction, and achieving company growth targets. At Pharmacann, you can expect to have the highest level of support and best tools to do your job well and reach 100% achievement and beyond.
Our outside sales role is the perfect combination of selling and Cannabis, combined into one!Salary plus commission - $115k Base
Sales Strategy and Planning:
- Develop and implement a comprehensive sales strategy that aligns with the company's goals and objectives.
- Revenue Growth: Establish ambitious sales goals, monitor sales metrics and KPIs, and implement effective sales forecastingand planning processes.
- Monitor market trends, competition, and regulatory changes to adjust strategies accordingly.
- Integrate programs from sales and marketing teams and create communication and reporting for all programs.
- Sales forecasting for SOP process
- Assess current operating processes and business model relative to the dynamics of the current market and position.
Sales Process Optimization:
- Continuously improve the sales process to enhance productivity and streamline workflows. While Identifying opportunitiesfor automation and implementing tools to improve efficiency.
- Actively partner to drive new models around sales tools and support to ensure efficiency and consistency in coaching,performance, and reporting.
- Implement and Maintain CRM systems to track sales performance and customer data.
- Leverage data-driven analytics to provide insights for decision-making and process enhancement's
- Implement guardrails for discounting and promotions to maintain profitability.
- Hold the sales team accountable for adhering to established processes and guidelines.
Sales Team Leadership:
- Organize and execute training programs to enhance the sales teams expertise.
- Foster a culture of continuous learning to stay abreast of industry trends and best practices.
- Lead, mentor, and motivate the sales team to achieve and exceed sales targets. Provide guidance, training, and ongoingsupport to enhance their skills and professional development.
- Liaising with product and marketing teams to develop sales training programs, materials, and plans, ensuring that allrepresentatives understand product, pricing, and motion of sales.
- Review and adjust sales territories and assigned call lists.
- Drive results through others, manage team performance, and hold the team accountable against business metrics.
- Customer Relationship Management:
- Cultivate and maintain strong relationships with key customers and strategic partners Ensure high levels of customersatisfaction through effective communication and support.
Market Expansion:
- Identify and evaluate potential partnerships, acquisitions, or collaborations to accelerate growth.
- Develop and execute market expansion plans.
Reporting, Compliance, and Regulation:
- Regularly analyze sales data and performance metrics to provide insights to the executive team.
- Present comprehensive sales reports and updates to drive informed decision-making.
- Stay informed about cannabis industry regulations and ensure the sales team operates in compliance with all applicable laws and regulations.
Other Duties:
- Key Account Growth within our existing customer base
- Delivering Territory Volume ($revenue) targets
- Oversees In-Store Execution/Programming (education, brand ambassadorship) to increase sales velocity
- Execution of joint business planning across multiple markets
- Prepares and presents sales reports to track leads and execute follow-up
- Order execution across multiple markets
- Supports the development of new accounts and key customer relationships
- Develop pipeline, targets, and innovative strategies to increase opportunities and sales in the market.
- Creates and organizes promotional events, updates sales menus and product availability databases
- Works with the Regional Director in collaboration with the marketing team to help develop promotional plans,campaigns, and educational initiatives to attract the interest of and capture new customers.
- Supports the efforts of the Field Team to drive increased sales volume
- Ensures proper inventory levels are maintained based on current market trends and collaborative demand planning
- Stays abreast of industry, customer, and competitive product landscape.
- Maintains regular communication with customers to understand their needs.
- Builds a strong base of industry expertise.
- Attends industry events, improve buyer relationships, and provide competitive market insights
- Expense reporting to ensure timely reimbursements.
Job Requirements
- Bachelor's Degree and 7+ years of sales experience in high growth markets or 10+ years of experience in lieu of degree
- Experience leading teams
Notice: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required and are not intended to be an exhaustive list of all duties, responsibilities or qualifications associated with this job.We are an Equal Employment Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other status protected by applicable law.
