Summary
Do you have the passion, spark, and creativity to help us shape the future of health and wellness? Do you dream of making a difference in the health and wellness space? If so, we want to hear from you! At AbelsonTaylor Group, we're not just an agency – we're a force of nature, propelling brands that enhance health and well-being to new heights. We don't just talk the talk; we walk the walk. Our work environment is designed to be as fulfilling as the mission itself. Here, we value creativity, foster teamwork, and champion inclusiveness.
We're not afraid to dream big and bold. We're all about learning, listening, and staying curious. It's how we drive positive change in the world. Now, we are on an unstoppable mission for an
Engagement Strategist
to join our team. The Engagement Strategist will be primarily responsible for supporting the strategic ecosystem and channel development and program execution of assigned accounts. This position requires strong evidenced analytical thinking and excellent project management skills. The focus is on developing strategic solutions to client needs in customer relationship management (CRM) and creating innovative and effective customer loyalty programs and maximizing the usage of applicable customer data.
A sound understanding of current and emerging interactive vehicles that impact relationship marketing is essential. Ready to make a difference and be a part of something extraordinary? Join us on this journey toward a healthier, happier world! Apply now!
What You'll Do
- Work Closely with Engagement Supervisors/Directors:Manageand program execution of assigned accounts .
- Omni-channel Marketing: Showcase an understanding of omni-channel marketing, which Includes, channel development, testing, tracking, measurement, analysis, and reporting, for innovation.
- Evaluate Programs, Channels, and Tactics: Coordinate multiple customer touchpoints to optimize successful consumer experience, build out cadence or behavior-based CRM programs.
- Conduct Data and Analytically IntensiveTasks: Generate campaign findings, website audits, analytic insights, and recommendations to enable continuous, measurable improvement in client campaigns.
- Partner with theAccount Team: Identifyopportunities and determine and prioritize project scope and business specifications.
- Provide Support for New Business Opportunities:Conduct in-depth review and analysis of current landscapes and journey for customers across the therapeutic areas.
What Makes You A Great Fit
- Experience: 2-3 years’ experience in digital marketing or advertising.
- Education: Bachelor's degree in business, Marketing, Communication, Advertising, or related field.
- Tools and Platforms: Proficient in social media monitoring (e.g., Radian6, Visible), digital analytics (e.g., comScore, Google Analytics), and SEO/SEM tools (e.g., SEMrush, Screaming Frog).
- Analytical Skills: Basic understanding of statistical analysis and social science research methods.
- Additional Skills: Strong communication, written, project management, and planning skills.
- Hybrid Schedule: Ability to come into the Chicago office on Wednesdays - known as "anchor days" - free lunch is provided every week!
At AbelsonTaylor Group (ATG), we love science, art, and data. Since our beginnings in 1981, ATG has been singularly focused on health, wellness, and pharma products – not sneakers, beer, or cars (though we like those things, too). Besides being passionate about our purpose, we are dedicated to our people and their professional growth and fulfillment. We value a diverse and inclusive workforce and strive to bring together people with unique skills and varied backgrounds to work toward common goals.
All qualified applicants will receive consideration for employment without discrimination regarding age, race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability status, veteran status, or any other characteristic protected by law.
