Location:
Oslo/ Wrocław
About the job
We are seeking a talented Product Marketing Manager to join our Global Marketing team and lead the marketing efforts focused on one of our applications. In this role, you will both be working on bringing new applications and experiences to the market and have a key role in building new areas of business. In order to do this, we are looking for people who have a relentless drive to find the best product-market-fit and ability to lead the growth. In this role, you will be responsible for the intersection of performance marketing, growth strategies, and product management to achieve this.
Role & Responsibilities:
- Product-Market Fit:
- Conduct market research and competitive analysis to identify opportunities and threats.
- Develop and refine value propositions, messaging, and positioning for new products.
- Collaborate with product management to ensure alignment with market needs and user feedback.
- Performance Marketing Coordination:
- Work closely with the performance marketing team to design and execute effective marketing campaigns.
- Monitor and analyze campaign performance, using data to optimize strategies and improve ROI.
- Ensure marketing activities are aligned with broader product goals and timelines.
- Growth Strategy Development:
- Identify and implement growth opportunities, including partnerships, new channels, and innovative marketing techniques.
- Develop and execute go-to-market strategies to drive user acquisition, retention, and engagement.
- Collaborate with cross-functional teams to ensure seamless execution of growth initiatives.
- Product Management Collaboration:
- Serve as the bridge between marketing and product management, ensuring clear communication and shared goals.
- Provide market insights and feedback to inform product development and feature prioritization.
- Assist in the development of product roadmaps and launch plans.
Job Requirements:
- Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.
- 5+ years of experience in product marketing, preferably in the B2C tech or software industry.
- Proven experience in launching new products ensuring ambitious growth from day 1, establishing operations from scratch
- Proven track record of driving product-market fit and executing successful go-to-market strategies.
- Strong analytical skills and data-driven decision-making abilities.
- Excellent communication and collaboration skills, with the ability to work effectively across teams.
- Experience with performance marketing and growth strategies.
- Familiarity with web browsers, mobile apps, and digital platforms is a plus.
What’s on Offer:
- Flat organizational structure with short decision-making processes that boost your creativity and drive
- A team of experienced and supportive individuals that fosters a friendly work atmosphere
- Professional skill development
- A diverse and inclusive workplace
- Smart working technology
Interested?
We are actively reviewing applications, so apply now! We are looking forward to hearing from you.
Diversity and Inclusion:
At Opera, we deeply value diversity and inclusion as integral parts of our organizational culture. We believe that embracing diversity enriches our business and makes us more resilient. We are committed to fostering an inclusive environment that welcomes individuals from all backgrounds, regardless of nationality, ethnicity, faith, belief, sexual orientation, gender identity, social background, age, and disability.
About Us:
Opera is a prominent web innovator that has been at the forefront of internet technology for over 25 years. With an ever-expanding community of millions of monthly active users, Opera remains dedicated to delivering extraordinary online experiences. Opera offers a diverse range of products and services to users worldwide, including cutting-edge PC and mobile browsers like Opera One or Opera GX notable for their built-in VPN, AdBlock, and Cashback extension, enhancing security and convenience for our users.Other products include our newsreader, communication platforms, the first built-in AI: Aria, as well as gaming and sports-related apps.
This comprehensive suite of products is designed to meet the diverse needs and preferences of Opera's growing user base.Headquartered in Oslo, Norway, Opera has a global presence with major hubs in Poland, China, Spain, and Sweden, coupled with operations spanning numerous other countries. As a publicly traded company, Opera is listed on the Nasdaq stock exchange under the ticker symbol 'OPRA'. With an unwavering commitment to innovation and delivering unparalleled user experiences, Opera is poised to continue leading the way in web technology and online services.
