About New Engen:
New Engen is a digital marketing agency driving impact for brands across every phase of the customer journey–maximizing it, measuring it, and repeating it. Through a genuine passion for building brands, a relentless desire to challenge the status quo, and deep digital expertise across hundreds of brands and verticals, we put our clients on the cutting edge of what’s possible in digital marketing.Join our community of marketing enthusiasts — collaborating with experts across media and marketing services, creative, analytics, and more.
At New Engen, the cutting edge isn't a lofty goal; it's our everyday playground.What sets us apart? Our people – humble innovators rewriting the rules of digital marketing. Together, we're building an agency culture that values collaboration, learning, and creativity. Become part of a team that drives genuine impact in the evolving landscape.
Description:
As the Associate Director of Analytics at New Engen, you will be a key leader in our organization, responsible for helping guide our Analytics team towards achieving long-term strategic goals that align with the agency's overall business objectives. This role involves a blend of visionary leadership, hands-on project management, and effective team collaboration.
Responsibilities:
- Manage day-to-day high-value client relationships and business development activities.
- Lead a team of Managers and Analysts, working closely with both internal and external client teams.
- Serve as a right-hand person to the Director, contributing to the direction and momentum of the department and developing innovative solutions.
- Lead strategy discussions and manage projects related to reporting, advanced insights, incrementality and testing, attribution, and audience management.
- Play a crucial role in business development, often representing the department in client pitches and collaborations with other agencies.
- Develop, manage, and execute analytics projects derived from client business questions, including research design, technical implementation, and delivery.
- Work within the wider New Engen Analytics team to develop capabilities and efficiencies.
- Coach and manage junior staff, overseeing contractors and vendors as required.
- Collaborate with key operations stakeholders to bring efficiency to analytics business and project workflow.
- Guide the creation of effective data visualizations using tools like Looker, PowerPoint, and other interactive formats.
- Stay informed on the marketing and communications analytics industry, including new technologies, methodologies, and key players, as well as client industries and competitors.
- Act as a key liaison between the Analytics team and other departments, fostering integrated thinking and collaboration across the agency.
- Contribute to the nurturing and development of the agency's talent pipeline.
Ideal Candidate:
- Business Acumen: Understands business policies, practices, trends, and information affecting the organization and industry.
- Customer Focus: Dedicated to meeting expectations of internal and external customers.
- Directing Others: Excellent at setting clear directions, managing workload, and maintaining dialogue with others on work and results.
- Intellectual Horsepower: Bright, intelligent, and comfortable with complexity.
- Organizational Agility: Knowledgeable about how organizations work and how to get things done both through formal channels and informal networks.
- Presentation Skills: Effective in various formal presentation settings.
Qualifications:
- 8+ years of digital marketing, web, or customer analytics experience across channels.
- 4+ years of experience managing multi-person teams (both remote and in-office).
- Strong knowledge of multiple digital channels (SEM, SEO, CRO, Social, Shopping, Display, Email, Affiliate, etc.).
- Experience across various verticals including e-commerce and lead generation.
- Strong analytical skills, proficient with Microsoft Excel, BI Software, and data analysis methodologies.
- Experience with Google or Adobe Analytics, and attribution solutions.
- Effective time management and project management skills.
Benefits:
- Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D
- 401k - Employer match
- HSA - Employer contributes
- Flexible Vacation & PTO plan
- Paid Maternity / Paternity
- Paid Holidays
- Remote/Flex day schedule
- Laid back office environment
Salary Range: $140,000 - $160,000
The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidates' qualifications and experience uniquely.
What's important to us:
BE THE GOOD
We act with integrity, humility, and altruism inside and outside our company. We promote diversity, equity, inclusion, and belonging in every aspect of our business. We cultivate a safe workplace where everyone feels respected, engaged, and able to reach their full potential. Bottom line: We give a shit.
EXPERTISE
We take pride in our work, holding ourselves to a high standard of executional excellence. We continually work to expand our skills and master our craft. Our approach sets a precedent and reverberates throughout our always-changing industry, inspiring adaptation among brands, platforms, and agencies.
GROWTH MINDSET
We bias towards action, starting with "what is possible?" instead of being stuck in scarcity. We embrace challenges and welcome feedback as opportunities to improve what we do and how we do it. We find joy in the process and are fueled by our curiosity to master complex problems. We aren't afraid to take calculated risks or operate in ambiguity, recognizing that imperfection is a part of progress.
EMPATHETIC DIRECTNESS
We provide feedback with courage, openness, and empathy- internally and externally, across departments, and at all levels. We do the right thing, even when it's hard. We aim to understand (not judge) and teach (not take over). Our feedback is empirical and focuses on behaviors and outcomes.
ALL IN
New Engen is our company. We believe in what we are building together and put the team first in order to accomplish our shared goals. We reject apathy and cynicism and do everything we can to help each other win. Being All In is not about the hours we log, nor does it mean that we agree on every decision. Rather, it is a mentality of common purpose that guides how we engage, reach consensus and show up for our clients and teammates.New Engen is headquartered in Seattle, WA. Currently considering candidates in Greater Seattle or Remote.
