In search of an expert Retail Media Sr. Specialist to work on a contract basis who has excellent marketplace paid advertising experience across Walmart, Target, Criteo, etc, and who can seamlessly transition into processes with internal teams to meet goals/benchmarks and standard turnaround times on comms and deliverable needs. The marketer should have excellent, client-facing experience while handling hands-on-keys experience.
Responsibilities include:
- Optimizing ad spend budgets of $40k - $100k/month within 2-3 of the following marketplaces: Walmart, Target, Instacart, Criteo, Citrus Ads.
- Ability to work across multiple clients simultaneously
- Potentially optimizing campaigns in more niche marketplaces like Kroger, Costco, Petco, Chewy, etc…
- While optimizing and looking for growth opportunities, the marketer will mainly work on the day-to-day execution of accounts. This could include client communication, internal team support, optimizations, presentation builds for things like QBRs/Strategy Builds, weekly reporting pulls and client meetings.
- Weekly client meetings with clients’ C-Suite
- Cultivate a strong working relationship with clients and partners.
- Reporting to support the story behind your clients’ KPIs, confidently interpreting trends and making recommendations based on digital marketing analytics in the marketplace sphere.
- Conduct weekly, monthly and/or quarterly calls to review trends, performance, and provide innovative advertising strategies
- Proactively identify new marketing opportunities and ways to repurpose existing strategy to optimize brands’ awareness and drive sales volume.
- Strong understanding of media strategy across multiple marketplace channels, and the ability to consult and navigate strategy to drive omnichannel successes.
Qualifications:
- 3-5+ years of hands-on experience with retail media/marketplaces
- Client-facing experience
- Excellent communication skills
- Agency experience preferred, but not required
IMPORTANT
To apply, please do the following:1. Navigate to www.marketerhire.com/apply2. Complete all questions in the questionnaire3. You will see the question, "What type of marketer would you consider yourself?" Select "Other" then include "Retail Media - Sr. Specialist" when asked, "What role are you applying for?"Apply for this job
