POSITION DESCRIPTION
ROLE: COMMUNITY MANAGER
TEAM: THE KITCHEN NORTH AMERICA
COMPANY OVERVIEW:
Welcome to The Kitchen by Kraft Heinz – the in-house agency taking marketing into a new era. With bases in Toronto and Chicago, we're not just a team; we're culinary pioneers blending culture, creativity, and collaboration. Join our 90+ member crew of Creatives, Strategists, Producers, Designers, and Content Creators. Together with our brand partners, we unlock creativity at the speed of culture, turning brands into icons with breakthrough social and digital ideas. Come be part of a team where passion meets innovation, crafting experiences that leave a lasting impression—one spicy idea at a time. The Kitchen is the in-house agency for Kraft Heinz.
Based in Toronto & Chicago, we were built to take iconic brands into a new era of marketing, powered by culture, creativity, and collaboration. What makes us different? The way we work. Our 90+ strong team of creatives, strategists, producers, designers, and content creators work directly with our brand partners to unlock creativity and deliver breakthrough social and digital ideas at the speed of culture.
OVERVIEW
As a Community Manager in The Kitchen, you will help nurture passionate social communities through engaging with avid fans and consumers of our products. You’ll be a part of a creative team responsible for growing brand awareness and loyalty and you’ll be the first point of contact for online fans and followers, thus developing an intimate relationship with the online community. You’ll connect with brand teams, social strategy, creative and PR to help maintain a strong brand identity and help inform the future of powerhouse brands.Your work will make a meaningful impact for our brands that blurs the lines of what advertising can be in today’s always-on, socially connected industry.
CORE RESPONSIBILITIES
Community Engagement: o The primary role of a community manager is to actively engage with the community members. This involves fostering discussions, responding to comments and inquiries, and facilitating interactions to maintain a vibrant and positive community atmosphere.Content Creation and Curation: o Support brand teams, help them understand the sentiment of the community and curate UGC content that is relevant and valuable to the community. This can include writing community posts, sharing news and updates, and promoting relevant resources or events.Relationship Building: o Build strong relationships with community members and identifying key contributors, foster connections and nurture brand advocates.Community Moderation: o Monitor community discussions and ensure that conversations remain respectful, on-topic, and in line with community guidelines. Analyzing and Reporting: o Work with performance analysts to gain insights into community engagement and growth.
Track key performance indicators (KPIs), measure community sentiment, and provide recommendations to improve community strategies.Community Growth and Outreach: o Work to grow the community by attracting new members and increasing engagement. Collaborate with marketing teams to develop strategies for community outreach, such as partnerships, or influencer collaborations.Providing Support and Feedback: o Address community concerns, provide assistance, and offer support. Gather feedback from the community and relay it to relevant teams within the organization.
EXPERIENCE & SKILLS
• 2+ years of experience in a community management, social strategy, or creative department in a related role. • A proven track record managing communities, ideally for a CPG or lifestyle brand. • A university or college diploma in marketing, advertising, or a related field is preferred. • Proficient in creating presentations (PowerPoint or Keynote).• Experience with one or more insights tools and services.• Social listening experience is a plus.• A love and deep understanding of social culture. • Experience with a social media management platform (i.e. Sprout, Sprinklr, Khoros) is preferred. • Excellent presentation skills and communication skills in a group environment. • A passion for food and food marketing. • The Kitchen, Kraft Heinz, and Salt are committed to Equal Employment Opportunity and to attracting and retaining the most qualified employees regardless of race, national origin, religion, sexual orientation, gender, age or disability.