Essence Ventures was
established with the goal to articulate through experiences, media, technology, and commerce, that Black is not a monolith. Its goal is to show the spectrum of Black existence, as it is lived every day, and use that to return value to the greatness of Blackness. We accomplish this mission and vision through four incredible and distinct brands: ESSENCE Communications, Inc. (ESSENCE, Girls’ United, Naturallycurly.com), Beautycon, AFROPUNK and ESSENCE Studios. The Senior Entertainment Editor reports to the VP, Content, and the Content Director – their primary role is to oversee the day-to-day entertainment content for ESSENCE.com and the print magazine, closely work with the sales team to develop repeatable formats, and build a strong relationship with outside brands and entities.
The senior entertainment editor must be able to demonstrate a clear ability to develop content that drives business goals such as audience growth and engagement, an in-depth knowledge of the ESSENCE brand including the current landscape of the entertainment industry, the power players is a must but also the ability to spot up and coming talent to keep the vertical at the pulse of what’s happening.What You'll do...
- Lead and develop the entertainment team
- Maintain relationships with external and internal teams to brief and manage original content for distribution
- Assist in maximizing editorial and sales opportunities
- Maintains knowledge, excel growths and trends and manages the entertainment vertical
- Execute website publishing strategies while ensuring all posts are accurate, punctual, efficient, safe, and on brand
- Work on strategic partnership opportunities with brands and platforms to deliver business goals as well as create new innovations
- Report on campaigns and augment based on analysis to ensure the most effective approach
- Occasionally represent the brand at events, panels, conferences, and other public or company sponsored engagements. Serve as a brand ambassador, engaging with stakeholders, networking with industry professionals, and promoting brand awareness as approved by the VP Content EV & Senior Content Director ECI
Qualifications
- 5 -7 years of website, publishing, editorial content creation
- Proficient in Wordpress and Google Analytics; Basic in Adobe Photoshop and InCopy
- Passion, energy, and enthusiasm for entertainment content.
- Detailed knowledge and expertise around all digital platforms with significant contacts at all major platforms
- Excellent communication, collaboration, and planning skills
- Proven experience in developing and executing successful editorial marketing strategies
- Expert understanding of how ESSENCE Entertainment should participate in social media in an authentic way
- Ability to successfully organize, prioritize and manage multiple projects under strict deadlines
- A passion for working in a fast-paced environment with a high level of teamwork
- Flexibility to work nights and weekends
- Deep ability to collect, analyze and use website data, like SEO, to affect change
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and stakeholders.
- Creative mindset, with a passion for storytelling and a willingness to experiment with new formats and approaches.
- Strong organizational skills and the ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
Benefits: Medical, Dental, Vision, 401k, EAPSalary Range 105k-115k