Under the direction of the Real Estate Manager, the Leasing Manager is responsible for overseeing all processing involving leasing, including maximizing occupancy by generating qualified traffic, networking within the local community, scheduling appointments, securing rentals, promoting resident retention, and providing or coordinating exceptional customer service.
Sales/Marketing
- Oversee all leasing activities at the property, responding to telephone inquiries and ensuring all inquiries have been responded to, providing tours of apartments and amenities and shadowing Leasing Associates for training purposes, following up with prospects and ensuring all prospects have been followed up with per the AION policies and procedures, and coordinating all move-ins and ensuring all move-ins happen per AION policy, and residents are satisfied.
- Perform telephone market surveys and physical shops of competitors, ensure Leasing Associates have received market survey training and have shopped the competitors each quarter.
- Recommend strategies and programs for on-site marketing activity; present these plans to the Real Estate Manager and Assistant Real Estate Manager.
- Develop and monitor merchant/neighborhood referral programs for move-in packets, newsletters, and resident retention.
- Manage and initiate sales outreach plans including but not limited to new development, community management, internal and external communication, and support, ensure Leasing team has completed the plan put in place.
- Recommend programs and implement strategies to increase qualified traffic and closing ratios.
- Maintain passing e-shop, phone shop, and physical shop scores of 90% or higher. Provide training to Leasing Associates who have not earned a satisfactory score. Review shops and disputes forms to be presented to the Real Estate Manager.
- Monitor social media accounts daily and post weekly content.
- Respond to social media comments and direct messages.
- Conduct direct marketing to local companies as needed
Administrative
- Inspect apartments with the new residents at move in and complete all the necessary paperwork, ensure that all Leasing Associates have done the same.
- Manage the lease renewal process, lease expirations, and notices to vacate.
- Collect, accurately process and report receipt of application fees, security deposits, rents and other fees and ensure all Leasing Associates have done the same.
- Manage all prospect and resident data into Entrata in a timely manner.
- Ensure all files, desk, and leasing area organized.
- Comply with all Fair Housing regulations, Tax Compliance regulations, and other laws as they relate to property specific guidelines and occupancy standards.
- Ensure all market ready units and models are inspected each morning.
Customer Service
- Planning and prepare resident functions.
- Walk the property for curb appeal and overall property appearance.
- Assist with the monitoring and directing of service operations to ensure service requests are completed within 24 hours and curb appeal standards are met.
- Provide excellent customer service and display courteous and professional attitude toward all customers.
- Maintain availability for resident functions, community affiliated events, weekends and holidays.
- Perform other duties as required.
Leadership
- Hold weekly Marketing Meetings.
- Train and develop Leasing Team and provide suggestions to the Real Estate Manager.
- Ensure Leasing Team is conducting themselves in accordance with AION Policies and Procedures at all times.
Requirements:
- High school diploma or equivalent, college preferred.
- 1-2 years leasing experience in property management field
- In Pennsylvania or New Jersey, must obtain a real estate license within 120 days of hire
- Strong computer skills including Microsoft Office (Word, Excel)
- Excellent English communication skills, both verbal and written.
- Must be able to walk apartments and grounds, including steps and climbing stairs
- Occasionally requires lifting 20 pounds or less
- Valid driver’s license
FSLA Status: Non-Exempt or Exempt