Ad Operations Manager

What’s Interesting About This Role?

How Will You Make an Impact?

• 
  Oversee daily operations related to the implementation, optimization, and migration of ad servers. Manage server setups across various platforms, which could include but not limited to Google Ad Manager, Operative, and Basis, ensuring minimal disruption to ongoing campaigns. Collaborate with technical teams to address and resolve any issues during server migration.
• 
  Lead and mentor the Ad Operations team, providing hands-on training in ad trafficking, campaign management, and performance reporting. Conduct regular check-ins with the team to ensure alignment with campaign goals and foster a collaborative work environment that encourages continuous learning and professional growth.
• 
  Manage the end-to-end process of ad campaigns, from order management to post-campaign analysis. Ensure campaigns are launched on time, meet client expectations for performance and delivery, and adhere to industry best practices.
• 
  Monitor and analyze campaign performance data daily, identifying trends and areas for improvement. Implement strategies to optimize ROI, address delivery issues, and ensure campaigns achieve desired outcomes.
• 
  Work closely with the Ad Operations Technical Lead to conduct thorough testing of ad creatives, ad logic, and ad placements, ensuring they meet client KPIs, achieve revenue goals, and optimize performance across all campaigns.
•  Continuously evaluate and refine operational processes to enhance efficiency and better adhere to industry standards. Document processes for future reference and training purposes, ensuring consistency and knowledge sharing across the team.

What Will You Bring to Us?

• Minimum of 5-7 years of hands-on experience with various ad servers, including Google Ad Manager, Operative, and Basis, with proven experience in server migration.
•  Bachelor’s degree in advertising, Marketing, or a related field.
• Demonstrated ability to lead, mentor, and train a team, with a focus on career development and fostering a collaborative environment.
• Strong analytical skills with a deep understanding of campaign management tools, A/B testing, performance reporting, and ad trafficking.
• Proactive approach to identifying and resolving technical issues, ensuring minimal disruption to campaign execution.
• Ability to communicate complex technical issues in a clear, concise manner to both technical and non-technical stakeholders.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Experience with process improvement methodologies is a plus.

The salary range for this role is $115,000 - $125,000 per year. Pay offered may vary

based on a number of factors including but not limited to job-related knowledge, skills, 

experience, and location.

• 100% Remote 
• Competitive salary with excellent growth opportunity; we pride ourselves in having a team that exudes leadership, high initiative, creativity and passion.
• Awesome medical, dental and vision plans with heavy employer contribution
• Paid maternity leave and paternity leave programs
• Paid vacation, sick days and holidays
• Company funding for outside classes and conferences to help you improve your skills
• Contribution to student loan debt payments after the first year of employment
• 401(k) -- employees can start contributing immediately. After the first year, GOBankingRates matches your contribution up to 4% of your salary