Marketing Associate

Who We Are

Responsibilities

• Develop and implement social media strategies to enhance our brand visibility, increase engagement, and drive website traffic. 
• Manage and maintain the company's social media accounts, including content scheduling, posting, and monitoring. 
• Engage with the online community by responding to comments, messages, and inquiries promptly and professionally. 
• Conduct social monitoring and social listening to stay updated on the latest industry trends and facilitate the establishment of new partnerships. 
• Develop a comprehensive content marketing strategy aligned with overall marketing goals and target audience. 
• Optimize content for Search Engine Optimization (SEO) parameters to improve organic visibility and website traffic. 
• Oversee, proofread freelance bloggers’ content, and support the coordination of timely content creation. 
• Plan, research, and create high-quality content presenting our services and brand such as blog posts, articles, press release, emails/newsletters, e-books, and corporate presentations. 
• Curate and manage video and audio content to bolster our online presence on prominent platforms, notably YouTube and Spotify. 
• Develop appropriate messaging for campaigns and digital advertisements, support advertising procedures with text materials considering the target audience and company’s objectives.  
• Plan and execute email marketing campaigns, newsletters, and drip sequences to nurture leads and retain customers. 
• Collaborate with cross-functional teams, including designers, developers, and marketing associates, to ensure content aligns with broader marketing initiatives. 
• Participate in the coordination and management of event marketing processes, including the creation and production of promotional materials, booths, and other assets through collaboration with third-party agencies or stakeholders. 
• Collaborate with third parties to manage all communications, particularly focusing on creative design and online public relations initiatives. 

Qualifications

• Have a bachelor’s degree in marketing, communications, or a related field (preferred). 
• Have a minimum of 3-4 years of experience as a Content Marketing Specialist & Marketing Specialist or similar role. 
• Exceptional writing and editing skills both in English and Turkish (Both required) 
• Knowledge of content marketing best practices and trends 
• Experience in event marketing and PR  
• Knowledge of using social media tools like Meta Business Suite, and Facebook Ads Manager IS A PLUS 
• Familiarity with online design tools, particularly Canva. 
• Having expertise in LinkedIn outbound marketing strategies IS A PLUS 
• Familiarity with content management systems (e.g., WordPress) IS A PLUS 
• Experience with social media management and email marketing IS A PLUS 
• Creative thinking and a passion for storytelling 
• Familiarity with the accounting industry, whether at a basic or advanced level, IS A PLUS 
• Excellent cross-group collaboration skills 
• Highly organized, have multi-tasking skills, and ability to operate in ambiguous environments 
• Ability to prioritize and multi-task in a fast-paced work environment 
• Attention to detail and ability to follow standard procedures required 
• Location: Home office 
• Work hours will be based on US TIME ZONES 
• Travelling might be required

We Offer

• USD base salary based on experience 
• Fully remote working opportunities 
• Great company culture, family-like work environment 
• Excellent on-going training 
• Paid vacation and holidays 
• Growth opportunities 

As an international company, we kindly request that you add your English resume/CV to your application. Applicants who do not provide an English resume/CV may not be considered.