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Business Leadership Program (SF)

PersonaOnsite
Founded in 2018,
Persona is a 200-person tech startup based in San Francisco. We’re fortunate to be backed by some of Silicon Valley’s leading venture capital firms. Persona offers flexible building blocks that help businesses fight fraud, stay compliant, and build trust among their customers. For example, Coursera uses Persona to ensure the right person is earning each degree, DoorDash verifies couriers and anyone ordering alcohol, and Lime checks the ages of customers before they ride electric scooters or bikes.

To learn more, check out this short video.As a Product Deployment Strategist of Persona's Business Leadership Program, you'll gain experience across our Go-to-Market and Growth teams, getting exposure to all aspects of working at a startup.

About the program


  • Rotational program for 2024 and May 2025 university graduates interested in Go-To-Market roles
  • 6-week training program, covering company and role onboarding, and technical product training
  • Assigned mentor throughout the duration of the program
  • Cohort dates are fixed in January and July

What you’ll gain from the program


  • Dynamic business exposure: You will be exposed to various facets of our growing business. You will collaborate with teams across the organization, including Product, Engineering, Design, and Sales, gaining a broad understanding of how different functions work together.
  • Relationship management: You will partner with members of our Customer Success function to foster strong customer relationships, ensuring that they are driving maximum value from our platform. You will participate in key customer engagements, including implementations, business reviews, and status updates.
  • Impactful contributions: You will become an expert in Persona’s platform products and future offerings, and directly inform Persona’s product roadmap and go-to-market strategy. 
  • Mentorship and growth: You will receive 1:1 mentorship directly from the Growth and Go-to-market teams, allowing you to learn from seasoned professionals and develop the skills needed for a successful career in the tech industry.
  • Professional development: You’ll build relationships with Persona’s executives made up of former Square, Dropbox and Coursera alumni. Persona offers an environment heavily focused on learning and development, with opportunities for career advancement across teams.

What you’ll bring to Persona


  • Curiosity: You have a passion for learning and embracing new challenges
  • Technical aptitude: You have a desire and ability to learn complex technical concepts (technical background a plus!)
  • Strong interpersonal skills: You have a genuine desire to provide exceptional customer experiences and contribute to a customer’s success
  • Empathy: You can understand and manage the needs of others, and build an environment where others feel understood
  • Outstanding verbal and written communication skills: You can effectively convey complex concepts to different audiences 
  • A growth mindset: You have a demonstrated love for learning and adaptability to ambiguity. You are eager to give and receive constructive and positive feedback, fostering a collaborative and supportive environment

$85,000 - $95,000 a year

Compensation & Equity


This is an entry-level role with an estimated OTE is between $85,000-$95,000. Base salaries are just one component of the total compensation package and are determined by a number of factors such as years of experience, expertise, qualifications, and more. In addition to base salary, this role offers competitive equity packages that play a big part in recognizing you for the huge impact you will have on helping us achieve our mission. Please note, that the salary range is a guideline that is subject to change without notice.

Location and Travel


This is a full-time position based in our HQ in downtown San Francisco. Our in-office days are Tuesday - Thursday, with the option to work from home on Monday and Friday. Many associates are expected to transition into full-time positions after completing team rotations. This position may also include up to 15% travel.

Benefits and Perks


Persona offers a wide range of thoughtful and inclusive benefits for this role, including medical, dental, and vision, 3% 401(k) contribution, unlimited PTO, mental health days, family planning benefits, professional development stipends, and wellness benefits, among others.At Persona, we believe in people above all else. We strive to create an inclusive environment where everyone's contributions are valued and their growth is supported. We're honored to be recognized as one of Fortune's 2023 Best Medium Workplaces, a testament to our commitment to fostering a world-class team.

You can read what it’s like to work at Persona on Glassdoor.Apply for this job

Life at Persona

Thrive Here & What We Value• Emphasis on diversity, equity, inclusion, and belonging• Inclusive benefits (medical, dental, vision, 401(k), unlimited PTO, mental health days, family planning benefits)• Competitive compensation package with equity options• Flexible work environment (monthly mental health days, unlimited paid time off)
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