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Staff Product Manager, Incubation

GoFundMeSan Francisco, California, United StatesOnsite

Want to help us, help others? We’re hiring! 


GoFundMe is a global community of over 150 million people who come together every day with the common purpose of helping one another. Our mission is to help people help each other through our best in class technology. In 2022, GoFundMe joined together with Classy, a leading nonprofit fundraising software company that enables nonprofits to connect supporters with the causes they care about. Together, we have empowered people and organizations to raise more than $30 billion since 2010. Our vision is to become the most helpful place in the world.Join us! GoFundMe is searching for a passionate and driven Staff Product Manager with fintech or wealth management experience.

In this high impact role you will build innovative financial tools that will enable individuals to manage their charitable donations with ease and efficiency. You will work with a passionate cross functional team to deliver meaningful financial and charitable experiences for our users.Candidates considered for this role will be located in the the following location: San Francisco, CA

The Job…


  • Develop and drive product strategy for our wallet product, aligned with the company's vision and growth objectives.
  • Lead the full product development lifecycle, from conception to launch, collaborating with engineering, design, legal, finance, compliance, and marketing teams to ensure timely and high-quality delivery.
  • Own the roadmap for the wallet product and prioritize features based on user needs, business goals, and technical feasibility.
  • Conduct deep market and user research to understand the competitive landscape, regulatory environment, and customer needs, shaping the product to meet market demands.
  • Work closely with stakeholders across legal, compliance, and finance to ensure the product meets regulatory and risk management requirements.
  • Define key performance indicators (KPIs) for the product and use data-driven insights to iterate, improve, and optimize the user experience.
  • Own the product launch and drive go-to-market strategy in collaboration with marketing and growth teams, ensuring a successful launch and scaling post-launch.

You… 


  • Have at least 8 years of hands-on experience in product management, with gradually increased responsibility
  • Have at least 3 years of experience working in fintech and/or financial services, with a proven track record working on back-end financial systems including ledgers, pay-ins, pay-outs, wallets, reconciliation, data, integrations with 3rd party systems and more.
  • Have experience building or managing products related to Donor Advised Funds (DAF), philanthropy, wallets, or wealth management solutions (a plus, but not required).
  • Can translate complex fintech concepts into clear, actionable product plans that resonate with cross-functional teams.
  • Are comfortable working in fast-paced, ambiguous environments, driving clarity and focus on what matters. Entrepreneurial experience is a plus. 
  • Have demonstrated leadership experience, managing complex product roadmaps and collaborating with multiple departments to bring innovative products to life.
  • Are data-driven and use key metrics to guide product iterations and decision-making.
  • Have excellent communication skills, both written and verbal, with a knack for articulating technical details to non-technical stakeholders.
  • Are passionate about using innovation to empower people in their charitable giving.
  • Able to work from our offices in San Francisco and collaborate in person with our teams, at least 2 days a week.

Why you’ll love it here...


  • Market competitive pay.
  • Rich healthcare benefits including employer paid premiums for medical/dental/vision (100% for employee-only plans and 85% for employee + dependent plans) and employer HSA contributions. 
  • 401(k) retirement plan with company matching.
  • Hybrid workplace with remote flexibility.
  • Monetary support for new hire setup, hybrid work & wellbeing, family planning, and commuting expenses.
  • A variety of mental and wellness programs to support employees.   
  • Generous paid parental leave and family planning stipend.
  • Company provided life and disability coverages.
  • Supportive time off policies including vacation, sick/mental health days, volunteer days, company holidays, and a floating holiday.
  • Learning & development and recognition programs.
  • “Gives Back” Program where employees can nominate a fundraiser every week for a donation from the company.
  • Inclusion, diversity, equity, and belonging are vital to our priorities and we continue to evolve our strategy to ensure DEI is embedded in all processes and programs at GoFundMe. Our Diversity, Equity, and Inclusion team is always finding new ways for our company to uphold and represent the experiences of all of the people in our organization.
  • Employee resource groups.
  • Your work has a real purpose and will help change lives on a global scale.
  • You’ll be a part of a fun, supportive team that works hard and celebrates accomplishments together. 
  • We live by our core values: impatient to be great, find a way, earn trust every day, fueled by purpose.
  • We are a certified Great Place to Work, are growing fast and have incredible opportunities ahead!

GoFundMe is proud to be an equal opportunity employer that actively pursues candidates of diverse backgrounds and experiences. We are committed to providing diversity, equity, and inclusion training to all employees, and we do not discriminate on the basis of race, color, religion, ethnicity, nationality or national origin, sex, sexual orientation, gender, gender identity or expression, pregnancy status, marital status, age, medical condition, mental or physical disability, or military or veteran status.The total annual salary for this full-time position is $170,000 - $230,000 + equity + benefits.  The salary range was determined by role, level, and possible location across the US.

Individual pay is determined by work location and additional factors including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range based on your location during the hiring process. If you require a reasonable accommodation to complete a job application or a job interview or to otherwise participate in the hiring process, please contact us at accommodationrequests@gofundme.com. 

Dedication to Diversity 


GoFundMe and Classy are committed to leveraging Diversity, Equity, Inclusion, and Belonging to cultivate a culture that embraces and supports the unique identities, experiences, and perspectives of our people and customers.Our diversity recruiting priority is recognized under our first DEIB Driver: Opportunity Foster Diversity - we identify, recruit, and invest in top talent- ensure our people reflect the unique identities, experiences, and perspectives of the communities we serve and are all given the chance to grow.

Global Data Privacy Notice for Job Candidates and Applicants:


Depending on your location, the General Data Protection Regulation (GDPR) or certain US privacy laws may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here. By submitting your application, you are agreeing to our use and processing of your data as required. 

Learn more about GoFundMe:


We’re proud to partner with GoFundMe.org, an independent public charity, to extend the reach and impact of our generous community, while helping drive critical social change. You can learn more about GoFundMe.org’s activities and impact in their FY ‘23 annual report.Our annual “Year in Help” report reflects our community’s impact in advancing our mission of helping people help each other.For recent company news and announcements, visit our Newsroom.

Life at GoFundMe

There’s a part of every one of us that dreams of a better world. That spark of inspiration to help a person, fix a neighborhood, or even change a nation. At GoFundMe, we believe your inspiration should be shared with everyone because that is how change happens.\n\nThat’s why we make it easy to inspire the world and turn your compassion into action. By giving people the tools they need to capture and share their story far and wide, we have built a community of more than 120 million donors and helped organizers raise over $9 billion for the causes important to them—and we are just getting started. \n\nWe know asking for money is hard, but we help make it easier. Get started for free here today.\n\nGoFundMe has assembled one of the best management teams in the business to build the next leading consumer Internet company, including leaders from LinkedIn, Groupon, and Google. We are also funded by some of Silicon Valley’s best venture capital firms, including Accel, Greylock, and TCV.
Thrive Here & What We Value1. Dedication to Diversity2. Market Competitive Pay3. Fun and Supportive Team4. Rich Healthcare Benefits and Time Off Policies5. Mental and Wellness Programs6. “Gives Back” Program7. Inclusion, Equity, and Belonging8. Employee Resource Groups9. Purposeful Work Impacting Lives Globally10. Core Values: Greatness, Finding a Way, Trust, Purpose
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