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Vertical Marketing Manager (Contract-to-hire)

AdActionAustin, Texas, United States | Chicago, Illinois, United States | Colorado, United StatesOnsite
This job is no longer open

ABOUT ADACTION
Founded in 2013, AdAction is a leader in performance-based mobile app marketing, delivering premium users at scale for top brands and app developers worldwide. We foster a fast-paced, collaborative, and growth-oriented environment, where team members thrive on autonomy and making meaningful contributions. While we are a remote-first company we are currently only hiring in Colorado, Illinois, Texas, and North CarolinaABOUT THE ROLE:AdAction is on the hunt for an energetic and visionary Vertical Marketing Manager to propel our marketing into hyperdrive! This isn’t just any role; it’s a chance to be at the forefront of our aggressive growth strategy, tailoring cutting-edge marketing tactics for diverse advertiser & publisher verticals.

If you’re passionate about crafting campaigns that resonate deeply and drive metrics sky-high, you’re in the right place!This is a contract-to-hire position with an initial contract period of six months. At the conclusion of the contract, there is potential for full-time employment based on performance and business needs.RESPONSIBILITIES:


  • Determine & Drive Strategy: Dive deep into each vertical, unearthing key insights and crafting killer strategies that connect on a whole new level.

  • Content Creation: Lead the charge in conjuring compelling B2B & B2C content—from gripping case studies to insightful webinars—that captivates and converts.

  • Channel Mastery: Identify and dominate the optimal channels for each vertical. Including but not limited to LinkedIn, newsletters, email sequences etc.

  • Empower Sales: Provide our sales team with everything they need to close deals and hit quotas.

  • Measure Success & Optimize: Live by the metrics! If you can measure it, you can improve it. Use data to turn good strategies into great results.

  • Collaborate and Conquer: Rally the troops—internal teams, external partners, and everyone in between—to ensure our message is unified and our goals are met.

  • Network and Influence: Be the face of AdAction at industry events, forging connections that matter and gathering intel that keeps us ahead of the curve.

WHO WE NEED:


  • Bachelor’s Degree, preferably in Marketing, Business, or a related field plus 3-5 years of experience in a marketing role.

  • A background in segment-specific marketing and database management.

  • Analytical and strategic mindset with a proven ability to drive decisions through data.

  • Leadership style that inspires teams and turns visions into reality.

  • Strong verbal and written communication skills; you excel at building relationships and rallying teams towards common goals.

  • Adaptable and thrives in the fast lane. You manage chaos with a cool head and a clear vision.

  • Self-starter who doesn’t wait for opportunities - you create them. 

  • Ambitious and driven, you prioritize professional growth and are eager to excel in a fast-paced, high-energy environment.

  • Passionate about artificial intelligence and its power to transform marketing strategies; eager to leverage AI to drive innovation and results.

  • Proficiency in Canva/Photoshop, HubSpot, and Salesforce.

WHY ADACTION?Our employees enjoy perks and benefits like:


  • Health, vision, and dental insurance

  • Up to 6% 401k match with no vestment period

  • Generous  PTO + company holidays

  • Flexible and remote first work culture

  • Team outings and happy hours

  • Weekly UberEats credit

  • Home office stipend

  • Annual learning and development stipend

  • Annual wellness stipend

Salary Range: $45 - $50 / hour +commission**Compensation will be determined by the education, experience, knowledge, and abilities of the applicant. 45 To 50 (USD) Hourly

This job is no longer open

Life at AdAction

AdAction is a leading mobile app marketing platform that delivers over 6 million monthly conversions for well-known companies and game developers in the space. We specialize in providing premium demand to publishers worldwide by way of our owned and operated inventory and strategic partnerships.
Thrive Here & What We Value1. Collaborative team prioritizes innovation and strategic decisionmaking, fostering a dynamic and inclusive culture.2. Fully remote workforce centered in talent hubs in Denver, Austin, and Chicago, we organize regular inperson events to enhance collaboration.3. Join us and make a meaningful impact from anywhere within our talent hubs.</s>
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