Digital Marketing Specialist
We are looking for a highly motivated Digital Marketing Specialist to join our growing, 10-year-old, digital marketing company. Results Repeat has been named as one of the Best Places to work in Philadelphia in 2024 by the Philadelphia Business Journal and also made their Soaring 76 list of the fastest-growing companies in the region in 2023.Are you interested in working remotely?We have been fully virtual from day one and will continue to be a work-from-home employer. While we are fully remote, we will consider a remote employee who resides within PA, NJ, NY, DE, FL, KY, or VA.Are you passionate about growing a career in Digital Marketing? If you are a Digital Marketing aficionado and looking to use your knowledge and experience to work with a small team in the development and execution of digital marketing strategy, here is your chance to join our team and continue learning the skills to help you grow professionally. Results Repeat helps businesses by building websites and driving leads to them.
The successful candidate will join our Marketing team and help develop and execute upon a variety of digital marketing initiatives for our new and existing client’s marketing campaigns. The ideal person for this position has an ever-growing passion for all aspects of digital marketing, excellent communication and problem-solving skills, and is eager to expand their career at a growing digital marketing agency.What you will be doingThe Digital Marketing Specialist will work closely with internal and external marketing teams and be responsible for developing and executing online marketing campaigns and strategies that align with our clients’ goals to increase brand awareness, drive qualified traffic, and generate leads or sales. Key Responsibilities
- Execute digital marketing campaigns including; SEO, email marketing, social media, and paid advertising.
- Monitor and analyze website traffic and user behavior to identify areas for improvement and optimization.
- Collaborate with teams to create and implement landing pages, email campaigns, and other digital assets.
- Analyze and report on campaign performance and make recommendations for optimization.
- Stay up-to-date with digital marketing trends and best practices.
Qualifications
- Bachelor’s degree in marketing, business, or related field.
- 3+ years of experience as a digital marketer, preferably within an agency setting.
- Experience developing or implementing SEO, PPC, email marketing, content creation/marketing, and link building campaigns.
- Experience managing digital advertising campaigns in Google Ads, Merchant Center, Microsoft Ads, and Meta Ads platforms.
- Experience working with various campaign types (Search, Display, PMax), and have knowledge of best practices pertaining to campaign structure, ad scores, bid strategies, etc.
- Experience with marketing automation tools such as Looker Studio, SEMrush, Klaviyo, Hootsuite, MailChimp, Hubspot or Marketo.
- Strong analytical skills and experience with web analytics tools such as Google Analytics 4.
- Excellent communication and teamwork skills.
- Ability to manage multiple projects and prioritize tasks effectively.
- Experience managing website content on WordPress platform is a plus.
- Experience managing social media accounts and developing engaging content to increase followers and engagement is preferred.
- Experience implementing marketing automation campaigns to nurture leads and increase engagement.
