The SEO Analyst II will be responsible for client's digital touch points, including website optimization, mobile presence, local listings, review sites and reputation management. The SEO Analyst II will be responsible for key tasks as part of the SEO client experience, including but not limited to: Google My Business account setup, configuration and optimization, performance level identification, responding to support requests and auditing overall site health. The SEO Analyst II role is client-facing and responsible for client QBRs as well as ad-hoc calls. Must have a clear understanding of performance analytics and the ability to communicate them clearly in verbal and written form.
PRIMARY RESPONSIBILITIES
- Manage small and medium portfolio clients; monitor and evaluate website analytics and engage in client-facing interactions
- Perform ongoing keyword discovery, expansion and optimization
- Audit SEO Performance
- Follow G5 best practices for implementing SEO strategies, techniques and processes.
- Responsible for Google My Business setup, verification, and ongoing optimization
- Respond to internal and external support tickets
- Perform SEO quarterly audits as-needed using tools such as (semrush, screaming frog, Google Search Console, Google Analytics 4 + internal reporting tool)
QUALIFICATIONS
Required:
- 3-5 years of experience in SEO, digital marketing, website building and/or maintenance
- Bachelors in Communication, Computer Science, Marketing, Advertising
REQUIRED KNOWLEDGE/SKILLS/ABILITIES
- Excellent communication skills with both internal colleagues and external clients
- Ability to lead client calls
- Ability to analyze search data via Marketing Analytics and make recommendations for website improvements
- Mid-level understanding of SEO and the search marketing environment
- Proficiency in SEO tools such as Semrush, Screaming Frog, Google Search Console, Google Analytics 4 #LI-REMOTE #LI-JL1
