Netradyne harnesses the power of Computer Vision and Edge Computing to revolutionize the modern-day transportation ecosystem. We are a leader in fleet safety solutions. With growth exceeding 4x year over year, our solution is quickly being recognized as a significant disruptive technology. Our team is growing, and we need forward-thinking, uncompromising, competitive team members to continue to facilitate our growth.
About the role:
Netradyne is searching for a Sr. Marketing Operations Manager who will serve as a key leader within the organization to help build, track, execute and optimize our processes, systems, tools, campaigns and data management across marketing initiatives. We are looking for someone who has built, operated, and grown modern marketing operations and understands the diverse tech stacks $150M+ ARR level companies use. We’re looking for a builder as well as an operator, someone who thinks strategically but can also execute and can drive cross-functional decision-making.Project and campaign management is a large element of this role.
Organize stakeholders and hold representatives accountable for their tasks. Scrutinize the marketing funnel, look for leaks, and constantly question and test attribution.
Responsibilities:
- Own end-to-end systematic flow of our entire marketing engine like lead routing, scoring, data enrichment, attribution, and tracking
- Manage and establish efficient processes for our data management, integrity, and hygiene
- Constantly investigate the end-to-end campaign process and reporting and identify areas that need to be improved
- Take the lead on positioning the team operations to anticipate future growth
- Advanced Salesforce knowledge to build campaign reporting and dashboards
- Have a comprehensive understanding of advanced lead routing tools like LeanData
- Build and manage sophisticated attribution models
- Manage marketing automation technologies, experience with Pardot or Marketo preferred
- Manage audience segmentation for campaigns, email marketing, direct mail, and other marketing outreach
- Campaign creation and set-up in Salesforce, Pardot, LeanData, Qualified, Demandbase, and others, including troubleshooting and fixing data errors/issues
- Manage campaign tracking, testing, and optimization feedback flows
- Audit and monitor proper tagging for campaigns across our tech-stack
- Handle various requests from Marketing and cross-functional teams while aligning data and assets with best practices
- Support team with ad hoc campaign reporting and analysis
- Drive data quality and accuracy across all sales and marketing systems with an eye on contact and account enrichment, data governance, quality, and GDRP & CCPA compliance.
Qualifications:
- 8+ years of Marketing and/or Campaign Operations experience, preferably in B2B SaaS
- Proficiency in Pardot (or comparable Marketing Automation platform) and Salesforce
- Obsesses over organization and effective project management
- Experience with building marketing attribution models preferred
- Proficiency in Excel / Google sheets
- Experience in BI tools like Tableau and data lakes
- Ability to communicate effectively with stakeholders across the company with the ability to articulate detailed, data-driven reasons for change
- Detail-oriented and accurate; enjoys problem-solving and being challenged
- Works well under deadlines, with the ability to identify and communicate issues quickly
- Experience and a thorough understanding of B2B software go-to-market motions; especially with marketing and sales
- Experience in a fast-paced, high growth environment
- Strong strategic, analytical, project management, and communication skills
Economic Package Includes:
- $107,000—$163,350 USD
- Annual Bonus
- Company Paid Health Care, Dental, and Vision Coverage
- Including Coverage for your partner and dependents
- Three Health Care Plan Options
- FSA and HSA Options
- Generous PTO and Sick Leave
- 401(K)
- Disability and Life Insurance Benefits
- $50 phone stipend per pay period
California Pay Range$107,000 - $163,350USDWe are committed to an inclusive and diverse team. Netradyne is an equal-opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status, or any legally protected status.If there is a match between your experiences/skills and the Company's needs, we will contact you directly.Netradyne is an equal-opportunity employer.
Applicants only - Recruiting agencies do not contact.
Recruitment Fraud Alert!
There has been an increase in fraud that targets job seekers. Scammers may present themselves to job seekers as Netradyne employees or recruiters. Please be aware that Netradyne does not request sensitive personal data from applicants via text/instant message or any unsecured method; does not promise any advance payment for work equipment set-up and does not use recruitment or job-sourcing agencies that charge candidates an advance fee of any kind. Official communication about your application will only come from emails ending in ‘@netradyne.com’ or ‘@us-greenhouse-mail.io’.Please review and apply to our available job openings at Netradyne.com/company/careers.
For more information on avoiding and reporting scams, please visit the Federal Trade Commission's job scams website.
