Applecart is the leading technology company creating a new category of “Decision Maker Marketing”. The most important decisions are made by the hardest people to reach and influence. Historically, C-suite leaders have lacked the tools to reach the stakeholders that matter most to their business. The C-suites of hundreds of Fortune 500 companies, major agencies, trade associations, nonprofits, and governments use Applecart to put their best content in front of business critical decision makers and those they trust — from policymakers and investors to CEOs, key employees, members of the media and more. Decision makers are informed by what they read, learn from advisors, hear from colleagues, and discuss with family and friends. To break through to them, you must reach them through the only channel that really moves them: those they know and trust. Applecart’s platform uses publicly available or fully permissioned data to map billions of social relationships between nearly every American adult and enable clients to deliver content directly to decision makers and those that matter most to them.
We are hiring a Director of Analytics and Survey Science in our New York Office
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About the Role:
You will be responsible for leading analytics and survey research on Applecart’s client services team for some of the country’s most prominent corporations, trade associations, and political campaigns. In this position, you will work with and manage talented data analysts and work with campaign and digital advertising strategists and project managers to translate data science and analytics into actionable strategies and paid communications plans in terms non-technical clients understand. This role will report to Applecart’s President.
What You’ll Do:
- Serve as technical lead and project manager on complex analytics projects
- Make key methodological decisions within client projects to inform the optimal development of survey instruments and use of custom microtargeting products (e.g. audiences, models)
- Provide effective support and mentorship to data analysts on topics ranging from the quality of their analytics insights to the efficiency of their SQL queries and Python code
- Communicate and present clearly, comfortably, and expertly about data and analytics concepts, verbally and in written form
- Oversee survey writing, fielding, and modeling prand improve existing quality assurance processes to ensure end-products effectively address customer needs
- Manage team resources dedicated to developing and improving analytics tools and offerings to deliver higher quality at greater efficiency
- Stay up to date with industry trends, emerging technology and new tools that can improve the accuracy and impact of our data products
Experiences and Capabilities You Bring:
- 5+ years experience in analytics, survey research or data science roles at a political data science or analytics firm, a data-driven political committee, political campaign or large outside organization, or polling firm.
- Experience advising high-stakes decisions using polling and predictive modeling to win elections
- Knowledge of and comfort with numerous measurement and statistical concepts and research designs including conjoint, max-diff, difference in difference, and brand lift
- Experience creating and delivering reports in presentation, slide deck, and memo form to high-profile decision makers and strong data visualization skills
- Demonstrated success managing direct reports and multiple simultaneous high-stakes projects
- Familiarity with digital advertising measurement a strong plus
- Strong written and verbal communication skills
- Impeccable attention to detail and superior organizational skills
This is a hybrid role. Work from anywhere on Monday and Friday and in Applecart’s New York City office Tuesday through Thursday.
Compensation:
Our compensation package consists of three components: (i) a base salary, (ii) annual cash bonus, and (iii) generous equity compensation.The base salary range for this role is between $135,000-175,000,based on the candidate's experience and skills relative to the requirements listed above. The salary range provided is exclusive of discretionary annual cash bonus and equity compensation. The salary range provided for this role is specific to candidates located in the New York City area.
A few facts about us:
- Applecart’s platform has been used by hundreds of industry-leading clients spanning Fortune 500 companies like Blackstone and Intuit, leading nonprofit organizations like the Environmental Defense Fund, and top-tier communications and public affairs firms like Teneo, Sard Verbinnen, and Weber Shandwick.
- Applecart is growing quickly — 2023 was the fourth year in a row that we doubled the previous year’s bookings.
- Our senior leadership team includes two members of the Forbes 30 under 30 list for Marketing and Advertising, the former Head of Product at Moat, Oracle’s online ad measurement platform, a former senior White House advisor, an early sales leader at Google and Twitter, two of the Democratic Party’s most successful pollsters and strategists, and alums of top-tier organizations like Bain, Amazon and Simpson Thacher.
- Our investors include global sports, entertainment and marketing giant Endeavor, KKR Co-Founder Henry Kravis, entrepreneur Chris Burch, a founder of Palantir, senior engineering leaders at Twitter and Yelp, former Fortune 50 and advertising agency CEOs, and a number of well-known venture capitalists. Endeavor CEO Ari Emanuel and Owl Capital Managing Partner Jennifer Fonstad serve on our board.
- Our work has been featured on Morning Joe on MSNBC, BloombergTV and The Colbert Report, and in Axios, BusinessWeek, the Associated Press, Forbes, the Washington Post, and Politico, among many others.
