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Product Marketing Manager

LoopioToronto, Ontario, Canada | On HubRemote, Onsite
Loopio is a workplace that unleashes learning & growth opportunities for our Loopers. We provide autonomous, challenging work that allows each employee to master their craft. We attract and retain people who are naturally curious, have grit and are eager to grow and build their careers. At Loopio, we genuinely support each other, because true success comes from working as #oneteam.
Loopio is a workplace that unleashes learning & growth opportunities for our Loopers. We provide autonomous, challenging work that allows each employee to master their craft. We attract and retain people who are naturally curious, have grit and are eager to grow and build their careers. At Loopio, we genuinely support each other, because true success comes from working as #oneteam. We root for each other’s success and always remember to take time to celebrate, have fun, and Get Loopi!The Product Marketing Manager will have the opportunity to make a significant impact at one of North America’s fastest-growing companies.

As a member of our fun and passionate Product Marketing team, you’ll play a key role in helping Loopio stand out from the competition and win the hearts and minds of our prospects and customers. With a broad skill set and the ability to work both collaboratively and independently, you’ll enjoy variety and working (remotely) with people across the organization, especially with our Marketing, Customer Experience and Sales teams. 

What You'll Be Doing


  • Bringing our go-to-market strategy to life: You’ll create and manage tactical product-related campaigns as well as ongoing product-related communications.
  • Developing deep product knowledge: You’ll take ownership of key areas of Loopio’s platform, becoming a go-to subject matter expert internally, and enabling members of our GTM teams.
  • Partnering closely with Product Managers: You’ll bring new features to market, project manage releases independently, and coordinate with market-facing groups on messaging, positioning, and launch materials.
  • Supporting our market-facing teams: You’ll work with Revenue Enablement and Customer Experience leadership to ensure market-facing teams are always equipped to sell and support new functionality and communicate the value of the Loopio platform.
  • Contributing to market intelligence: You’ll become an expert on who our customers are, what makes them tick, how they purchase software, and how they leverage Loopio. You’ll develop a deep understanding of the competition, our positioning relative to them, and how we win.
  • Creating compelling messaging: In everything you do, you’ll be translating your product and market knowledge into attention-grabbing messages that resonate with our audience and ladder up to our overall product positioning.

What You'll Bring to the Team


  • You have 2-3 years of experience in Product Marketing, ideally in B2B SaaS.
  • You’re a “strategic doer” – you know how to get things done and can multi-task effectively in a fast-paced environment.
  • You’re deeply collaborative, with experience working cross-functionally with multiple teams and individuals across the business. 
  • You’re a strong communicator and possess exceptional verbal, written, and presentation skills.
  • You possess the ability to translate technical concepts into tangible, user-focused benefits.
  • You have a keen sense of curiosity, a desire to learn, and are a creative problem-solver.
  • Bonus: You’re Product Marketing certified (Product Marketing Association or Pragmatic Marketing).

Where You'll Work


  • Loopio is a remote-first workplace because we recognize the advantages of working flexibly. We have Hub Regions spanning across Canada, UK, and India, which means that employees live and work remotely within a 300 KM radius of Toronto (within Ontario),Vancouver (within British Columbia), Ahmedabad (within Gujarat), Pune (within Maharashtra), and London (UK) and work within regular business hours in their timezone. 
  • Loopio has two flexible co-working locations available to Loopers in ON and BC. Those based in ON have the flexibility of working out of our convenient coworking space located in the heart of Downtown Toronto and a 12-minute walk from Union Station. BC Loopers have the option to work from our co-working office in Gastown Vancouver. It is whatever works best for you!
  • You’ll collaborate with your teams virtually (we’re just a Zoom call away!) and have established core sync hours and focus time during the workday to enable us to work smarter together

Why You'll Love Working at Loopio


  • Your manager supports your development by providing ongoing feedback and regular 1-on-1s 
  • You have tons of autonomy and responsibility: this role provides an opportunity to try new things and push creative boundaries
  • You’ll learn more than you thought was possible; our team is obsessed with personal and professional growth (every Looper receives a professional mastery allowance each year)
  • You’ll be set up to work remotely with a MacBook laptop, a monthly phone and internet allowance, and a work-from-home budget to help get your home office all set up! 
  • Join us in regular company socials, AMA (Ask-Me-Anything), and quarterly kick-off to celebrate the big wins and milestones as #oneteam!
  • You’ll be joining a culture that has thoughtfully built out opportunities for connections in a remote first environment.
  • We have Employee Resource Groups, various fun virtual activities, and many more moments for us to have fun and learn together! 
  • You’ll be a part of an award-winning workplace and one of Canada’s fastest growing companies with ample opportunity to make a big impact here!

We recognize that all too often, potential candidates don’t apply for a position simply because they don’t hit every single criteria included in the job description—particularly members of underrepresented groups. Whether or not your experience checks off all the boxes on a job posting, we still encourage you to apply to ensure that your application receives a review from our team. We understand that a resume can only showcase so much during the applicant stage, so we've created prompts in the application for you to share more about yourself.

If you've made a career transition (or a few!), you’re self taught in a new role, or you have skills/experience you’d like to highlight, we want to hear more about what you could bring to the table.Loopio is an equal opportunity employer that is deeply committed to building equitable workplaces that are diverse and inclusive. We actively encourage candidates from

all


backgrounds and lifestyles to consider us as a future employer. Please contact a member of our Talent Experience team (work@loopio.com) should you require accommodations at any point during our virtual interview processes.Apply for this job

Life at Loopio

Thrive Here & What We ValueRemote-first workplace | Flexible co-working locations available to Loopers in ON and BC | Collaborate virtually (Zoom calls) | Established core sync hours and focus time during the workday | Employee Resource Groups | Various fun virtual activities | Award-winning workplace and one of Canada’s fastest growing companies</s> | Loopio values personal and professional growth for all employees | Encourages asynchronous collaboration to effectively work as a global #OneTeam! | Provides ongoing feedback and regular 1-on-1s to support employee development | Offers ample opportunity to make a big impact at the company | Recognizes potential candidates who may not hit every single criterion included in the job description, and encourages them to apply.</s> | Remote-first workplace that recognizes advantages of working flexibly | Flexible co-working locations available for Loopers | Established core sync hours and focus time during the workday to enable smarter collaboration | Employee Resource Groups, virtual activities, and moments for fun and learning together | Award-winning workplace and one of Canada’s fastest growing companies with ample opportunity to make a big impact</s> | Remote-first workplace that recognizes the advantages of working flexibly | Collaborate with teams virtually (we’re just a Zoom call away!) | Established core sync hours and focus time during the workday to enable us to work smarter together | Employee Resource Groups, various fun virtual activities, and many more moments for us to have fun and learn together! | Award-winning workplace and one of Canada’s fastest growing companies with ample opportunity to make a big impact here!</s> | Hub Regions spanning across Canada, UK, and India | Employee Resource Groups, House Teams, virtual yoga, cooking classes, and many more moments for fun and learning together!</s> | Collaborative environment where employees support each other | Opportunities for personal and professional growth | Employee Resource Groups, House Teams, virtual yoga, cooking classes, and more moments for fun and learning together.</s> | 1. Remotefirst workplace | 2. Flexible coworking locations available to Loopers in ON and BC. | 3. Established core sync hours and focus time during the workday to enable us to work smarter together. | 4. Employee Resource Groups, various fun virtual activities, and many more moments for us to have fun and learn together! | 5. Awardwinning workplace and one of Canada’s fastest growing companies with ample opportunity to make a big impact here!</s> | Join us in regular company socials, AMA (Ask-Me-Anything), and quarterly kick-off to celebrate the big wins and milestones as #oneteam!</s> | Collaborative work environment with established core sync hours and focus time during the workday to enable us to work smarter together | Provides ongoing feedback and regular 1-on-1s for personal and professional growth | Offers opportunities for connections in a remote first environment through Employee Resource Groups, fun virtual activities, and more moments for learning and having fun together.</s> | We have Employee Resource Groups, various fun virtual activities, and many more moments for us to have fun and learn together! | You’ll be a part of an award-winning workplace and one of Canada’s fastest growing companies with ample opportunity to make a big impact here!</s> | Collaborative environment where teams work together to support each other | Emphasis on personal and professional growth for employees | Encourages connections in a remote first environment through Employee Resource Groups, House Teams, virtual yoga, cooking classes, etc. | Equal opportunity employer committed to building equitable workplaces that are diverse and inclusive.</s> | Emphasizes personal and professional growth for employees | Provides opportunities for connections in a remote first environment | Offers Employee Resource Groups, various fun virtual activities, and many more moments for us to have fun and learn together!</s> | Emphasis on collaboration and working together to support each other in everything that we do | Support for personal and professional growth | Encouragement of asynchronous collaboration to effectively work as a global #OneTeam! | Employee Resource Groups, fun virtual activities, and many more moments for us to have fun and learn together! | Ongoing feedback and regular 1-on-1s from managers for personal and professional growth | Professional mastery allowance each year for learning and development opportunities | Monthly phone and internet allowance, as well as a work-from-home budget to help get home office all set up! | Regular company socials, AMA (Ask-Me-Anything), and quarterly kick-off to celebrate big wins and milestones as #oneteam! | Employee Resource Groups, various fun virtual activities, and many more moments for connections in a remote first environment | Award-winning workplace and one of Canada's fastest growing companies with ample opportunity to make a big impact here!</s>
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