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Senior Copywriter

Rocket MoneySan Francisco, California, United States | Washington D.c., New York, United StatesRemote, Onsite

About Rocket Money đź”®


Rocket Money’s mission is to empower people to live their best financial lives. Rocket Money offers members a unique understanding of their finances and a suite of valuable services that save them time and money – ultimately giving them a leg up on their financial journey.

About the role 🤹‍♀️


Reporting to the Team Lead, Copywriting, you’ll work closely with art directors, the video team, and media buyers to bring creativity and data-driven results to life. ✨ More specifically, you will be asked to:

  • Create catchy, impactful scripts for social media ads (Instagram, Facebook, TikTok, YouTube).
  • Analyze performance data to fine-tune and optimize your content.
  • Develop offline copy for TV, podcast ads, and out-of-home media (billboards, grocery carts).
  • Write landing page copy that drives conversion as much as it attracts and engages visitors.
  • Work closely across Rocket products—from Rocket Money to Rocket Mortgage®—to ensure messaging resonates with each unique audience.
  • Bring fresh ideas to brainstorming sessions and collaborative efforts.
  • Apply a compliance-focused lens to every piece of copy.

About you 🦄


You’re passionate about crafting engaging, performance-driven copy that shines in both digital and traditional media. You’re a go-getter, independent enough that we can rely on your expertise to take a creative brief and run, but collaborative enough that your wins will be team wins, not just your own. Ideally you have the following:

  • 5-8 years of experience in direct-response copywriting and user acquisition.
  • Proven track record of high-performing copy across social media platforms.
  • Proficiency in data analysis with the ability to transform insights into powerful copy.
  • Collaborative mindset and a positive, uplifting attitude, that isn’t fueled by ego.
  • Strong grasp of social media platforms and their content needs and trends.
  • Ability to write concise, engaging copy for multiple formats.
  • A creative and strategic vision.
  • Storyteller at heart, with ability to craft clear and beautiful narratives that expertly inform as well as entertain.

WE OFFER đź’«


  • Health, Dental & Vision Plans
  • Competitive Pay
  • 401k Matching
  • Unlimited PTO
  • Lunch daily (in-office only)
  • Snacks & Coffee (in-office only)
  • Commuter benefits (in-office only)

Additional information: Salary range for $130,000 - $150,000/year + bonus + benefits. Base pay offered may vary depending on job-related knowledge, skills, and experience.Rocket Money is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Life at Rocket Money

Rocket Money (formerly known as Truebill) is a leading personal finance app with a mission to empower people to live their best financial lives. We offer our 3.4 million members a unique understanding of their finances and a suite of valuable services that save both time and money -- ultimately giving them a leg up on their finanical journey. Members can manage their subscriptions, lower their bills, build budgets and automatically set aside money to reach their savings goals. We've saved our members $245 million and counting. In late 2021, we were acquired by Rocket Companies (NYSE: RKT) for $1.275 billion with the goal of creating a centralized destination for consumers to manage their entire financial lives. As paying premium members more than doubled year-over-year in July 2022, we announced our new name, Rocket Money. At Rocket Money, we believe we can do our best work operating as a team. We are committed to using our experience at work to support our own and each other's personal growth journeys. If you are someone who enjoys solving hard problems, likes collaborating and is passionate about our mission; let's talk. We hire from all industries and look for a diverse set of experiences in our talent. To see our open roles go to www.rocketmoney.com/careers.
Thrive Here & What We Value1. Health, dental & vision plans offered2. Competitive pay and matching 401k3. Unlimited PTO4. Lunch daily5. Snacks & coffee provided6. Commuter benefits available7. Empowering People to Live Their Best Financial Lives8. Supportive and inclusive team environment9. Opportunities for career advancement and leadership development10. Focus on delivering great user experiences and improving the long-term health of our systems
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