Logically is the leading provider of Managed IT Services to small and midsize organizations. We help our customers leverage the power of information technology to achieve their goals by becoming their trusted IT ally. Since 1999, we have made IT management easy and secure for hundreds of corporations, healthcare organizations, non-profits, and public sector agencies. We provide complete IT outsourcing to business leaders, and augmentation services to IT teams.
We are recognized for our outstanding customer service, technical depth, and operational excellence. Our best-in-class service delivery is powered by two pillars, OpLogicTM and Care Teams. OpLogic is our unique cloud-based IT management system that allows your IT environment to self-heal, increasing uptime and reducing security risks. Dedicated Care Teams are how we deliver our deep and wide-ranging technical expertise while providing personalized service and the familiarity of a trusted ally.Why Work for Us:
- A culture of “absolutely doing the right thing,” that values taking care of colleagues, clients, and our community
- An opportunity to work with cutting-edge technology and ambitious and talented colleagues
- A fun work environment and a focus on ensuring a good work-life balance
- Competitive wages and benefits to ensure we attract and retain the best staff
- Opportunities to grow and develop personally and professionally
Job Summary: As a Sr. Manager, Field and Partner Marketing, you will drive the growth and execution of strategic partner marketing initiatives with a focus on maximizing our relationships with key partners like Extreme, Microsoft, and SonicWall. Leveraging your expertise in co-marketing and go-to-market strategies, you will work closely with the product management and sales teams to execute impactful campaigns that support Logically’s sales pipeline and revenue objectives while aligning with the company’s strategic growth goals. In this role, you will be the primary marketing liaison for these strategic partners, leading the communication, implementation and optimization of campaigns that accelerate revenue and profitability.
Additionally, you will play a crucial role in enhancing channel relationships, expanding marketing investments, and aligning field marketing events with Logically’s demand generation strategy. This includes orchestrating partner-driven and field events that drive engagement and growth across our client portfolio.Duties and Responsibilities:
- Create and manage lead-generating campaigns for partner initiatives, including co-branded content, webinars,
and industry events.
- Lead event planning and execution, covering strategy, messaging, materials, contracts, vendor relations,
registration, scheduling, staffing, on-site production, and logistics.
- Conduct post-event and campaign evaluations with ROI analysis; share insights and recommendations with sales
and marketing.
- Maintain event and campaign documentation, including budgets, calendars, checklists, and run-of-shows.
- Allocate resources effectively for partner marketing activities within budget.
- Collaborate with product, sales, and marketing to develop aligned strategies that support business goals.
- Track and report campaign outcomes and performance metrics to stakeholders.
- Develop and manage marketing assets, such as presentations and written materials, for partner and field use.
- Advocate for partner needs with internal teams to enhance support and outcomes.
- Ensure compliance with policies and budget limits while maximizing co-marketing funds.
- Align marketing programs to target high-potential accounts and expansion opportunities.
- Provide clear reporting and updates to internal and external stakeholders.
- Support special projects as requested by leadership.
- Travel up to 20-30% to support on-site event management and partner engagement.
Qualifications:
- Bs/Ba in Business, Marketing or other related field OR equivalent experience.
- Minimum 3+ years of experience in marketing or product management within a Business-to-Business sales organization.
- Experience and knowledge of marketing and project management software such as Salesforce, Apollo, HubSpot, etc. preferred
- Data Analytics experience preferred
- Client-facing event planning experience preferred
- Technology experience preferred
- Business-to-business marketing experience preferred
- Experience marketing for software and/or other hardware vendors is preferred
Logically provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, gender identity, sexual orientation, and other protected classes.
