We are looking for an experienced, hands-on Customer Acquisition Manager who can drive our growth by spearheading affiliate programs, paid media campaigns, KOL partnerships and SEO. The ideal candidate will have a strong track record of building and scaling acquisition strategies, particularly within the tech and financial sectors.
Key Responsibilities:
Affiliate Program Development & Management
- Scale our affiliate acquisition efforts using our best-in-class affiliate program
- Identify, onboard, and maintain strong relationships with key affiliates and KOLs.
- Monitor and optimize affiliate performance to maximize reach and conversions.
- Oversee and manage a Junior Affiliate Specialist, providing guidance and support to optimize affiliate relationships and performance
Key Opinion Leaders (KOLs) & Partnerships
- Identify and acquire new KOLs, affiliates, and ambassadors to expand 3Commas’ reach.
- Build and nurture long-term partnerships with KOLs to drive engagement and brand visibility.
- Actively manage and grow the affiliate network by onboarding new partners each month.
Paid Customer Acquisition
- Plan, execute, and oversee paid marketing initiatives to enhance customer acquisition.
- Collaborate with internal teams to manage and optimize campaigns.
- Test new paid acquisition initiatives, focusing on high ROI opportunities.
- Assess the potential for onboarding an external marketing agency to impact customer acquisition
Search Engine Optimization (SEO) Oversight
- Manage an SEO expert and coordinate efforts with an external SEO agency to develop and implement strategies that increase organic search traffic.
- Ensure effective collaboration between the SEO team and other marketing functions to improve search engine rankings.
- Oversee SEO performance analysis and work with the team to adjust strategies and improve results.
Performance Monitoring & Reporting
- Track, analyze, and report on the performance of acquisition campaigns and affiliate activities.
- Use data-driven insights to refine strategies and provide actionable recommendations to the marketing team.
- Regularly update the team on progress towards OKRs and strategic goals.
Requirements:
- 3-5 years of experience in customer acquisition, focusing on affiliate marketing, paid advertising, and partnerships in fintech or web3.
- Proven ability to build and scale acquisition programs with measurable results.
- Strong analytical and data-driven approach to optimize performance.
- Experience managing relationships with KOLs and external agencies.
- Strategic thinker with a hands-on, results-oriented mindset.
- Skilled at identifying growth opportunities and achieving ambitious goals.
- Deep understanding of fintech and/or web3 trends.
We offer:
- Flexible working conditions, optionally work from the office in Estonia (Tallinn), Cyprus (Nicosia), Spain (Barcelona) or remotely
- Inspiring leadership and knowledgeable, creative, genuinely kind colleagues
- Paid annual leave, paid sick leave
- Competitive salary offers based on your skills
- In-house lessons for your crypto-trading skills
