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Global Strategic Partner Marketing Lead

QualtricsSeattle, Washington, United StatesOnsite
At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for convention—but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.
When you join one of our teams, you’ll be part of a nimble group that’s empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the microphone and iterating until the best solution comes to light. You won’t have to look to find growth opportunities—ready or not, they’ll find you. From retail to government to healthcare, we’re on a mission to bring humanity, connection, and empathy back to business.

Join over 5,000 people across the globe who think that’s work worth doing.

Global Strategic Partner Marketing Lead


Why We Have This Role


We are seeking an exceptional Strategic Partnerships Marketing Specialist to drive thought leadership and global partnership marketing strategies across our most critical global ecosystem partners. This role will be responsible for developing and coordinating sophisticated marketing approaches for our most strategic global partners, working closely with regional marketing leads to localize and maximize partnership impact.

How You’ll Find Success


  • Comprehensive understanding of global technology partnership ecosystems
  • Proven ability to develop and execute sophisticated, multi-regional marketing strategies
  • Expert-level communication skills, capable of engaging at C-suite and executive levels
  • Strategic mindset with ability to balance global vision with regional nuance
  • Advanced digital marketing and content strategy capabilities
  • Deep expertise in creating thought leadership and executive-level marketing content

How You’ll Grow


By joining Qualtrics, you become part of a team that dares to pursue groundbreaking experiences. Our mission is to build technology that positively impacts businesses and makes them more human.

  • As a member of our global field marketing organization, you will join a diverse and inclusive community that values the voice of each individual. We strive for representation that reflects the world we live in and goes beyond it.
  • You will have the opportunity to be a part of a team that upholds values such as transparency, whole-hearted commitment, customer obsession, unity, and resourcefulness.
  • Your responsibilities will include developing a robust marketing strategy and executing plans with unique experiences, programs, and campaigns designed to drive demand and revenue for the ANZ region.
  • We encourage big-picture thinking and foster an environment that embraces innovation and creativity. You will have the freedom to flex your strategic and tactical skills, all within a fast-paced and high-growth setting.

Things You’ll Do


  • Develop and manage thought leadership strategies for our most strategic global partnerships
  • Create comprehensive marketing frameworks that can be localized across different regional markets
  • Serve as the global orchestrator for our most critical partner marketing programs, including:
  • Global system integrators
  • Strategic technology partners
  • Transformative enterprise partnerships

  • Design high-impact, globally-scalable marketing narratives that highlight joint value propositions
  • Collaborate with regional partner marketing leads to ensure global strategies are effectively localized
  • Develop sophisticated co-marketing playbooks and engagement models for top-tier global partners
  • Create executive-level thought leadership content that demonstrates the strategic value of our partnerships
  • Manage complex partnership marketing initiatives that span multiple regions and go-to-market motions
  • Drive alignment between global partnership strategy and regional marketing execution

What We’re Looking For On Your Resume


  • 15+ years of progressive marketing experience in technology partnerships
  • 7+ years of experience in global, strategic partnership marketing
  • Proven track record of developing and managing complex, multi-regional partnership marketing programs
  • Advanced degree (MBA preferred) or equivalent strategic marketing experience
  • Demonstrated success in creating high-impact marketing strategies for enterprise technology partnerships
  • Ability to work effectively across multiple cultural and organizational contexts
  • Ability to develop nuanced, multi-dimensional marketing strategies for complex global partnerships
  • Expert-level understanding of how to create scalable yet locally-relevant marketing approaches
  • Exceptional storytelling and narrative development skills
  • Deep strategic thinking with the ability to connect global vision to regional execution
  • Advanced relationship-building skills across global, regional, and partner organization levels
  • Advanced understanding of enterprise software marketing
  • Expertise in developing scalable marketing frameworks
  • Deep knowledge of global technology partnership ecosystems
  • Advanced content strategy and thought leadership development
  • Sophisticated digital marketing capabilities

What You Should Know About This Team


We are a dynamic and adventurous marketing team, unafraid to push boundaries and achieve remarkable results.

  • Though small in number, our team is agile and fiercely determined.
  • Data serves as a foundation for our decision-making process, but our true passion lies in exploring new ideas and introducing groundbreaking concepts to our global network.
  • Challenges excite us, as we view them as opportunities for growth and positive transformation.
  • We are not merely observers of change; we actively initiate and drive it.
  • Based in our Seattle or Provo offices, this role represents a unique opportunity to drive strategic partnership marketing at a global scale.

Our Team’s Favorite Perks and Benefits


  • Opportunity to shape the global marketing strategy for our most critical partnerships
  • Work with a world-class team driving innovation in experience management
  • Competitive compensation and strategic career development opportunities
  • Chance to work at the intersection of global technology partnerships and innovative marketing

The Qualtrics Hybrid Work Model:

Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life.
Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.​​​​​​​Applicants in the United States of America have rights under Federal Employment Laws:Family & Medical Leave Act,Equal Opportunity Employment,Employee Polygraph Protection ActQualtrics is committed to the inclusion of all qualified individuals.

As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please let your Qualtrics contact/recruiter know.Not finding a role that’s the right fit for now? Qualtrics Insiders is the one-stop shop for all things Qualtrics Life. Sign up for exclusive access to content created with you in mind and get the scoop on what we have going on at Qualtrics - upcoming events, behind-the-scenes stories from the team, interview tips, hot jobs, and more.

No spam - we promise! You'll hear from us two times a month max with fresh, totally tailored info - so be sure to stay connected as you explore your best role and company fit.For full-time positions, this pay range is for base per year; however, base pay offered may vary depending on location, job-related knowledge, education, skills, and experience. A sign-on bonus and restricted stock units may be included in an employment offer, in addition to a range of medical, financial, and other benefits, based on eligibility criteria.Washington State Annual Pay Transparency Range$135,500—$247,000 USD

Life at Qualtrics

How do you turn a customer into a fanatic An employee into an ambassador A product into an obsession A brand into a religion With experiences. The write-home, tell-everyone-you-know kind of experiences. Qualtrics Experience Management (XM) is the only software platform that helps brands continually assess the quality of their four core experiencescustomers, employees, products, and brands. With Qualtrics XM, organizations can be at every meaningful touchpoint, for every experience, and predict which changes will resonate most with stakeholders. At Qualtrics, our mission is to close the experience gap.
Thrive Here & What We Value1. Competitive salaries based on industry standards and individual performance.2. Performance-based bonuses tied to our company's success and your personal achievements.3. Annual experience bonus of $1,500 that can be used for an experience or skill development opportunity of your choice.4. Comprehensive benefits package including medical, dental, vision insurance, life insurance, and wellness reimbursement programs.5. Gym membership discounts and access to onsite fitness facilities.6. Work-life integration with flexible work arrangements and a supportive office environment that encourages collaboration and creativity.7. A commitment to inclusion by providing reasonable accommodations for persons with disabilities, ensuring equal opportunities for all employees.8. Our hybrid work model allows you the flexibility to choose between working from home or in-office two days per week based on your preference.9. We believe that our team's diversity and unique skill sets are key drivers of success, as we strive towards delivering exceptional results for our clients while fostering a culture of growth and innovation.10. Our commitment to excellence is reflected in our continuous improvement efforts, process optimization initiatives, and strategic risk-taking approach that encourages complex problem solving within collaborative teams.
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