About Us
At Blank Street, we believe that rituals matter, and that great rituals make your life better. With coffee shops across the US and UK, we are working to transform the high street grab-and-go coffee transaction into an experience that is higher in quality, hospitality, and joy.
What’s Brewing…
Blank Street is on the lookout for a dynamic and strategic Senior Marketing Associate to join our team and help drive our next big marketing moves! In this role, you'll be at the heart of bringing exciting marketing initiatives to life across all channels, such as experiential, social, digital and more in the US. We love and encourage creative thinking that’s inspired by pop culture, social trends, and anything out-of-the-box, fun, and fresh! This is a highly collaborative role that will work with various internal teams and external partners to deliver outstanding and best-in-class marketing work - all while having a lot of fun.
This position is in-person, based out of the Brooklyn NY HQ office and will report into the US Marketing Director.
Our Values
- Magic is in the Details: We value attention to detail in everything we do. We're always thinking about the small things that make a moment meaningful.
- Move as One: We value people who strive to be the best team player, not individual stars.
- “My Home is your Home” Hospitality: We look for individuals who treat others the same way they'd treat a guest in their home. We care about presentation, hospitality, and having fun even when things are stressful.
Your Day-to-Day:
- Culture Expertise: You stay tapped into social trends and pop culture, using these insights to shape bold and exciting directions for the brand's marketing strategy.
- Marketing Initiatives: You’ll autonomously manage a range of marketing projects (including seasonal campaigns, partnerships, new store openings, and more) from ideation to execution, ensuring there is magic in every detail.
- Stakeholder Management: You’ll work with diverse partners simultaneously, including creative design, store operations, and external agencies, to deliver outstanding and head-turning brand work.
- Channel Planning: You’ll be responsible for amplifying the Blank Street brand across multiple, intentional customer touch points, including activations, influencers, digital, press and more!
- Influencer Marketing: You’ll spearhead campaigns and initiatives that energize our influencer community and ultimately driving meaningful engagement via UGC.
- Performance Tracking: You'll collaborate with our analytics and strategy teams to inform and evaluate our marketing KPIs, gathering insights to make each project better than the last.
- Digital Marketing: You’ll play a critical role in shaping the Blank Street strategy around social and digital channels, including paid search, social and CRM.
Who You Are:
- Marketing Experience: A minimum of 3+ years of experience in marketing. Food & beverage and/or high growth startup experience preferred.
- Creative Brain: A creative who thinks beyond limits to get the best idea. You're not afraid to take initiative or experiment, and you're excited to bring innovative ideas to life.
- An Eye for Trends: You know what the latest trends are, whether that be on social, fashion or food. You’re in-the-know.
- Data-Driven: You approach decisions with perspective rooted in customer insights, business objectives and social trends.
- Magic in the Details: You have a keen eye for detail, ensuring campaigns are executed to perfection across multiple channels. Strong project management skills are critical.
- Overall, you're positive, collaborative and bring a can do attitude. A team player who is proactive, able to coordinate multiple projects independently, and thrive in a vibrant, ever-changing environment.
Benefits:
- $75,000 - $100,000 annual base salary
- Blank Street, in good faith, believes that the posted salary range is accurate for this role in New York City at the time of posting. Our salaries are rooted in the desire to pay competitively relative to our organization size and industry, reflecting just one part of the total compensation package. Additional components include equity, healthcare benefits, paid time off and various work perks (commuter benefits, free coffee). Details will be discussed during the interview process. Blank Street may pay more or less than the posted range based on factors such as relevant experience and skills, qualifications and location, among others. This range may be modified in the future.
- Medical, Dental, and Vision coverage. Blank Street covers the full premium for low and mid-tier employee-only plans.
- Paid sick time
- Paid time off + company holidays
- Paid parental leave benefits
- Learning and development opportunities. We’re growing and we’d like for you to be a part of the journey.
- A whole lot of Blank Street swag & coffee
