SEO Specialist with Wordpress Expertise

 We are seeking a talented and results-driven SEO Specialist with a strong understanding of WordPress to enhance our online visibility, improve website performance, and ensure robust security measures. If you’re passionate about driving organic traffic and have a knack for WordPress optimization, we’d love to hear from you!

Key Responsibilities:

SEO Optimization:

• Develop and implement effective SEO strategies to increase organic search traffic.
• Conduct keyword research and analysis to identify opportunities for content creation and optimization.
• Optimize on-page elements, including meta tags, headers, URL structures, and internal linking.
• Perform technical SEO audits and resolve issues related to crawling, indexing, and ranking.
• Analyze competitors to identify strengths, weaknesses, and opportunities.
• Monitor and report on SEO performance metrics using tools like Google Analytics, Search Console, SEMrush, or Ahrefs.

Content Optimization:

• Collaborate with content creators to ensure SEO best practices are implemented in all content.
• Identify and suggest improvements for existing content to boost rankings and user engagement.
• Create and optimize landing pages to improve conversion rates.

WordPress Performance and Security:

• Optimize WordPress site speed and performance by implementing caching, image optimization, and reducing server load.
• Ensure the website is mobile-friendly and adheres to Core Web Vitals.
• Regularly update WordPress core, themes, and plugins to maintain security and functionality.
• Implement security best practices to protect the site from vulnerabilities, including malware scans and firewall configurations.

Design and Usability Enhancements:

• Work with the design team to improve website UX and ensure a seamless user experience.
• Suggest and implement design changes to enhance site navigation and engagement.

Collaboration and Communication:

• Collaborate with developers, designers, and content creators to align SEO goals with broader website objectives.
• Stay up-to-date with the latest SEO trends, algorithm updates, and WordPress technologies.

Qualifications:

• Proven experience in SEO with a focus on technical, on-page, and off-page strategies.
• Hands-on experience with WordPress, including performance and security optimization.
• Proficiency in SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, and Screaming Frog.
• Knowledge of HTML, CSS, and basic PHP is a plus.
• Strong analytical and problem-solving skills with attention to detail.
• Excellent communication and teamwork abilities.
• Ability to manage multiple tasks and projects effectively.

Preferred Skills:

• Experience with schema markup and structured data.
• Familiarity with local SEO strategies.
• Understanding of content management and digital marketing strategies.