Account Manager, Demand Partnerships
Company Overview:Siprocal is seeking a talented and motivated Account Executive to join our dedicated sales team. This role will be part of the Siprocal Streaming Television Business Unit and will focus on selling to agencies and brands.About Siprocal Streaming Television:Siprocal has built the most advanced Audience Curation Platform in the streaming tv industry. Through years of CTV expertise, technology built from the ground up, and highly enriched data, Siprocal’s ability to curate audiences is unmatched.
Siprocal builds hyper-targeted audiences designed specifically to achieve advertisers marketing goals. Through proprietary technology, Siprocal identifies who the audience is and what they are watching. Using advanced Machine Learning, Siprocal addresses your ideal user across all streaming content they consume, regardless of streaming service.Job Description
- The Account Manager, Demand Partnerships will be responsible for the management, activation, and operational relationships with Siprocal’s Advertising Agency and Brand Direct clients. The primary focus is implementing and managing advertising campaigns across the Siprocal Connected TV Marketplace. The role is also focused on the organic growth of advertiser partners through renewed and evergreen business.
Responsibilities
- Implementing and Trafficking of advertiser campaigns inside the Column6 platform.
- Daily campaign optimizations to ensure full delivery of advertiser budgets while focusing on the client’s KPIs.
- Day to day contact and communication with Ad Agencies and Brands in our portfolio.
- Assist the SVP and CRO in pre-sale materials and campaign pitches.
- Be an ally to our clients and see yourself as an extension of their team since their success is our success.
- Provide tier 1 technical and operational support for brand and agency campaigns.
- Work closely with other teams to be the voice of the client, providing insight and data on historic and anticipated challenges.
- Follow and be able to communicate emerging trends in Media and Technology. Work closely with the product team to ensure the Column6 offering is relevant to client’s needs and wants.
- Lead by example, showing self-driven and motivated action, systematically driving continuous improvements and operational excellence.
Requirements
- 1-3 years advertising technology or ad agency experience
- Mastery of digital ad delivery, terminology and workflow
- Ability to own the room on client calls
- Self-Starter, motivated, willingness to learn quickly, driven by a clear definition of personal success
- Experience in solutions-based problem solving
- Advanced knowledge of programmatic advertising
- Strong understanding of data analytics and advanced skills in data analytics tools
Nice To Haves
- Top tier problem solving skills, rooted in critical thinking and the ability to understand a problem from 30k or 2 feet perspective.
- Advanced Excel and PowerPoint Skills
- Experience in a variety of platforms in both DSP’s and SSP’s
- Understanding of conversion tracking, performance optimization and basic HTML.
At Siprocal You Get
- A fast paced and innovative company that builds technology solutions for media organizations in the Americas
- Flexible work schedules and unlimited vacation
- Outstanding benefits and 401k contributions
- A company where your voice is heard, and you can be a change maker within the company
- Supportive and educational team from the Executive level all the way down.
