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Marketing Automation Specialist


Workstream is a mission-driven company that believes in building premium, modern software solutions for hourly businesses. There are 2.7 billion hourly workers, who make up 80% of the global workforce, but they've been heavily underserved by technology and deserve better. We help local businesses around you hire, manage, and pay qualified workers.
Our customers include leading brands from multiple sectors, including Burger King, Carl's Jr./Hardee's, IHOP, KFC, and Culvers. At series B, we are quickly expanding our product portfolio. We are backed by legendary VCs and industry experts like Founders Fund, BOND, and Coatue.

Values


Here are our Company Values and we’d love to have individuals who can be a culture add to our team!

What We Offer


  • Remote with some in-person meetings per month (onboarding will be onsite for 2-3 weeks)
  • Status: Full-time, Workstream will process CPF and taxes
  • Pay directly to your bank account (once a month)
  • Health Insurance
  • Flexible PTO
  • With some schedule flexibility
  • Follow Singapore Holidays
  • Company-issued device will be provided

Grow With Us


In this role, you will be working to support our growing need for customized website experiences in our target accounts. You will help by creating landing pages and building automation to help support internal webinars hosted by our sales team. These programs will help develop brand awareness and generate qualified leads to help grow our sales pipeline and revenue. Over time, you will learn and help coordinate other aspects of marketing automation like lead routing, lead scoring, reporting, and more.The Marketing Automation Coordinator will report to the Marketing Operations Lead and play a key role in scaling our Marketing Ops team.

Day in the Life


  • Work with the manager to coordinate with cross-functional teams their webinar goals and timelines (topic, date, time, presenter, etc)
  • Build new landing pages in Hubspot for our sales team to use in their prospecting
  • Set up Zoom webinar events and link to landing page form submissions
  • Ensure prospects who fill out the form have proper lead routing in place and are receiving automated email comms about each webinar
  • Set up workflows to track campaigns within Salesforce

Who You Are


  • 1-2 years of experience in a Marketing automation role, preferably using a marketing automation platform like Hubspot, Marketo, or Pardot
  • Experience using webinar technologies (e.g. Zoom or ON24) to run hosted webinars
  • Knowledge of Salesforce.com use or administration is desirable
  • Solid understanding of workflow processes and systems within a B2B sales cycle
  • Strong aptitude for attention to detail/operation processes
  • Excellent verbal and written communication skills
  • Team first mindset; we are a humble and hungry group sharing one mission
  • Willing to roll up your sleeves and get your hands dirty; no job is too big or too

Know More About Workstream


  • https://www.workstream.us/blog/funding-series-b
  • https://techcrunch.com/2021/08/26/workstreams-text-based-recruitment-tool-gets-a-48m-bet-from-bond-and-beyond/
  • https://techbuzz.news/buzzworthy-august-27-2021/

Additional Information 


Workstream provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. We are committed to the full inclusion of all qualified individuals.

Life at Workstream

Workstream (www.workstream.us) is an automated hiring platform for companies employing hourly workers ? retail, restaurants, cafes, logistic companies, hospitality firms, and on-demand startups. We are more than a B2B applicant tracking software for companies. We cut in half the time that companies take to hire, on-board and train hourly workers via automation, mobile workflows and machine learning. Workstream is a simpler and smarter way to hire a fast-growing modern workforce. We are changing the way that companies hire today by solving the inefficiencies of a service economy that is characterized by unpredictable labor. We are a team from Harvard, MIT, Google, Y Combinator and WeChat, and backed by some of the top angel investors and venture capitalists. Based out of San Francisco Bay Area, we are rapidly growing and grew up in this industry ourselves and feel passionate about transforming this industry. The future of work is changing. People are switching jobs more frequently, more people are becoming independent contractors and many may work for several companies at once. Workstream will be the platform that will power the way the way this modern workforce are hired, screened, and trained.
Thrive Here & What We Value- Missiondriven and value-based company dedicated to empowering deskless workers and local businesses.- Early employee opportunity at a Series B hypergrowth startup with founding team and industry veterans.- Competitive salary and equity.- Comprehensive health coverage: medical, dental, vision.- Unlimited PTO.- Hybrid Office/WFH schedule.- Equal employment opportunities with antidiscrimination policy.- Remote/WFH schedule with direct bank payments.- Learning/development stipend.- Career fast track, internal mobility, Grow With Us program for performers.- Positive employee experiences and passionate work environment.
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