logo inner

Senior Product Manager, Consumer


About Ethos


Ethos was built to make it faster and easier to get life insurance for the next million families. Our approach blends industry expertise, technology, and the human touch to find you the right policy to protect your loved ones. We leverage deep technology and data science to streamline the life insurance process, making it more accessible and convenient. Using predictive analytics, we are able to transform a traditionally multi-week process into a modern digital experience for our users that can take just minutes! We’ve issued billions in coverage each month and eliminated the traditional barriers, ushering the industry into the modern age.

Our full-stack technology platform is the backbone of family financial health.We make getting life insurance easier, faster and better for everyone. Our investors include General Catalyst, Sequoia Capital, Accel Partners, Google Ventures, SoftBank, and the investment vehicles of Jay-Z, Kevin Durant, Robert Downey Jr and others. This year, we were named on CB Insights' Global Insurtech 50 list and BuiltIn's Top 100 Midsize Companies in San Francisco. We are scaling quickly and looking for passionate people to protect the next million families! 

Senior Product Manager, Consumer 


About the Role


We’re looking for a seasoned product manager to join our Consumer Product team. This team is responsible for reaching more customers who need life insurance and estate planning services, and building a delightful, low friction onboarding experience that gets them excited to protect their families.The ideal candidate will combine an understanding of customer acquisition, consumer psychology and consumer needs, first principles thinking, and creativity to envision delightful customer experiences.

They’ll drive experimentation and strong execution to deliver results. We’re looking for an entrepreneurial product leader who is passionate about advocating on behalf of users and driving business growth, demonstrates a high degree of ownership, and is looking to join a team with a clear mission and purpose.

Duties & Responsibilities:

You’ll work on solving some of our hardest problems across the consumer funnel.
  • Build low friction, personalized onboarding and underwriting experiences tailored to the acquisition channel, consumer needs, and where the consumer is in their purchasing journey
  • Educate consumers on their need for life insurance and estate planning, and build excitement and motivation to complete their purchase
  • Understand users’ needs and financial profile so we can recommend the right insurance product and estate plan, and identify up-sell and x-sell opportunities.
  • Help consumers select the right amount of coverage to protect their families
  • Partner with compliance and security teams to ensure our user experience safeguards consumer data and satisfies regulatory requirements
  • Strengthen other PMs’ ideas through peer critique and feedback

Skills & Qualifications: 


  • 5+ years of experience as a product manager in a high growth technology company, building products that touch millions of consumers. Ideally 8+ years of work experience, and 2+ years in a growth-and-onboarding focused role
  • Ability to use data, customer insights, an understanding of user psychology, and first principles thinking to generate hypotheses, design experiments, test, and refine ideas.
  • You’re strong technically, and can understand internal systems well enough to build conversion-maximizing experiences
  • A strong analytical orientation -- a focus on logical, data driven decision making and the ability to measure success. 
  • The ability to work cross functionally with marketing, compliance, design, analytics, and engineering, leading towards the vision through influence
  • Relentless drive to set and chase ambitious goals, prioritize what really matters, overcome inevitable obstacles, and execute effectively
  • You can think at the 10X and 10% level, balancing big bets with smaller increments
  • You show extremely high ownership and can operate with a high degree of autonomy.

#LI-Hybrid#LI-DG1Don’t meet every single requirement? If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. At Ethos we are dedicated to building a diverse, inclusive and authentic workplace.We are an equal opportunity employer who values diversity and inclusion and look for applicants who understand, embrace and thrive in a multicultural world. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records.To learn more about what information we collect and how it may be used, please refer to our California Candidate Privacy Notice.

Life at Ethos Life

Ethos provides modern, ethical life insurance to protect the life you're building and the people you love. Ethos is built for people who don't have time for fine print, extra doctors appointments or hidden fees. We transformed a 15-week process of paper applications and medical exams, into just the click of a button - by quantifying the user’s health risk using predictive models. Tens of thousands of customers have already experienced the future of life insurance through Ethos. Ethos is making a big splash in this massive $650B market. Our team hails from companies such as Google, Facebook, Snapchat, Instagram, Uber, and Goldman Sachs. We have raised over $100M in funding and our investors include Sequoia Capital and Accel Partners, as well as celebrity investors such as Jay-Z, Kevin Durant and Robert Downey Jr. Licenses: https://www.ethoslife.com/licenses
Thrive Here & What We Value1. Diverse, inclusive, and authentic workplace2. Equal opportunity employer valuing diversity and inclusion3. Commitment to protecting the next million families through life insurance4. Focus on building best-in-class underwriting technology5. Making getting life insurance easier, faster, and better for everyone6. Emphasis on innovation and experimentation7. Encouragement of failure as a learning opportunity8. Strong focus on customer advocacy9. Competitive salary range ($113,000 to $189,000)10. Commitment to not discriminating based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status11. Dedication to building a diverse, inclusive and authentic workplace12. Values diversity and inclusion13. Equal opportunity employer who does not discriminate based on various characteristics14. Pursuant to the SF Fair Chance Ordinance, considers qualified applicants with arrests and conviction records15. Embraces multiculturalism16. Does not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status17. Values applicants who understand, embrace and thrive in a multicultural world18. Emphasis on growth and development for employees19. Focus on providing excellent customer service20. Commitment to building a diverse, inclusive, and authentic workplace21. Values teamwork and collaboration22. Encourages open communication and feedback23. DataDriven Decision Making24. Emphasis on operational excellence25. Constant improvement and optimization26. Focus on building real-time data pipelines27. Commitment to maintaining change control for data infrastructure28. A/B Test Framework and Reporting

Related Sub

This job belongs to these sub. Explore related roles here:
Product manager jobs
Your tracker settings

We use cookies and similar methods to recognize visitors and remember their preferences. We also use them to measure ad campaign effectiveness, target ads and analyze site traffic. To learn more about these methods, including how to disable them, view our Cookie Policy or Privacy Policy.

By tapping `Accept`, you consent to the use of these methods by us and third parties. You can always change your tracker preferences by visiting our Cookie Policy.

logo innerThatStartupJob
Discover the best startup and their job positions, all in one place.
Copyright © 2025