Content Creator

Duties and Responsibilities:

• Conceptualize and create high-quality, engaging multimedia content (photos, videos, reels, and graphics) for various platforms, including Instagram, TikTok, YouTube, Snapchat, and Facebook.
• Collaborate with the marketing and creative teams to develop and execute a content calendar that aligns with brand objectives and campaigns.
• Shoot, edit, and produce captivating videos and photos that highlight the brand’s unique food concepts and experiences.
• Research and stay updated on content trends, ensuring the brand’s digital presence remains innovative and relevant.
• Write compelling captions, headlines, and scripts to enhance storytelling and brand engagement.
• Manage and oversee content production shoots, sourcing locations, props, and talent as needed.
• Ensure consistency in brand voice, visual identity, and storytelling across all content produced.
• Optimize content for SEO and platform-specific algorithms to maximize reach and visibility.
• Analyze content performance metrics and use insights to refine strategies and improve engagement.

Qualifications and Skills:

• Education: Bachelor’s degree in Media, Communications, Marketing, or a related field.
• Experience: Minimum of 2 years in content creation, preferably in the food and beverage, hospitality, or creative industries.
• Technical Skills:
• Proficiency in content creation tools, including Adobe Creative Suite (Photoshop, Premiere Pro, After Effects) and Canva.
• Strong photography and videography skills, with an eye for visual storytelling.
• Experience in video editing and post-production.
• Knowledge of SEO principles and social media algorithms.
• Creative Skills:
• Strong storytelling ability with attention to detail.
• Passion for creating visually appealing and audience-driven content.
• Ability to brainstorm and execute creative ideas under tight deadlines.
• Other Skills:
• Excellent organizational and time-management skills.
• Strong communication skills in English (knowledge of Arabic is a plus).
• Understanding of Saudi Arabia’s cultural and social media trends.