logo inner

Account-Based Marketing Manager

TigerConnectSanta Monica, California, United StatesHybrid, Onsite

TigerConnect transforms healthcare with the industry’s most widely adopted clinical collaboration platform – uniquely modernizing the way doctors, nurses, care teams, patients, and data connect. With solutions spanning care team communication, scheduling automation, alarm management and event notifications, nurse call, patient engagement and more, we accelerate productivity, reduce costs, and improve patient outcomes, safely and securely. More than 8,000 healthcare organizations trust us to deliver enterprise-ready solutions, making this possible with the right group of dedicated, thoughtful trailblazers. Today, private practice doctor’s offices, small and large hospice centers, and some of the largest healthcare organizations in the United States rely on TigerConnect. We’re a fun, hungry, smart, innovative group of eclectic people who are passionate about transforming the way clinical care teams work and communicate.
We are seeking a results-driven B2B SaaS 

Account-BasedMarketingManager


to lead and execute targeted marketing strategies that drive engagement within our target account list resulting in creating more pipeline opportunities and revenue for the business. This role requires a strategic thinker with expertisein account-based marketing, B2B SaaSand a plus if you have previousexperience working in HealthcareIT sector.

What You’ll Be Doing:


  • Implement and drive an account-basedmarketing strategy that aligns and adapts with our business goals by understanding the unique challenges and opportunities in the healthcare IT space
  • Collaborate with the marketing and sales team to refine a targeted ABM strategy and plan, focusing on engaging and driving growth within key strategic accounts
  • Deep understanding of go-to-market channels (including digital and paid media) to activate effective and highly targeted customer specific campaigns and nurture programs
  • Manage ABM tools and technologies to execute and track campaign performance, ensuring alignment with broader marketing goals
  • Analyze account insights, intent data, and engagement metrics to optimize campaign effectiveness and ROI
  • Continuously test and iterate on campaign elements to optimize performance and manage budgets effectively
  • Track the performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
  • Stay up to date with ABM trends and best practices, continuously refining strategies to maximize impact against strategic accounts
  • Create compelling, personalized content that resonates with enterprise stakeholders across their buying journey

What You Bring:


  • Bachelor’s or master’s degree - in marketing or a related field 
  • 5+ years of experience in B2B marketing, with at least 3+ years focused on account-based marketing ownership
  • Proficiency in conducting marketing research and analyzing data - identify insights and optimize campaigns
  • Experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate by creating compelling content and campaigns
  • Proficiency in ABM platforms (e.g.DemandBase), CRM tools (e.g., Salesforce, Marketing) and reporting capabilities
  • Strong collaboration and communication skills to effectively work with sales, marketing, external agencies and other relevant cross-functional teams
  • Proven success in driving measurable business outcomes through ABM initiatives and programs

How We Pay:


  • We believe in paying fairly and equitably based on a number of factors including but not limited to work experience, interview performance, internal equity, geography, and expected level of responsibilities
  • We are targeting a base salary from $66,000 to $126,000
  • You will also be able to participate in our annual corporate bonus program

Perks & Benefits We Offer:


  • Enjoy remote flexibility with teams across the US and globally - plus prime office space in Santa Monica, California
  • Excellent Medical, Dental, and Vision insurance for you and your family plus a 401k match 
  • Focus on your well-being through our wellness reimbursement program and company-wide wellness days (extra days off to rest and recharge)
  • Our flexible time off lets you work hard and play hard—on your schedule
  • Join a mission-driven team committed to making a real impact in the world of healthcare

Our mission is to provide a healthcare communication solution that radically improves the way care is delivered. We’ve been recognized as one of the Best Places to Work in Los Angeles (2022, 2023, 2024, 2025), as well as on the list of Best Paying Companies (2022) with the Best Perks & Benefits (2022). We were also honored to be named to Inc. 5000’s list of Fastest Growing Companies (2023).TigerConnect is an equal opportunity employer and values diversity at our company! We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Life at TigerConnect

Thrive Here & What We Value1. Missiondriven team committed to making a real impact in the world of healthcare | 2. Flexible time off lets you work hard and play hard—on your schedule | 3. Wellness reimbursement program and companywide wellness days (extra days off to rest and recharge) | 4. Prime office space in Santa Monica, California | 5. Excellent Medical, Dental, and Vision insurance for you and your family plus a 401k match</s> | 2. Comprehensive benefits with excellent private medical, dental, vision, and life insurance coverage for you and your family | 3. Flexible Time Off program that gives extra time to enjoy the things you love | 4. Prime office space in the heart of Mexico City's Reforma area; Our hybrid teams unite top talent from Mexico, the US, and beyond, offering flexibility and collaboration | 5. Wellness reimbursement program and companywide wellness days (extra days off to rest and recharge) | 6. Extra perks and benefits, including a savings fund, monthly teleworking allowance, grocery vouchers, and travel insurance</s> | Mission-driven team committed to making a real impact in the world of healthcare | Wellness reimbursement program and company-wide wellness days (extra days off to rest and recharge) | Focus on well-being through wellness reimbursement program and company-wide wellness days (extra days off to rest and recharge) | Mission-driven team committed to making a real impact in the world of healthcare</s> | Join us in our prime office space in the heart of Mexico City's Reforma area; Our hybrid teams unite top talent from Mexico, the US, and beyond, offering flexibility and collaboration | Enjoy our comprehensive benefits with excellent private medical, dental, vision, and life insurance coverage for you and your family | Focus on your well-being through our wellness reimbursement program and company-wide wellness days (extra days off to rest and recharge) | Take advantage of extra perks and benefits, including a savings fund, monthly teleworking allowance, grocery vouchers, and travel insurance | In addition to the minimum days off required by law, our Flexible Time Off program gives you extra time to enjoy the things you love | Join a mission-driven team committed to making a real impact in the world of healthcare</s> | Comprehensive benefits package with excellent private medical, dental, vision, and life insurance coverage for you and your family | Flexible Time Off program gives employees extra time to enjoy the things they love | Equal opportunity employer that values diversity at our company</s> | Comprehensive benefits package including private medical, dental, vision, and life insurance coverage for you and your family | Flexible Time Off program</s> | Enjoy remote flexibility with teams across the US and globally - plus prime office space in Santa Monica, California | Our flexible time off lets you work hard and play hard—on your schedule | Our mission is to provide a healthcare communication solution that radically improves the way care is delivered. We’ve been recognized as one of the Best Places to Work in Los Angeles (2024), as well as on the list of Best Paying Companies (2022) with the Best Perks & Benefits (2022). We were also honored to be named to Inc. 5000’s list of Fastest Growing Companies (2023). | TigerConnect is an equal opportunity employer and values diversity at our company! We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.</s> | We believe in paying fairly and equitably based on a number of factors including but not limited to work experience, interview performance, internal equity, geography, and expected level of responsibilities</s> | 1. Remote flexibility with teams across the US and globally plus prime office space in Santa Monica, California | 2. Excellent Medical, Dental, and Vision insurance for you and your family plus a 401k match | 3. Focus on your wellbeing through our wellness reimbursement program and company-wide wellness days (extra days off to rest and recharge) | 4. Flexible time off lets you work hard and play hard—on your schedule | 5. Join a missiondriven team committed to making a real impact in the world of healthcare</s> | Equal opportunity employer and values diversity at our company!</s> | Mission-driven team members who love what they do and go the extra mile to help clients, support the company's rapid growth, and ultimately optimize healthcare workflows to allow for better patient care</s> | Comprehensive benefits package including private medical, dental, vision, and life insurance coverage for employees and their families | Extra perks and benefits such as savings fund, monthly teleworking allowance, grocery vouchers, and travel insurance | Flexible Time Off program that gives employees extra time to enjoy the things they love</s>

Related Sub

This job belongs to these sub. Explore related roles here:
Product manager jobs
Your tracker settings

We use cookies and similar methods to recognize visitors and remember their preferences. We also use them to measure ad campaign effectiveness, target ads and analyze site traffic. To learn more about these methods, including how to disable them, view our Cookie Policy or Privacy Policy.

By tapping `Accept`, you consent to the use of these methods by us and third parties. You can always change your tracker preferences by visiting our Cookie Policy.

logo innerThatStartupJob
Discover the best startup and their job positions, all in one place.
Copyright © 2024