Senior PPC Media Buyer

First MediaTel Aviv, IsraelOnsite

First Media

is a leading social media publishing and marketing company that has revolutionized the shoppable content space. With over 200 talented employees, 180 million dedicated fans, and an impressive 1.5 billion monthly views, we are recognized for our expertise in creative strategy, content production, omnichannel distribution, and data-driven marketing campaigns. Through our proprietary approach, we create content that inspires real-world actions and drives measurable results for our lifestyle brands: So Yummy,Blossom, Blusher, and BabyFirst.As part of our ongoing growth, we are expanding our affiliate marketing team and looking for a highly skilled, result-driven Senior PPC Media Buyer with specialized expertise in Google Search.

This role focuses on scaling and optimizing campaigns for the Amazon affiliate sector, requiring a strategic thinker with a creative approach to ad execution and strong analytical capabilities.Key Responsibilities:

Campaign Strategy & Execution: Develop and implement high-performing Google Search advertising campaigns that align with overarching marketing objectives and drive measurable success.
Budget Management: Take ownership of significant PPC budgets, ensuring efficient allocation and optimization to exceed KPIs and maximize ROI.
Data-Driven Optimization: Monitor, analyze, and interpret campaign performance metrics, using data insights to refine strategies and improve outcomes continuously.
Creative Testing & Innovation: Test and iterate on ad formats, targeting strategies, and messaging to identify the most effective approaches for each campaign.
User Journey Enhancement: Collaborate with internal teams to experiment with landing page variations and optimize the entire funnel to improve user experience and conversion rates.
Scaling Campaigns: Identify growth opportunities, scaling successful campaigns efficiently while maintaining profitability and performance.

Qualifications:

Google Ads Expertise: Proven track record of managing substantial budgets and delivering exceptional results with Google Ads campaigns.
Amazon Affiliate Experience: Deep understanding of the Amazon affiliate ecosystem, with a proven ability to generate and scale performance-driven campaigns.
Creative Excellence: Demonstrated ability to craft compelling, high-performing ad creatives that capture attention and drive conversions.
Advanced Campaign Management Skills: Strong experience in keyword research, bidding strategies, audience segmentation, and analytics.
Performance Marketing Focus: Previous experience managing performance-based marketing campaigns focusing on ROI – a decisive advantage.
Analytical & Strategic Thinking: Ability to interpret complex data sets, identify actionable insights, and implement strategic improvements.
Innovative Mindset: A natural problem-solver who is always looking for ways to improve campaign effectiveness and explore new growth opportunities.

We offer:

A competitive salary that values your hard work
Professional growth and a welcoming, supportive environment
A hybrid working setup lets you enjoy the flexibility of choosing your work style.
Join a team of passionate professionals who love what they do, and enjoy a monthly budget for Cibus to make your days even better!

Life at First Media

First Media is an industry-leading publisher providing content for the do-it-all millennial woman. Comprised of several multi-platform brands, First Media helps women live happier, more fulfilled lives. Our brands - Blossom, So Yummy, Blusher and BabyFirst - have all established massive, incredibly loyal female audiences. By studying these audiences and how they react to the content the company produces, First Media can predict with 87 percent accuracy how well a video will perform before it is posted. As a result, First Media regularly produces the most viewed and shared content in the world: Blossom and So Yummy are the #1 and #2 pages on Facebook in terms of views per post, and BabyFirst is viewed by 60 million U.S. TV homes. Through these platforms, First Media is able to offer brand partners highly customized campaigns with unparalleled results. To learn more about how First Media inspires women every day, visit www.first.media

Thrive Here & What We Value1. Competitive compensation and exceptional benefits | 2. Topshelf medical, dental, vision, unlimited PTO, 401K with match, and more. | 3. Equal Opportunity Employer | 4. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity/expression, national origin, disability, protected veteran status, or any other characteristic protected under federal, state, or local law, where applicable.</s> | 1. Innovative strategies | 2. Artistic production | 3. Omnichannel distribution | 4. Datadriven insights | 5. Shoppable content</s> | 1. Competitive salary that values your hard work | 2. Professional growth and a welcoming, supportive environment | 3. Hybrid working setup lets you enjoy the flexibility of choosing your work style | 4. Join a team of passionate professionals who love what they do, and enjoy a monthly budget for Cibus to make your days even better!</s> | 1. First Media provides competitive compensation and benefits, including topshelf health insurance packages (medical, dental, and vision insurance), unlimited PTO, 401K employer matching, and so much more. | 2. First Media is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under federal, state or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.</s>

Senior PPC Media Buyer

Life at First Media

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