Social media lead

ABC LabsOnsite

About ABC Labs:

Reserve is a cryptocurrency project. We want money that doesn’t inflate like USD, but isn’t volatile like Bitcoin. We believe the global reserve currency should be an index of the world’s assets: stocks, bonds, gold, real estate, and more. That’s the ultimate purpose of the Reserve protocol, which lets anyone create a new currency backed 1:1 by a collection of tokenized assets.

ABC Labs contributes to the development of the Reserve protocol and helps to support and grow the Reserve ecosystem.

Who You Are

You’re obsessed with social media and know IG, TikTok, and X/Twitter algorithms inside and out.
You are ahead of trends, memes, and viral moments and know how to make brands stand out.
You have 2-4 years of experience running brand social accounts (crypto, fintech, or tech a plus).
You are crypto-curious at a minimum, if not already a reply guy, deep in the trenches.
You’re creative, witty, and understand how to craft high-engagement content.
Located in NY or CA

What You’ll Do

Manage & grow Reserve’s social media presence across X/Twitter, Instagram, TikTok, Discord, and Telegram.

Develop and execute platform-specific strategies to maximize engagement and follower growth.

Ideate and launch viral content & campaigns that resonate with crypto and non-crypto audiences.

Track performance metrics and adjust strategies for continuous organic growth.

Engage with the community in a way that feels authentic, timely, and impactful.

Execute brand collabs with influencers and other crypto-native brands.

Stay on top of trends, algorithm updates, and best practices across all platforms.

Preferred Skills

Experience managing and growing Discord & Telegram communities
Proficiency in social media scheduling & analytics tools (Hootsuite, Buffer, etc.)
Strong copywriting, meme-crafting
Basic video editing for TikTok & Reels
Ability to create viral content and trend-jack effectively
Familiarity with influencer marketing and brand collaborations

Benefits:

Do something meaningful; Be a part of the future of stable money, helping people around the world access a safe and transparent financial system.
Fast moving, challenging and unique business problems.
Compensation: Competitive salary + token grant.
Stability: We have significant funding and a long financial runway.
Purpose: ABC Labs helps people beat hyperinflation, and aims to eradicate it entirely.

Life at ABC Labs

ABC Labs deploys technology for high quality mass testing of diseases that pose global challenges, such as COVID-19. By combining high-quality testing solutions with ultra-modern automation techniques, ABC Labs makes gold standard mass virus testing available at lower cost throughout Sweden and beyond. We also offer a comprehensive end-to-end solution by partnering and integrating with healthcare providers. Our first mission is to help with the Covid-19 crisis. We offer virus detection with PCR analysis, using the most accurate test kits on the market, with a sensitivity level of 99.6%. We will shortly begin offering serology testing for immunity once the IgG/IgM quantitative ELISA test for immune response receives regulatory approval. ABC Labs' long-term vision is to become a leading European center for disease testing and pandemic management, to ensure that we are never unprepared again.

Thrive Here & What We Value1. Fast moving, challenging and unique business problems.2. Competitive salary + token grant.3. Significant funding and long financial runway.4. Purpose: Eradicating hyperinflation.5. Focus on innovative solutions for economic stability.

Related Sub

This job belongs to these sub. Explore related roles here:

Top web3 jobs