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Associate Product Marketing Analyst

First OrionNorth Little Rock, Arkansas, United StatesOnsite

Our ideal candidate will be someone who enjoys a fast-paced, high performance team environment and has the drive and initiative to succeed.  This position would be a perfect fit for someone who enjoys applying extensive analytic, business, and product defining skills to enhance or develop products and services.  You should apply if you are a thought leader who is innovative, logical and has the ability to participate and contribute to all facets of the product life cycle either independently or as part of a team.

What you’ll be doing:


  • Conduct market research to identify customer needs, industry trends, and competitive landscape.
  • Collaborate with product, sales, and marketing teams to support go-to-market strategies.
  • Assist in developing compelling messaging, positioning, and content for product launches, marketing campaigns and internal product education.
  • Develop and conduct product training to sales and general internal audiences.
  • Gather and synthesize customer feedback to inform product development and enhancements.
  • Assist in the creation of buyer personas and customer journey maps.
  • Track and report on key performance indicators (KPIs) for product marketing efforts.
  • Monitor competitive products and provide analysis of strengths and weaknesses.
  • Researching and developing an understanding of First Orion’s products, tools, and processes
  • Promoting Continuous Improvement using customer, stakeholder, and business lead feedback, as well as intake of industry standard shifts

What you’ll need:


  • Bachelor’s Degree in a business field (Marketing, or Business) or related degree programs (e.g. Instructional design) and/or 3-5 years of relevant work experience
  • Proficient computer skills, Microsoft Office Suite with emphasis in PowerPoint, and Word
  • Experience with market research methodologies and competitive analysis.
  • Strong written and verbal communication skills.
  • Creative thinking and the ability to develop engaging content
  • Technical aptitude to understand complex products and translate to customer-centric content
  • Familiarity with product marketing concepts such as positioning, go-to-market strategies, and sales enablement.
  • High attention to detail with strong organizational skills.
  • Strong collaboration skills with the ability to work cross-functionally with teams including but not limited to marketing, product management, and sales.
  • Self-motivated, with the ability to manage multiple projects and meet deadlines.
  • Ability to communicate findings
  • Extensive analytic, business, and product-defining skills

Bonus Points:


  • Telecom experience
  • Familiarity with customer relationship management (CRM) software (e.g., Salesforce, HubSpot).
  • Experience in technology or SaaS industries.
  • Strong knowledge of product lifecycle management (PLM) tools or methodologies.

Company Benefits:


Balancing the work-life flow is key to health and happiness! That is why we offer one of the most competitive packages in our industry with open PTO, company paid holidays, Flex Fridays and flexible work arrangements. We strongly value the health and wellness of our teammates and through our state-of-the-art fitness center we’re helping our teammates reach their wellness goals while at work.  Add on generous health and dental/vision options, retirement plans, learning and development programs, career path frameworks, tuition reimbursement, company options and bonus potential you have many ways to take advantage of a comprehensive benefits package that means the most to you!

Learn More About First Orion:


First Orion helps businesses generate more revenue, increase efficiency, and improve the customer experience by empowering them to brand their phone calls with their name, logo and reason for calling. We are the market leader in branded communications technology, and a trusted partner to Fortune 500 companies and the largest U.S. mobile carriers.

  • First Orion has been voted a Great Place to Work with top rankings in every category.
  • Learn more about what our employees have to say on our First Orion Glassdoor page and watch our People First Diversity Statement/Video. 
  • First Orion Culture Cornerstones are at the core of everything we do here.

Disclosure:


First Orion is an Affirmative Action and Equal Opportunity Employer. This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.  Activities, duties and responsibilities may change at any time with or without notice, based on the changing needs of our business. At this time, we are not able to sponsor visas, such as H-1B, for this particular position. First Orion is interested in every qualified candidate who is eligible to work in the United States.

First Orion’s immigration sponsorship policy is applied in a nondiscriminatory fashion regardless of race, gender, ethnic origin, or any other classification protected by law.

Life at First Orion

At First Orion, we provide phone call transparency by empowering both consumers and businesses with world class data. We protect consumers from unwanted phone calls from unknown callers with our PrivacyStar call management software on industry leading mobile applications and in-network solutions. Further, we help businesses utilize our authoritative data to ensure that they are properly contacting the right customers or validating their customer data with accurate information. First Orion is headquartered in Little Rock, Arkansas with offices in Seattle, Washington and London in the United Kingdom. We offer a competitive salary, full benefit package that includes matching 401(k), and an open paid time off policy. We provide an energetic, focused, and collaborative work environment. At First Orion we empower our employees. And we have created a unique culture so that our employees can be passionate about what they are doing. Everyone is a part of the big picture. First Orion is an Affirmative Action and Equal Opportunity Employer. Apply today! jobs@firstorion.com
Thrive Here & What We Value1. Open PTO and company paid holidays2. Flex Fridays and flexible work arrangements3. State-of-the-art fitness center for wellness goals4. Comprehensive benefits package with generous health and dental/vision options, retirement plans, learning and development programs, career path frameworks, tuition reimbursement, company options, and bonus potential5. Balancing work-life flow is key to health and happiness!6. First Orion helps businesses generate more revenue, increase efficiency, and improve the customer experience by empowering them to brand their phone calls with their name, logo, and reason for calling.7. First Orion has been voted a Great Place to Work with top rankings in every category.8. First Orion Culture Cornerstones are at the core of everything we do here.
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