Job Functions1. Plan & execute all comms in the CRM calendar2. Build push, email & SMS campaigns for key markets3. Weekly and monthly channel performance analysis & insights reporting4. Lead in BAU email push & SMS briefing5. Collaboration with graphics team to ensure all CRM creative supports wider CRM strategy
Job Requirements1. 1.5+ years in a similar role, working in a CRM team2. Experience working on retail brands, preferably within the fashion sector (desired)3. Ability to work to tight deadlines4. Reasonable adjustments for employees who require them
Skills1. Excellent commercial understanding2. Passion for data and analytics3. Experience working with Bloomreach or similar4. Upto-date knowledge of trends in CRM techniques5. Interest in retail / online marketing6. Keen eye for detail7. Demonstrable customercentric thinking8. Selfmotivated and enthusiastic approach to work9. Ambitious, driven individual who excels in challenging environments10. Team player, able to work with multiple business functions to achieve objectives
Description
About usHere at PrettyLittleThing, we strive to fly the flag for love, equality, and acceptance, working to use our platform to spread nothing but good vibes. Regardless of race, gender, sexuality, style or budget – there’s something for everyone! We want our customers to feel confident in the way they dress and to embrace the way they look. #EveryBODYinPLT is our community that is all about body positivity, equality and supporting each other.About the role
- Plan & execute all comms in the CRM calendar in line with the promotional & brand campaign calendar with support from the Senior CRM Executive. Focus on a key market (UK or US) whilst supporting executing the secondary markets.
- Responsible for building push, email & SMS campaigns for the markets in which you’re responsible for.
- Weekly and monthly channel performance analysis & insights reporting for the key market(s) you are responsible for. Analyse and report on campaign effectiveness including recommendations for future campaigns.
- Lead in BAU email push & SMS briefing.
- Collaboration with the graphics team to ensure all CRM creative helps support the wider CRM strategy. Work with Senior Exec on monthly sessions to evaluate performance and processes.
- Take ownership in wider areas such as BNPL (Buy now, pay layer), beauty, Direct Mail, refer a friend program & GDPR requests (these will be dependent on team needs).
- Support in driving all markets (not just the key market you have ownership off) - suggesting and implementing continual improvement across all CRM channels.
- Collaborate with Senior CRM Executive to deliver the test & learn plan and ensure always-on approach to channel optimisation.
- Carry out image updates to behavioural / automated comms in line with the behavioural calendar.
- Supporting in admin tasks where needed including, but not limited to the creation of promotional codes and data uploads.
About you
- 1.5+ years in a similar role, working in a CRM team.
- Excellent commercial understanding.
- A passion for data and analytics to proactively identify insights and an ability to effectively communicate these insights.
- Experience working with Bloomreach or similar.
- Up to date knowledge of trends in CRM techniques.
- Have an interest in retail / online marketing.
- Have a keen eye for detail.
- Demonstrable customer-centric thinking.
- Self-motivated and enthusiastic approach to work.
- Ambitious, driven individual who excels in challenging environments.
- Team player, able to work with multiple business functions to achieve objectives.
- Ability to work to tight deadlines.
- Experience working on retail brands, preferably within the fashion sector (desired).
Due to the evolving nature of our organisation, this job description is not exhaustive. While this job description will be reviewed and updated periodically, the job holder may from time to time be required to carry out tasks which are not detailed in this document.
PLT PerksWe know that as a company we are only as good as the people that we employ. We know our employees work tirelessly to make PLT the success it is today and in turn, we offer them some amazing benefits:
- 25 days holiday plus bank holidays
- Discretionary bonus scheme
- Company share scheme
- Life Assurance
- Company Pension Scheme
- Flexible working hours
- Late start, early Friday finish
- Free parking
- Employee assistance programme including 24-hour confidential helpline
- Our Reward Platform allows you to tailor your benefits to suit your needs - such as Private Healthcare, Dental and Healthcare Cash Plans, a Cycle2work Scheme and plenty of fun anytime benefits such as coffee club or virgin experience days.
- Season Ticket Loans
- 40% discount across 4 brands, 20% discount on Debenhams
- Discount & Cashback portal
- Learning and development support and opportunities both internally and externally
- Payday drinks monthly and ad hoc events throughout the year
Equal opportunitiesHere at PLT we not only embrace diversity we celebrate it! We are proud to be an equal opportunities employer and we’re continuing to build an inclusive environment for our employees. We know we are better together, and we will continue to build a team that represents a variety of skills, perspectives, and backgrounds.Reasonable AdjustmentsPLT want to give everybody the chance to perform their best whether that is during an interview or whilst at work. Should you require any reasonable adjustments please let the talent team know.#LI-LF1 #LI-ONSITE
Life at Boohoo group
Thrive Here & What We Value1. Relentless pace | 2. Adaptable and agile mindset | 3. Challenging the status quo and innovating | 4. Empowering employees with freedom and autonomy to learn and grow in their roles | 5. Passionate, creative, and one team mentality</s> | 1. Customerfirst mindset | 2. Bold, forwardthinking leader with a proven track record of driving transformation and innovation | 3. Passionate team of over 3,500 | 4. Global multichannel eCommerce powerhouse | 5. Significant investments to fuel exponential growth across all brands</s> | 1. Passion Positivity, commitment, and a can-do mindset. | 2. Agile Embrace change, act fast, and stay flexible. | 3. Creative Think outside the box, bring new ideas, and embrace initiative. | 4. Team One team, one family - appreciate and support each other.</s> | 1. Passionate team of over 4,000 | 2. Multibrand Ecommerce giant | 3. Relentless pursuit of innovation and success | 4. Valuing individual differences | 5. Onsite gym and free weekly yoga and fitness classes | 6. Dogfriendly offices | 7. Comprehensive wellbeing package to support health and lifestyle</s> | Constantly Pushing Boundaries and Bringing the Latest Trends to Life | Disrupting the Market Worldwide | Not in the Habit of Doing Anything Substandard | Always Keeping Products on Point to Ensure Consistent Fits for Customers | Passionate About Achieving Mission to be a Global Fashion Leader for E-commerce</s> | Embracing Diversity and Celebrating It | Equal Opportunities Employer | Reasonable Adjustments for Employees</s> | Discretionary Bonus Scheme | Company Share Scheme | Life Assurance | Company Pension Scheme | Flexible Working Hours | Employee Assistance Programme including 24-hour Confidential Helpline | Reward Platform allows you to tailor your benefits to suit your needs - such as Private Healthcare, Dental and Healthcare Cash Plans, a Cycle2work Scheme and plenty of fun anytime benefits such as coffee club or virgin experience days. | 40% discount across 8 brands | Discount & Cashback portal | Season Ticket Loans | Learning and development support and opportunities both internally and externally | Social calendar? Next level! #LI-GS1</s> | 1. Embracing diversity and celebrating it | 2. Offering amazing benefits such as 25 days holiday plus bank holidays, discretionary bonus scheme, company share scheme, life assurance, company pension scheme, flexible working hours, late start, early Friday finish, free parking, employee assistance programme including 24hour confidential helpline, reward platform allowing employees to tailor their benefits to suit their needs | 3. Providing learning and development support and opportunities both internally and externally | 4. Offering payday drinks monthly and ad hoc events throughout the year | 5. Emphasizing equal opportunities for all employees</s> | 14. CustomerFirst Mindset | 15. Bold, ForwardThinking Leader with a Proven Track Record of Driving Transformation and Innovation | 16. Passionate Team of Over 3,500 | 17. Global Multichannel eCommerce Powerhouse | 18. Significant Investments to Fuel Exponential Growth Across All Brands | 19. OnSite Gym (Techno Equipment) and Free Weekly Yoga and Fitness Classes | 20. Comprehensive Wellbeing Package to Support Your Health and Lifestyle</s> | 2. Empowering people | 3. Collaborative team player | 4. Passionate and creative approach | 5. Adaptable to change</s> | 1. Agile and dynamic environment. | 2. Passionate, entrepreneurial, and driven team. | 3. Embracing change and innovation. | 4. Thriving in a fastmoving, high-growth environment. | 5. Onsite gym and free weekly yoga and fitness classes.</s> | Free gym classes including yoga, PT classes and sound relaxation | Our Reward Platform allows you to tailor your benefits to suit your needs - such as Private Healthcare, Dental and Healthcare Cash Plans, a Cycle2work Scheme and plenty of fun anytime benefits such as coffee club or virgin experience days. | 40% discount across our brands | Payday drinks monthly and ad hoc events throughout the year</s> | 1. Embracing change and agility | 2. Nurturing talent in other members of the team | 3. Core hours enable flexibility in working times | 4. Benefits that support health and wellbeing | 5. Boohoo family culture</s> | 1. Respect for All Employees | 2. Valuing Individual Differences | 3. Encouraging SelfExpression at Work | 4. Bold Moves and Delivering Real Results | 5. Ongoing Learning and Development Opportunities</s> | Embracing changes since 2021 | Valuing individual differences at work | Respecting employees' health and wellbeing | Encouraging a collaborative mindset | Offering various share schemes as benefits</s> | Passionate, agile, creative, and one team</s> | 2. Bold Ambitions and Big Energy | 3. Embracing Change, Innovation, and Pace | 4. Valuing Individual Differences and Encouraging SelfExpression at Work | 5. Ongoing Learning and Development Opportunities with Great Internal Career Progression</s> | Customer-first mindset | Bold, forward-thinking leader with a proven track record of driving transformation and innovation | Empowering people, giving them freedom and autonomy to learn and grow in their roles | Respect for individual differences and valuing each employee's unique perspective | On-site gym (Techno Equipment) and free weekly yoga and fitness classes | Dog-friendly offices | High bonus scheme, company pension, share schemes, private medical cover, and life assurance</s> | Offering amazing benefits to employees | Providing personal development opportunities to learn and grow at work | Cycle to work scheme</s> | Dynamic, inclusive, and fast-paced work environment with opportunities for personal and professional growth | Competitive salary and benefits package | 40% discount across 4 brands, 20% discount on Debenhams | Access to share schemes and discretionary bonus schemes | Health and wellbeing benefits | Continuous learning and development opportunities</s> | Dynamic Work Environment: Join a passionate and fast-growing team that thrives on innovation and creativity. | Career Growth: At Boohoo, we support career development with opportunities to grow within the company. | Inclusive Culture: Be part of a diverse, collaborative, and inclusive team that values everyone’s contributions. | Exciting Projects: Get involved in a variety of exciting projects that impact our global ecommerce strategy.</s> | Legacy in progress...Say hello to a new era of modern sophistication... | Bold new vision shaping a brand that celebrates both heritage and evolution. | Fashion is all about reinvention, and at PLT we are proving that style is more than just what you wear—it’s a statement. | Stepping away from being a fast fashion brand, and pivoting towards giving customers premium quality product and design. | Ready to join our movement? | Fast-moving company | Diverse brand portfolio across 5 core brands, eight labels, a marketplace model, and a financial services business | Passionate, entrepreneurial, and driven culture | 1. Respect for individual differences | 2. Valuing of individual contributions | 3. Support for personal growth and development | 4. Emphasis on teamwork and collaboration | 5. Focus on delivering real results and driving forward with unstoppable momentum.</s> | Emphasis on community engagement and building brand loyalty | Focus on creating compelling content that supports broader marketing strategy | Importance of staying ahead of social media trends and viral challenges</s> | Inclusive and Dynamic Workplace | Opportunities for Continuous Learning and Professional Development | Health and Wellbeing Benefits</s> | 1. Debenhams is an institution and a leading online department store. | 2. They have been evolving and adapting to the times since 2021. | 3. They value their brand and place in people's hearts. | 4. They offer benefits that support health and wellbeing, such as up to 40% discount off all brands. | 5. They have a buzzing atmosphere and the boohoo family culture wherever you work.</s> | Bold new vision shaping a brand that celebrates heritage and evolution | Empowering people to learn and grow in their roles | Always pushing boundaries | Free gym membership and classes on a daily basis including yoga, PT classes, and sound relaxation | Reward platform allows you to tailor your benefits to suit your needs</s> | Collaborative work environment | Opportunities for professional growth and development | Flexible work schedule options | Recognition for outstanding performance</s> | Embracing individuality and being true to oneself | Passionate about fashion and reinvention | Love, inclusion, equality, and acceptance behind our brand</s>