SUMMARY:
The Associate Vice President (AVP) of Product Management – Business Development will serve as the strategic leader overseeing the development, commercialization, and lifecycle management of genomic diagnostic products, with a focus on laboratory service testing and emerging markets. This role will drive alignment across business objectives, customer needs, and market trends to ensure the success of our cutting-edge genomic solutions.
The AVP will collaborate with business development, R&D, regulatory, and executive teams to identify and execute business opportunities that align with Baylor Genetics' mission. This includes working with external partners, payers, and healthcare providers to expand access and impact of our diagnostic solutions.The role requires cross-functional leadership, deep market understanding, and a focus on delivering impactful genomic solutions to Baylor Genetics’ partners. Additionally, this AVP will manage Product Owners, ensuring the successful execution of strategic initiatives through an agile product management framework.
As part of a program management model, this AVP will lead one of Baylor Genetics’ strategic programs, ensuring alignment with business priorities and fostering cross-functional collaboration.
QUALIFICATIONS:
Experience:
- 10+ years of experience in genomic diagnostics, molecular diagnostics, or life sciences product management.
- Leadership Experience: Proven track record of managing and mentoring product teams, and leading strategic initiatives.
- Genomic Industry Knowledge: Deep understanding of regulatory requirements (CLIA, CAP, FDA), market trends, and competitive landscape.
- Skills: Strong analytical, communication, and problem-solving skills, with the ability to drive cross-functional collaboration and deliver impactful genomic solutions
DUTIES AND RESPONSIBILITIES:
- Strategic Leadership: Manages a portfolio of projects that collectively contribute to major company objectives (e.g., launching a new genomic test, implementing a digital health solution).
- Define and execute the product strategy and roadmap for Diagnostic Genomic testing, aligning with business goals and market opportunities.
- Ensures programs align with evolving market needs, clinical utility, and reimbursement strategies.
- Portfolio Management: Lead end-to-end product lifecycle management for genomic products, from development through commercialization.
- Cross-Functional Leadership: Act as a key liaison between R&D, clinical teams, regulatory affairs, digital product teams, and commercial functions.
- Program Management Expectations:
- Maintain Program Ownership: Serve as the Directly Responsible Individual (DRI) for the BD Program, with accountability to executives and the CEO.
- Strategic Alignment: Represent the program in executive reviews, ensuring its strategic visibility and alignment across Baylor Genetics.
- Cross-Functional Collaboration: Act as the go-to expert for the program, fielding questions, feedback, and insights from all levels of the organization.
- Operational Excellence & Compliance: Establish and monitor KPIs for product performance, ensuring adoption and revenue growth.
- Innovation & Growth: Identify emerging genomic technologies, AI-driven diagnostics, and industry trends to drive innovation in the genomic space.
REQUIREMENTS:
- Proactive leader with strong sense of accountability and decision making.
- Able to manage multiple projects of moderate complexity at the same time.
- Passion for leadership and team/employee development
- Excellent verbal and written communication skills; able to articulate complex information throughout organization.
- Effective interpersonal, negotiation and meeting facilitation skills. Able to effectively facilitate conflict resolution.
- Strong analytical/problem solving skills.
- Able to think creatively in leading project teams through obstacles and finding the best path forward.
- Experience in a regulated environment (Pharmaceutical, Medical Device and Diagnostics, or Consumer Product).
- Performs other job-related duties as assigned.
Education:
Bachelor’s degree in Genetics, Genomics, Molecular Biology, Bioinformatics, or a related field. Advanced degree in business or a relevant field preferred.
PHYSICAL DEMANDS AND WORK ENVIRONMENT:
- Frequently required to sit
- Frequently required to stand
- Frequently required to utilize hand and finger dexterity
- Frequently required to talk or hear
- Frequently required to utilize visual acuity to operate equipment, read technical information, and/or use a keyboard
EEO Statement:
Baylor Genetics is proud to be an equal opportunity employer dedicated to building an inclusive and diverse workforce. We do not discriminate based on race, religion, color, national origin, sex, sexual orientation, age, gender identity, veteran status, disability, genetic information, pregnancy, childbirth, or related medical conditions, or any other status protected under applicable federal, state, or local law.The above is intended to describe the general content and requirements for this job's performance. It is not to be construed as an exhaustive statement of duties, responsibilities, or physical requirements. Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.
Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
