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Paid Search Coordinator

Media WorksBaltimore, Maryland, United StatesHybrid

Paid Search Coordinator


Media Works is looking for a Paid Search Coordinator with 0-1 years’ experience.  Media Works is a highly respected, fast paced, fun marketing agency located in Baltimore, MD. The agency has been in the business for over 36 years, serving a diverse client list. 

Position Summary:


This position will assist the search team on all products and campaigns running through the google platform.  This position is data driven and is responsible for assisting with reporting, optimizations, and pacing. 

Position Requirements/Responsibilities:


·         Master implementation across multiple SEM platforms·         Manage pacing of all SEM campaigns, and coordinate with relevant teams to complete pacing weekly·         Support SEM Digital Buyer with reporting and necessary data supplements·         Manage planning templates and process documents for SEM·         Participate in SEM platform training and obtain relevant certifications·         Assist search buyers on all facets of client search engine marketing (SEM) campaigns, including initial planning,                  implementation, monitoring, optimization, analysis and reporting.·         Assist search team with development of campaign copy/creative, text-based titles and descriptions·         Work within agency visualization dashboard, Datorama

SKILLS:


Microsoft Word, Excel, and Power PointCertifications:  Google Ads, Google AnalyticsComfortable with reporting metrics

Experience, Education, and Skills:


  • Ability to prioritize and handle multiple tasks in a fast paced work environment
  • Experience with Microsoft Office Tools with proficiency in Microsoft Excel
  • Excellent written and verbal communication skills
  • Ability to work independently and on a team
  • Strong attention to detail
  • Bachelor degree preferred but not required

Physical Requirements:


  • Must be able to be in a stationary position for long periods of time.
  • Must be able to operate computer keyboards
  • Must be able to read computer screens.


Life at Media Works

Media Works is an integrated marketing agency with specialized capabilities in media research, planning and buying. Clients coast to coast count on us to make their messages work harder and smarter across all media: broadcast, digital, social, cable, direct response and any other channel that will deliver the right message to the right consumer at the right time. We’ve become one of the Mid-Atlantic region’s largest and most respected media marketing agencies because we believe that every dollar spent should produce results. Founded in 1989 and headquartered in Baltimore, MD, Media Works also has offices in Charlotte, NC and Phoenix, AZ. A Woman-owned, certified MBE firm, Media Works is proud member of the 4A’s and was recently recognized as one of Baltimore’s top Women-Owned Businesses and one of Baltimore’s Most Social Companies. We work with clients in a variety of ways: Directly: We work with many clients directly to maximize the way their marketing budgets are spent. And, if they have an in-house creative team or a creative agency, we step in to handle the media. Partnering with Creative Agencies: We complement the talents of creative agencies to offer account and/or media services. We’ll handle the media while they handle the messaging! Outsourcing: If a client has a media team that is overloaded or recently won a piece of new business, but can’t ramp up fast enough, tap into our team of media specialists to complete your media project on time and on budget.
Thrive Here & What We Value- Diverse Environment- Equal Opportunity Employer- Reasonable Accommodation for Individuals with Disabilities
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