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Sr. Account Executive (K12)

InstructureUnited StatesRemote
At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their educations and careers. We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:
Instructure is looking for an experienced Sr. Account Executive to join our growing K-12 sales team. This position will be covering our Washington, Oregon, and Arizona region, which can be located in ideally one of these states.

What you will be doing:


  • Sell Canvas, MasteryConnect, LearnPlatform, and more along with services in your assigned territory
  • Hunting for new logo business, while upselling/cross-selling current accounts.
  • Share new insight that helps prospects properly evaluate different solutions
  • Prepare and tailor messaging for prospective clients
  • Help guide prospective client through the purchasing process to meet agreed upon timelines
  • Accurately forecast your quarterly and annual performance
  • Develop sales strategies to increase client pipeline
  • Properly navigate through districts to build numerous relationships with key buyers
  • Consistently meet/exceed sales quotas within specified time frame
  • Partner with Regional Directors and clients in the field to gain referrals and build market share
  • Log accurate account information into Salesforce CRM in a timely manner

Here is what you need to know/have:


  • Bachelor's Degree in Business, Sales/Marketing, or related field
  • Minimum of 5 + years of proven sales experience
  • Understanding educational pedagogy and the process involving selling an LMS, AMS and edtech SaaS is a plus
  • Experience selling enterprise level software, SaaS sales and services
  • Experience selling at all levels, including “C” level and above.
  • Excellent strategic/consultative sales skills.
  • Ability to do detailed needs analysis and proposal development.
  • ~50% travel 

Get in on all the awesome at Instructure:


  • 401k with company match
  • HSA program, vision, voluntary life, and AD&D 
  • Tuition reimbursement
  • Lifestyle Spending Account
  • Paid time off, 11 paid holidays, and flexible work schedules 
  • Motivosity - employee recognition program

$80,000 - $100,000 a yearThis role will have a commission target of $80-100k bringing the OTE to $160-200k. We’ve always believed in hiring the most awesome people and treating them right. We know that the more diverse we are, the more diverse our ideas will be and when we openly welcome those ideas, our environment is better and our business is stronger.At Instructure we participate in E-Verify and yes, in case you didn't catch it from the above, we are an Equal Opportunity Employer.All Instructure employees are required to successfully pass a background check upon being hired.Apply for this job

Life at Instructure

Instructure makes software that makes people smarter. Learn more at www.instructure.com, canvaslms.com and getbridge.com Copyright © 2016, Instructure, Inc. All rights reserved.
Thrive Here & What We Value1. Participation in E-Verify2. Equal Opportunity Employer3. Tuition reimbursement4. Lifestyle Spending Account5. Paid time off, 11 paid holidays, and flexible work schedules6. Motivosity - employee recognition program7. Kindness and conscientiousness in company culture8. Good sense of humor among employees9. Private Medicover healthcare benefits10. Many other employee perks
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