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Senior Product Marketing Manager (Mexico)

KaratOnsite

We're Karat, the world's largest interviewing company.


Karat helps companies hire top engineering talent with confidence. As an end-to-end hiring solution, we work with organizations to improve the quality, efficiency, and equity of their technical hiring process. Global leaders like Walmart, Atlassian, and Citi rely on Karat to conduct hundreds of assessments and interviews every day through a powerful combination of human expertise and innovative technology. Our mission is to make every interview predictive, fair and enjoyable so we can unlock opportunity -- for everyone.

We’re a passionate, focused, human-centric team, and we want you to join us!

Come join our Product Marketing team


Our Product Marketing team is dedicated to driving growth, innovation, and customer success by showcasing the value of Karat’s products and empowering our go-to-market teams to achieve excellence.

What you will do


As Senior Product Marketing Manager, you'll own strategic initiatives that define the Company’s market presence and drive business outcomes. You'll develop and execute comprehensive go-to-market strategies while serving as a trusted partner to Company executives and stakeholders across Product, Sales, Enablement, and Marketing functions. This role requires deep market understanding, strategic thinking, expert communication, and a strong product sense.

We are looking to hire for this position out of 


Mexico


. Working hours will predominantly be local core hours with required internal meetings that align with various timezones in India and the U.S.


  • Own end-to-end product marketing strategy for key product lines, leading positioning, messaging, & go-to-market initiatives that support new logo acquisition and account expansion.
  • Develop and execute content and enablement strategies, creating executive-level presentations, compelling narratives, and sales frameworks that resonate with enterprise decision-makers.
  • Provide executive-level deal support, partnering with senior leaders to craft winning strategies and materials that accelerate enterprise sales cycles.
  • Serve as the strategic bridge between the Product and Revenue teams, driving product-market fit through through deep market insights and customer empathy.
  • Own competitive intelligence strategy, building frameworks to analyze market dynamics and presenting recommendations that influence product positioning and roadmap.

The experience you will bring


  • 5+ years of product marketing experience with demonstrated success developing and executing GTM strategies for B2B/enterprise products or services
  • Proven track record of driving business impact through strategic marketing initiatives, with experience successfully launching products and driving adoption in enterprise markets
  • Experience supporting strategic enterprise deals, including executive presentations, RFP responses, and high-stakes customer meetings
  • Excellence in stakeholder management with demonstrated ability to align cross-functional teams around common objectives and drive consensus among senior stakeholders
  • A talent for storytelling—whether in written materials, presentations, or conversations—combined with an ability to distill complex ideas into engaging, customer-centric messaging
  • Proactive, independent operator who is willing to be hands-on and deliver high-quality results
  • Experience working closely with Product, Sales, and Marketing teams with a history of delivering impactful results
  • Advanced experience creating marketing collateral, with a preference for experience using Google Suite.
  • Expert fluency in written and spoken English

Applicants, please note: submissions not 100% in English will not be considered.


Benefits of joining Karat in Mexico


All Mexico-based offers include a competitive salary in local currency and Karat-granted stock options. Mexico Employees of Record (EOR) will receive the standard bonuses mandated by Mexico (Aguinaldo, PEO Profit Sharing, and Vacation) and all required, country-specific benefits.

Additional Karat-Sponsored Perks: 


  • Private healthcare available (100% premium coverage for employees and eligible dependents)

Time Off:


Generous Mexico Time Off Policies


  • Vacation:
  • One (1) work week for 0 to 1 year of active employment
  • 12 days for 1 to 2 years of active employment
  • 14 days for 2 to 3 years of active employment
  • Vacation will continue to accrue in compliance with Mexico law
  • Sick Leave:  Three (3) work weeks per calendar year (prorated by start date)
  • Karat ‘No Questions Asked’ Leave: One (1) work week per calendar year (prorated by start date)

Mexico Holidays:


  • National Public Holiday Schedule available here: 7 days
  • Karat Summer Break: 5 days - July (not available to Customer Experience)
  • Karat Winter Break: 5 days - December (not available to Customer Experience)

Karat’s Mexico team is employed through Deel, a Professional Employer Organization (PEO). All employment agreements, payroll, and benefits will be administered by Deel.

Statement of Inclusivity:


In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office.

Whether blatant or hidden, barriers to success have no place at Karat.We value a diverse workforce: people of color, womxn, and LGBTQIA+ individuals are strongly encouraged to apply.If you have a disability or special need that requires accommodation, please let us know at accommodation@karat.com.

Life at Karat

Karat is the leading expert in conducting first-round technical interviews. We pair technology and data with a network of experienced engineers whom we recruit and equip to be professional interviewers. Drawing on insights gained from more than 20,000 completed interviews to date, we get smarter and more predictive with every interview. Our solution increases capacity to interview, unlocks productive software engineering time, and delivers an exceptional candidate experience.
Thrive Here & What We Value1. Inclusive workplace that values diversity and promotes equal opportunities for all employees | 2. Competitive salary and benefits package, including stock options | 3. Generous time off policies, including vacation days and sick leave | 4. Private healthcare available (100% premium coverage for employees and eligible dependents) | 5. Karat’s Year One Grant: one (1) work week of “Year One PTO” granted upon start | 6. National Public Holiday Schedule available here: 7 days | 7. Karat Summer Break: 5 days July (not available to Customer Experience) | 8. Karat Winter Break: 5 days December (not available to Customer Experience)</s> | Inclusive workplace that values people of color, womxn, and LGBTQIA+ individuals | Statement of Inclusivity: no employee or applicant will face discrimination or harassment based on race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. | Generous Mexico Time Off Policies | Karat ‘No Questions Asked’ Leave: One (1) work week per calendar year (prorated by start date)</s> | Inclusive workplace that values diversity and promotes equity | Passionate, focused, human-centric team | Mission to make every interview predictive, fair, and enjoyable so we can unlock opportunity -- for everyone.</s> | 1. Inclusivity: No employee or applicant will face discrimination or harassment based on race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. | 2. Preventing Subtler Forms of Inappropriate Behavior | 3. Valuing a Diverse Workforce: People of Color, Womxn, and LGBTQIA+ Individuals are Strongly Encouraged to Apply | 4. Accommodation for Disabilities or Special Needs</s> | 1. HumanCentric Team | 2. Passionate, Focused, Dynamic Environment | 3. FastPaced, High-Growth Company | 4. Emphasis on Equity and Fairness in Hiring Process | 5. Commitment to Making Every Interview Predictive, Fair, and Enjoyable</s> | Inclusive workplace with no employee or applicant facing discrimination or harassment based on race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status | Values a diverse workforce: people of color, womxn, and LGBTQIA+ individuals are strongly encouraged to apply | Offers additional rewards, including commissions, bonuses, and equity.</s> | Inclusive workplace where no employee or applicant will face discrimination or harassment based on race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status | Offers competitive salary in local currency and Karat-granted stock options | Provides benefits for all full-time employees, including employer-sponsored healthcare, dental and vision, short-term disability, long-term disability, standard life insurance, flexible savings account, 401(k) match of 4%, and mental wellness support via Spring Health</s>

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