People Search is an award-winning web development division in our PeopleConnect portfolio that services over one million customers nationwide. Our cutting-edge technology connects, informs and protects people — both online and off. Our websites are consistently ranked in the top 500 top traffic sites in the US. Our products have been featured on the Discovery Channel, Mashable, Vice, Entrepreneur, Business Insider — and even made a cameo in a Disney animated comedy! A pioneer of new ideas, we’re constantly looking to develop and deploy innovative strategies and solutions. Our people and culture are second to none: we’re innovative, creative, collaborative, and talented. Together — we work magic!
Our OmniWatch product is growing, and we’re looking for a passionate, hands-on Senior Copywriter to help shape our product messaging and user experience. This role will report into our Sr Product Marketing Manager, so If you’re a creative storyteller with a UX mindset, who thrives on collaboration and strategy, this is your chance to make a meaningful impact in a rapidly expanding company.In this role, you’ll have the opportunity to craft compelling, user-focused content, refine our brand voice across digital touchpoints, and drive engagement through clear, persuasive, and conversion-optimized copy. If you’re excited about shaping product narratives, enhancing user journeys, and contributing to a high-growth business—we want to hear from you! 🚀About OmniWatchAt OmniWatch, we are on a mission to revolutionize identity protection in a world where cyber threats are constantly evolving.
As a fast-growing business within PeopleConnect, backed by strategic board investment, we are entering an exciting phase of acceleration, innovation, and expansion.We’re building a team of ambitious, forward-thinking professionals who want to shape the future of digital security. As part of a dynamic and fast-paced work environment, you’ll have the opportunity to make a real impact, grow with the company, and help drive its success.If you're looking for a career where innovation, collaboration, and personal growth are at the core, OmniWatch is the place to be. Join us as we scale to new heights and become a leader in identity protection and cybersecurity. Now is the time to be part of something big. 🚀
Who We’re Looking For:
OmniWatch is growing fast, and we’re looking for a strategic, user-focused Senior Copywriter to craft compelling, engaging, and high-impact content that drives user engagement and business growth. This role is perfect for someone who understands how words shape the user experience, enhance brand messaging, and influence customer behavior.As a key member of our marketing and product teams, you will develop content that guides, educates, and converts users across multiple digital touchpoints. You’ll work across UX writing, content marketing, SEO, and conversion rate optimization (CRO) to create seamless user journeys.
If you’re a creative storyteller with a UX mindset, who thrives on collaboration and strategy, this is your chance to make a meaningful impact in a high-growth, fast-paced environment.
What You’ll Do (not limited to):
- Develop and implement a content marketing strategy that aligns with OmniWatch’s business goals and target audiences.
- Write compelling UX copy for web and mobile experiences, including onboarding flows, product interfaces, and in-app messaging to improve engagement and retention.
- Own and manage the content calendar, ensuring timely and strategic delivery of content across multiple channels.
- Create high-impact marketing copy for email/CRM, social media, SEO, display ads, and PPC campaigns to drive acquisition and conversion.
- Optimize content for SEO, ensuring all copy is strategically tagged and structured for search engine visibility.
- Develop and execute customer retention and upsell programs, leveraging data-driven insights to craft messaging that increases lifetime value.
- Collaborate with cross-functional teams—including product, marketing, and analytics—to ensure a cohesive voice across all user touchpoints.
- Measure and report on content performance, using metrics like traffic, engagement, and conversion rates to refine strategies.
- Identify new content formats and channels to expand our reach and engagement with potential and existing customers.
- Leverage customer insights and market intelligence to refine messaging strategies and optimize customer experiences.
- Ensure brand consistency and voice alignment across all content, maintaining a strong, trustworthy, and engaging tone.
- Other duties as assigned.
What We’re Looking For:
- 5+ years of experience in UX writing, content marketing, or subscriptions marketing, ideally within a digital-first, B2C environment.
- Strong understanding of subscription marketing—including customer acquisition, retention, and in-life marketing.
- Expertise in writing for digital products, with a deep understanding of UX/UI principles, CRO, and SEO.
- Creative thinker with a strategic mindset, who can balance storytelling with data-driven decision-making.
- Strong collaboration skills, able to work with designers, product managers, developers, and marketers to enhance user experiences.
- Proficiency in analytics tools such as Google Analytics, WebTrends, or similar platforms is a plus.
- Excellent attention to detail, ensuring messaging is clear, concise, and aligned with user intent.
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field preferred.
Employees are able to enjoy our state-of-the-art office facilities. Our dog-friendly office includes complimentary snacks, beverages and crazy-good perks (free onsite gym, cold brew coffee and kombucha on tap, company-paid lunches, offsite team events, and more)!We offer very competitive salary + generous bonus package, 100% company paid health insurance (Medical, Dental, Vision) for all employees, UNLIMITED vacation, Paid Sick Leave, Paid Holidays, Paid Bereavement, Student Loan Repayment Program, 529 Education Savings Plan, Paid Parental Leave, subsidized Dependent Care, Training/Education Reimbursement, Paid Parking and 401k Plan with Company Match, Pet Insurance, Employee Referral Rewards…and more! Check us out here!Salary Range:This position is exempt (salaried).Min: $118,800.00Mid: $134,300.00Max: $152,900.00The pay range reflects the salary amount the Company reasonably expects to pay for the position.
It is not a guarantee of actual compensation or a specific payment amount to any candidate. The actual compensation will depend on numerous factors including, without limitation, a particular candidate’s experience and qualifications.The Company's Applicant and Worker Privacy Notice can be found here.PeopleConnect is an equal opportunity employer.Local area candidates are encouraged to apply, and please note we are not able to offer visa sponsorship, visa transfer, or corp-corp arrangements.Note for Principal Agencies - Principal agents should not forward resumes to PeopleConnect, as we will not be responsible for any fees arising from the use of resume
