Position Summary:
The
Product Marketing Manager
at MeridianLink is responsible for deeply understanding their assigned product and creating market-facing content that clearly articulates MeridianLink’s differentiation, and targets the right audiences to drive new business. The Product Marketing Manager will perform market research on current and new products, establish go-to-market timelines, guide sales teams, and develop messaging and market positioning that gets noticed. The role will articulate the value proposition, competitive landscape, and product features and benefits, translating them into customer-facing messaging.
Creating and implementing customer case studies is also part of the role.
Expected Duties:
Assigned Products
: Manage the marketing of 1-2 products with a small impact on the company and support strategic initiatives led by Senior Product Marketers.
Market Research
: Assist in performing market research on current and new products, establish launch timelines, guide sales teams, and develop messaging and market positioning.
Collaboration
: Partner with demand generation and content teams to drive the strategy and content for campaigns targeting prospects and current customers.
Roadmap and Assets
: Work with product managers/owners to produce customer-facing roadmaps and market-facing assets.
Administrative Tasks
: Compile administrative necessities for the department and keep project progress updates current.
Qualifications: Knowledge, Skills, and Abilities
Career Development
: Professional within the subject area.
Skill Set
: Requires moderate proficiency in the subject area.
Work Assignments
: Ability to conduct work assignments of increasing complexity under moderate supervision with some latitude for independent judgment.
Experience
: Product marketing or related experience within the SaaS and B2B sector.
Education
: Bachelor’s degree and 2-4 years marketing experience.MeridianLink has a wonderful culture where people value the work they do and appreciate each other for their contributions. We develop our employees so they can grow professionally by preferring to promote from within. We have an open-door policy with direct access to executives; we want to hear your ideas and what you think. Our company believes that to be productive in the long term, we must have a genuine work-life balance. We understand that employees have families and full lives outside of the office.
To that end, we honor their personal commitments.MeridianLink is an Equal Opportunity Employer. We do not discriminate based on race, religion, color, sex, age, national origin, disability, or any other characteristic protected by applicable law.MeridianLink runs a comprehensive background check, credit check, and drug test as part of our offer process.
Salary range of $94,500 - $133,400. [It is not typical for offers to be made at or near the top of the range.] The actual salary will be determined based on experience and other job-related factors permitted by law including geographical location.
Meridianlink offers:
Potential For Equity-Based AwardsInsurance coverage (medical, dental, vision, life, and disability)Robust paid time offPaid holidays401(k) plan with company matchRemote workAll compensation and benefits are subject to the terms and conditions of the underlying plans or programs, as applicable and as may be amended, terminated, or superseded from time to time.#LI-REMOTEApply for this job
